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White Meat vs Dark Meat Chicken: Which is the more nutritious and healthy choice?

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white dark meat chicken

When it comes to choosing between white meat and dark meat, there’s often confusion about which is healthier. While both types of meat have their own nutritional benefits, there are a few key differences between them that can help you make an informed decision.

White Meat vs. Dark Meat: What’s the Difference?

The primary difference between white meat and dark meat is the amount of myoglobin, a protein that stores oxygen in muscle tissue. White meat, which comes from muscles that are used for short bursts of activity, such as flying or running, has less myoglobin and is therefore lighter in color. Dark meat, on the other hand, comes from muscles that are used for sustained activity, such as walking or standing, and has more myoglobin, giving it a darker color.

White meat is typically found in poultry, such as chicken and turkey, while dark meat is found in the legs and thighs of these birds, as well as in red meats like beef and pork.

Nutritional Differences Between White Meat and Dark Meat

While both types of meat are good sources of protein, they differ in terms of their nutritional profiles. Here are some of the key differences:

Calories: White meat is generally lower in calories than dark meat. A 3-ounce serving of skinless chicken breast contains about 140 calories, while a similar serving of skinless chicken thigh contains about 180 calories.

Fat content: Dark meat is higher in fat than white meat. A 3-ounce serving of skinless chicken breast contains about 3 grams of fat, while a similar serving of skinless chicken thigh contains about 9 grams of fat.

Cholesterol: Both types of meat contain cholesterol, but dark meat is slightly higher. A 3-ounce serving of skinless chicken breast contains about 73 milligrams of cholesterol, while a similar serving of skinless chicken thigh contains about 86 milligrams.

Vitamins and minerals: Dark meat is richer in vitamins and minerals than white meat. It contains more iron, zinc, and vitamin B12 than white meat.

Which is Better for You: White Meat or Dark Meat?

The answer to this question depends on your individual health needs and preferences. Here are some things to consider:

Weight Loss: If you’re trying to lose weight or maintain a healthy weight, white meat is the better choice. It’s lower in calories and fat than dark meat, which can help you stay within your daily calorie and fat limits.

Heart Health: If you’re concerned about heart health, both types of meat can be part of a healthy diet, as long as you choose lean cuts and practice moderation. However, white meat is generally considered to be a better choice, as it’s lower in saturated fat and cholesterol than dark meat. So, if you have heart disease or high cholesterol, white meat is a better choice than dark meat.

Muscle Health: If you’re an athlete or have an active lifestyle, you may benefit from including more dark meat in your diet. It’s higher in iron, which is important for muscle health and performance.

Taste: Ultimately, the choice between white meat and dark meat often comes down to taste preference. While some people prefer the milder flavor of white meat, others enjoy the richer taste of dark meat.

Iron Deficiency: If you are iron deficient, dark meat is a better choice than white meat. It is higher in iron, which can help boost your iron levels.

White meat and dark meat each have their own nutritional advantages and disadvantages. While white meat is lower in calories and fat, dark meat is higher in iron and zinc. The choice between white meat and dark meat ultimately depends on your individual health goals and dietary requirements.

 If you are trying to lose weight or reduce your risk of heart disease, white meat is a better choice. If you are looking to boost your iron levels, dark meat is a better choice.

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Promote healthy growth of your child with White Cub vegan butter

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White Cub vegan butter


Parents always want the best for their children, and this includes providing them with healthy and nutritious food. One of the key components of a healthy diet is healthy fats, which are essential for brain development, immune system function, and overall growth and development. However, not all fats are created equal, and some are healthier than others.

In recent years, there has been a growing interest in plant-based diets, and this has led to the development of a wide range of plant-based products, including plant-based butter. White Cub vegan butter is one such product, and it is an excellent choice for parents who want to promote healthy growth and development in their children.

Why plant-based butter is better for health?

Traditional butter is made from cow’s milk, and while it does provide some nutritional benefits, it is also high in saturated fat and cholesterol. Saturated fat is a type of fat that is solid at room temperature, and it has been linked to an increased risk of heart disease and other health problems. Cholesterol is a type of fat that is produced by the liver and is also found in animal products. High levels of cholesterol in the blood have been linked to an increased risk of heart disease and stroke.

Plant-based butter, on the other hand, is made from plant oils, such as coconut oil, olive oil, or sunflower oil, and it is generally lower in saturated fat and cholesterol than traditional butter. Plant-based butter is also a good source of healthy unsaturated fats, which have been shown to have a number of health benefits, including reducing the risk of heart disease, improving brain function, and promoting healthy growth and development.

In addition, plant-based butter is often fortified with vitamins and minerals, such as vitamin B12, which is essential for the healthy growth and development of children.

The importance of Vitamin B12 for children’s growth and development:

Vitamin B12 is an essential nutrient that is needed for the healthy growth and development of children. It plays a key role in the production of red blood cells, which carry oxygen throughout the body, and it is also important for the development of the nervous system.

Children who do not get enough vitamin B12 in their diets may experience a range of health problems, including anemia, fatigue, weakness, and developmental delays. In severe cases, vitamin B12 deficiency can lead to permanent neurological damage.

Vitamin B12 is primarily found in animal products, such as meat, fish, and dairy products. This can make it difficult for children who follow a vegan or vegetarian diet to get enough vitamin B12 from their diets alone. This is where plant-based butter, such as White Cub vegan butter, can be a valuable addition to a child’s diet.

White Cub Vegan Butter and Vitamin B12:

White Cub vegan butter is an excellent source of vitamin B12, which is essential for the healthy growth and development of children. Vitamin B12 is added to White Cub vegan butter during the manufacturing process, which means that it is a reliable and convenient source of this important nutrient.

In addition, White Cub vegan butter is made from a blend of plant oils, which means that it is low in saturated fat and cholesterol, and it is also free from artificial colors, flavors, and preservatives. This makes it a healthy and nutritious choice for parents who want to provide their children with healthy and delicious food.

The Benefits of White Cub Vegan Butter for Children

In addition to providing a reliable source of vitamin B12, White Cub vegan butter has a number of other benefits for children:

  • It is easy to digest: Children’s digestive systems are still developing, and they may have difficulty digesting certain foods. White Cub vegan butter is made from plant oils, which are easy to digest, and it is also free from dairy, which can be difficult for some children to digest.
  • It promotes healthy growth and development: White Cub vegan butter is a good source of healthy fats, which are essential for brain development, immune system function, and overall growth and development. In addition, the added vitamin B12 helps support the healthy growth of children.
  • It is a versatile ingredient: White Cub vegan butter can be used in a variety of recipes, from baking to cooking to spreading on toast. This makes it a convenient and versatile ingredient for parents who want to incorporate healthy fats into their children’s diets.
  • It is a tasty alternative to traditional butter: White Cub vegan butter has a rich and creamy flavor that is similar to traditional butter, but without the negative health impacts. This makes it a delicious and healthy alternative that children will love.

White Cub vegan butter is an excellent choice for parents who want to promote healthy growth and development in their children. It is a healthy and nutritious alternative to traditional butter, as it is lower in saturated fat and cholesterol and is a good source of healthy unsaturated fats. 

Additionally, White Cub vegan butter is fortified with vitamin B12, which is essential for the healthy growth and development of children. By incorporating White Cub vegan butter into their children’s diets, parents can provide them with a delicious and healthy source of healthy fats and essential nutrients.

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Quench your thirst and save big with Keventers Super Savings Thursdays: All shakes for only INR 129!

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Keventers

Keventers, an iconic Indian Dairy brand with a legacy of 97 years – best known for its Milkshakes & Desserts, has announced the biggest deal of the season! Thursday offers at Keventers have taken a whole new avatar with the brand’s latest “Super Savings Thursday” campaign that is bigger and better than ever.

The Super Savings Thursday offer includes some of the most popular and indulgent treats at incredibly low prices! Now you can enjoy their delectable Nutella Shake, best-selling Belgian Chocolate Milkshake at an incredibly low price of just INR 129. Devour into your favourite Guilty Pleasure Sundae at just INR 149.

Now you can get all regular beverages @INR 129 (milk shakes, iced beverages, ice cream blended shakes). All large beverages are priced @INR 199 (milk Shakes, iced beverages, thickshakes, ice cream blended shakes) and all sundaes @INR149

These exciting offers are applicable at all Keventers stores across India, on all lip smacking flavors in each milkshake category including classic, chocolate, special shakes, all exciting thick shakes with velvety soft texture, tempting, mouth-watering sundaes, luscious Blended Ice Cream Shakes and recently launched sparkling iced beverages with whole lotta fizz and a whole lotta fun!

Commenting on the campaign, Mr Agastya Dalmia, Founder and CEO, Keventers said, “As a brand we’re always looking for new ways to connect with our customers and provide them with the best possible experience. Our Super Savings Thursday Offer is the latest example of that commitment. We know that people love our milkshakes and other treats, and we wanted to give them even more reasons to visit us.”

Keventers, creator of the iconic milkshake is India’s first very own ‘Made in India’ brand. Established in 1925 by Edward Keventer, Keventers then became famed for its milkshakes. Acquired by Ram Krishna Dalmia in 1940, it underwent great changes through the course of history.

From supplying to the Indian army to becoming the preferred choice for Delhiites walking around Connaught Place. The brand was then revived in 2015 by Agastya Dalmia, Aman Arora and Sohrab Sitaram. Keeping the vintage tone alive with its signature glass bottles, the trio has completely revamped the brand in a way that makes it strike a chord with modern-day consumers. Presently Keventers has brand presence across India, UAE, Oman and Kenya.

Aman Arora, Co-Founder and CMO of Keventers, weighed in on the campaign, stating, “We’re thrilled to announce our Super Savings Thursday Offer, which we believe will be a game-changer for our brand. Our goal is to make Thursdays the new weekend and we’re confident that our amazing offers will make that a reality. We’re excited to provide our customers with even more value, and we hope that this becomes a beloved property for both Keventers and our loyal audience”.

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Bigbasket joins ONDC as a seller, expanding the platform’s reach in the grocery retail space

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Bigbasket
Bigbasket (Representative Image)

On Tuesday, the Open Network For Digital Commerce (ONDC) protocol announced via a tweet that it had successfully onboarded Bigbasket, a grocery retailer backed by Tata, as a store on its platform.

Shortly after Walmart-supported PhonePe launched its hyperlocal seller app Pincode on the ONDC platform, Tata-supported grocery retailer Bigbasket joined the platform as a store, according to a tweet by the Open Network For Digital Commerce (ONDC) protocol on Tuesday. Pincode is now being used by several companies, including PhonePe, Paytm, Meesho, Mystore, Craftsvilla, Magicpin, and Spice Money, on the buyer side of the app.

Read More: PhonePe expands e-commerce portfolio with Pincode, a hyperlocal app on Open Network

In Bengaluru and Meerut, where it is currently in beta testing, the ONDC protocol boasts over 25,000 sellers and more than 24 lakh products across a variety of categories such as groceries, food and beverages, home and decor, beauty and personal care, fashion, electronics, and more.

Axis Bank has reportedly developed a new ONDC-based platform for groceries, as per recent reports. However, major ecommerce firms like Flipkart, Amazon, and Google, which have a significant number of sellers and small businesses, are yet to adopt the protocol.

Read More: Axis Bank follows PhonePe’s lead, set to launch ecommerce platform on ONDC

Through seller apps, the ONDC protocol facilitates the connection between buyers and local merchants on its buyer app. The ecosystem also welcomes technology providers and logistics companies, who can service the orders, as part of the protocol.

Registered as a non-profit in December 2021 with the Quality Council of India and Protean eGov Technologies, ONDC intends to obtain additional funding for operations from a range of financial institutions, including but not limited to BSE, NSE, Kotak Mahindra Bank, Axis Bank, HDFC, SBI, SIDBI, NABARD, Bank of Baroda, CSC eGovernance Services, UCO Bank, Central Depository Services, ICICI Bank, NSDL, Bank of India, and Punjab National Bank.

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Just Eat raises guidance amid shrinking order appetite

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Just Eat

On Wednesday, Just Eat Takeaway.com NV announced an increase in its adjusted core profit forecast for the year. This was due to the company’s successful implementation of delivery-focused operational enhancements, despite a decline in food orders.

In addition, the company revealed its plan to initiate a share buyback program worth up to 150 million euros ($164.34 million) by the end of the year. Just Eat Takeaway.com NV anticipates that this program will enhance its earnings per share.

The Covid-19 pandemic provided a boost to the food delivery industry, but as consumers faced with rising prices, discretionary spending has decreased, and the sector has seen a decline in the effects of the pandemic.

The largest meal delivery company in Europe has raised its projected adjusted earnings before interest, taxes, depreciation, and amortization (EBITDA) for 2023. The company now expects to reach 275 million euros ($301.6 million), up from its previous forecast of 225 million euros in January.

Meanwhile, the company’s trading update for the first quarter disclosed a decrease in total orders to 227.8 million, which is 14% lower than the figure recorded in the same period last year.

The company listed in the Netherlands has predicted that its gross transaction value (GTV) growth for 2023 will be between -4% to +2% year-on-year. This is after recording a GTV of 6.67 billion euros, which is an 8% decrease compared to the same period in the previous year.

The company declared its anticipation of achieving a positive free cash flow by mid-2024.

Just Eat has not achieved a positive cash flow as of yet, and since its initial public offering (IPO) in 2016, the company’s share price has declined by almost 30% from its original value.

On Wednesday, the company’s share price initially increased, but then declined by 4% at 0737 GMT.

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Bira 91 introduces limited-edition beers and merchandise inspired by Mumbai Indians and Delhi Capitals

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Bira 91

Bira 91 announced the launch of two unique beers, namely 022 Session Ale and 011 Gully Pilsner, and custom-made merchandise paying homage to Mumbai Indians and Delhi Capitals franchises. As the official partner of both teams, Bira 91 has crafted distinct beer flavors and merchandise that draw inspiration from the essence of Mumbai and New Delhi.

Significant landmarks of both cities are featured in the packaging design of the limited-edition beers.

The names of Bira 91’s 022 Session Ale and 011 Gully Pilsner are derived from the dial codes of Mumbai and Delhi, respectively.

Paying homage to the Mumbai Indians and the city itself, the 022 Session Ale from Bira 91 offers a smooth taste complemented by sweet hoppy flavors.

On the flip side, Bira 91’s 011 Gully Pilsner is brewed using pilsner malts and noble hops, which yields a refreshing floral hop finish that mirrors the spirited essence of Delhi Capitals.

In addition, Bira 91 introduced a personalized barware collection for both Mumbai Indians and Delhi Capitals, which is available for purchase at the Bira 91 Merch Store.

Bira 91’s 022 Session Ale and 011 Gully Pilsner will be available in 330ml bottles and 500ml cans exclusively in Mumbai and New Delhi, while the merchandise can only be bought from Bira 91’s official merch store.

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Food delivery giant Deliveroo launches internship programme for Indian students

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Deliveroo
Deliveroo (Representative Image)

Deliveroo, a food delivery firm based in the UK, has launched its inaugural internship program for college seniors graduating in India.

The paid internship program spans six months and enables interns to work at Deliveroo’s India Development Centre (IDC) in Hyderabad, where they can collaborate with the core engineering teams devoted to Restaurant tech, Consumer Tech, Delivery, Care & Trust, and Finance.

As part of an extensive campus recruitment drive that assessed their technical expertise, communication skills, and ability to prototype, students majoring in Computer Science & Information Technology from Vasavi Engineering College have been chosen.

The program is anticipated to bring new insights to the engineering teams that tackle crucial obstacles, given the rapid advancements in consumer-facing technology. This will accelerate the students’ career growth and increase their likelihood of assimilating into a corporate setting.

“We have tailored this programme as an avenue for India’s promising engineering talent to build on their academic nous with practical exposure to disruptive technology that happens at Deliveroo every day. Similar to our partnership with Vasavi Engineering College, we want to build long-term relationships with premier academic institutions in India, which will help us eventually create a deeper talent pool for IDC in the coming years,” shared Sashi Somavarapu, Vice President – Engineering and Country Head, Deliveroo India.

During the internship, the participants will be provided with a tailored learning roadmap and collaborative opportunities to achieve their objectives. Moreover, the company intends to extend the internship initiative to other parts of India in future stages.

Deliveroo’s India Development Centre (IDC) is the biggest technology centre outside the UK, which serves as the primary engineering operation for the company in its home country. With 140 engineers, it constitutes a significant portion of the company’s 600 global engineering workforce. The IDC is a vital part of Deliveroo’s central technology organisation, with its employees specialising in analytics, automation, platforms, and machine learning.

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Swiggy ventures into one-hour ecommerce delivery with Maxx, rivals Flipkart and Amazon in India

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swiggy
Swiggy (Representative Image)

Swiggy, the major player in the food delivery industry, is currently exploring the ecommerce sector in India, which is largely dominated by established names such as Flipkart and Amazon. As a part of this initiative, Swiggy is piloting a new vertical called Maxx, which is offering one-hour delivery services in certain areas of Bengaluru.

At present, Maxx has a range of products including toys, electronics, gadgets, and home and kitchen essentials. Swiggy intends to expand the product range of this vertical in the near future to include categories such as beauty and grooming, basic clothing, gardening, furnishing and decor, as well as health and fitness products.

A statement from a Swiggy spokesperson has confirmed the development.

“Customers trust Swiggy for the speed and unparalleled convenience we have brought across categories such as food delivery and quick commerce. Maxx aims to be the destination for a wide variety of home and family shopping needs, delivered in 1 hour. We are currently running a pilot program in Bangalore,” the spokesperson said.

Currently, the pilot program is only available in select areas of Bengaluru, including Indiranagar. Swiggy is providing free shipping for orders above INR 99, and discounts ranging from 30% to 60% on a wide range of products.

By entering the rapidly expanding ecommerce sector in India, Swiggy appears to be attempting to gain a portion of the market share. According to estimates, India’s ecommerce industry is anticipated to become a $400 billion opportunity by 2030, with a compound annual growth rate (CAGR) of 19% between 2022 and 2030.

After acquiring DineOut in the previous year, Swiggy has been progressively introducing new categories to expand its services. This year, the company entered the high-end grocery delivery business by launching Handpicked in Bengaluru.

In addition, Swiggy introduced Swiggy Minis, a platform that caters to niche products including snacks and beverages, personal care items, electronics, bakery products, home and decor, pet care products, and jewelry from startups and small businesses. Swiggy Minis is currently available in specific cities.

Following the ongoing funding winter and increasing losses, Swiggy, along with many other Indian startups, has shifted its attention towards profitability. In the financial year 2022, Swiggy’s net loss surged by 2.2 times to INR 3,628.9 Cr from INR 1,616.9 Cr in the previous year, mainly due to its expenses more than doubling. However, the company’s total revenue also increased by 2.2 times to INR 6,119.8 Cr in FY22 from INR 2,675.9 Cr in FY21.

Earlier this year, Swiggy announced that it would terminate the employment of 380 individuals as part of a restructuring effort to reduce costs, citing the macroeconomic headwinds.

Swiggy CEO Sriharsha Majety said, “(We) have already advanced our own timelines for profitability on food delivery and Instamart. While our cash reserves allow us to be fundamentally well positioned to weather harsh circumstances, we cannot make this a crutch and must continue identifying efficiencies…”

In a recent development, Swiggy’s investor, Invesco, lowered the valuation of the foodtech company by over 25% to $8 billion.

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Zomato shares surge 5% as company issues clarification on temporary closure of multiple Blinkit stores

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Zomato, the prominent online food delivery platform, issued a clarification on Wednesday regarding the closure of multiple Blinkit outlets. The temporary unavailability of the Blinkit instant grocery app was attributed to modifications in the delivery partner payout structure that impacted the entire Blinkit enterprise. Blinkit services remained suspended for a brief period. As a result of this clarification, Zomato’s stocks surged by a minimum of 5%.

Zomato was requested by exchanges to provide clarification regarding a report stating that Blinkit was not available for a temporary period.

On Wednesday, Zomato issued its official response to the exchanges.

It said, “Over the last few days we have made changes in the delivery partner payout structure with respect to the Blinkit business to address the needs of delivery partners, improve customer experience and reduce cancellation/ order rejection frauds by few delivery partners in the system.”

“Such changes are done from time to time, as needed,” the company’s filing added.

Therefore, Zomato stated that they had to close certain outlets for a few days to guarantee the well-being of their employees and delivery partners.

However, the majority of these stores have now resumed their operations.

Finally, Zomato also said, “These disruptions and changes have no material impact on the operations /financial performance of the Company (meaningfully less than 1% revenue impact) and hence we believe that this event does not warrant any disclosure.”

As of writing this, Zomato’s shares were being traded at INR 54.51 each, exhibiting a rise of 2.17% on the BSE. The stock has gained a minimum of 4.8% on the exchange, with an intraday high of INR 55.90 per share.

As per the current market price, the company’s market capitalization exceeds INR 46,625 crore.

Since April 12, 2023, approximately 50% of dark stores in the NCR region have been affected by the ongoing strike of Blinkit’s delivery personnel. According to media reports, the strikers are demanding a reversal of the recent modifications made to the delivery incentive system in the area.

According to ICICI Securities analysts, as of Q3FY23, Blinkit was running approximately 370 dark stores across India. This suggests that roughly 25% of these dark stores are presently not in operation. As at least 3-4 days’ worth of sales have been forfeited, this translates to a potential loss of roughly 1% in revenue from Blinkit and approximately 0.15% of the consolidated revenue for Q1FY24.

For Q4 results, in the latest research note, ICICI Securities analysts said, “We estimate food delivery GOV to remain flat sequentially in Q4FY23E (+14.2% YoY) despite Zomato Gold activation. Our view is restrained given a seasonally weaker quarter and online consumption fatigue trends. We estimate 1% QoQ decline in food ordering AOV as delivery fees have been waived for Gold members. We estimate the food ordering contribution margin to remain stable QoQ as restaurant take rate improvements may offset delivery subsidy increases.”

Additionally, the brokerage firm anticipates Zomato’s B2B Hyperpure enterprise to expand by 26% quarter-on-quarter (QoQ) and Blinkit to expand by 30% QoQ, driven by an expansion in their geographic presence. Overall, the estimate is for a 9.5% QoQ growth in adjusted revenue and 68% YoY growth, along with a steady consolidated EBITDA QoQ in Q4FY23E, signifying the sustainable growth of Zomato’s new businesses.

On Zomato stock price, the brokerage’s note said, “slowing growth was evident in GOV due to post-Diwali consumption fatigue and the online-to-offline shift. However, based on sustained improvement in the underlying operating metrics, we maintain BUY on Zomato with a DCF-based target price of INR 65. We acknowledge that further slowdown in growth poses a risk to our FY24E/FY25E estimates, but we think, at CMP, the risk-reward is still skewed to the upside.”

Disclaimer: The views and recommendations made above are those of individual analysts or broking companies, and not of SnackFax. We advise investors to check with certified experts before taking any investment decisions.

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Coca-Cola’s launch of Topo Chico Sabores aims to expand the reach of the mineral water brand

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Topo Chico Sabores

Coca-Cola is introducing Topo Chico Sabores, a new line of premium sparkling water beverages crafted with fruit juice and herbal extracts. With this addition, Coca-Cola is expanding the Topo Chico brand into the non-alcoholic premium beverage category, providing consumers with a luxurious drinking experience.

Coca-Cola, headquartered in Atlanta, has been actively driving innovation in Topo Chico by introducing new flavors and product extensions, such as its partnership with Molson Coors to offer an alcoholic version. These efforts aim to provide consumers with a wider range of options and further boost the popularity of the beverage. With its ongoing commitment to Topo Chico, Coca-Cola is hopeful that the brand’s sales could exceed $1 billion in the future.

This month, Topo Chico Sabores, featuring three flavors – Blueberry, Tangerine, and Lime, will be launched in stores. This product offering mirrors a century-old Topo Chico beverage, indicating the brand’s commitment to honoring its history while catering to evolving consumer preferences.

“The most interesting piece about that is how the brand has sort of transcended the sparkling mineral water space, has become bigger than just the category itself,” Dan White, Coca-Cola’s Chief of new revenue streams, said in an interview. “And that’s where really the growth from Topo Chico comes from and what we’re really leaning into.”

In 2017, Coca-Cola acquired Topo Chico for an estimated $220 million, marking a significant move to expand its beverage portfolio and decrease its reliance on sugary drinks. This acquisition was particularly meaningful as Coca-Cola had a long-standing partnership with Topo Chico for nearly a century prior to the purchase.

Following the acquisition, Coca-Cola has utilized its extensive distribution network to enhance Topo Chico’s reach throughout the United States. This effort has helped to transform the once regional favorite into one of the most highly regarded brands in its category. Moreover, Topo Chico has benefited from the growing trend among consumers who seek fizzy drinks that offer a refreshing taste without excessive sugar.

After its acquisition by Coca-Cola, Topo Chico’s sales have witnessed a significant surge due to the brand’s expanded distribution across the United States. As per Nielsen data shared by Coca-Cola, Topo Chico’s market share in the sparkling water category rose from 20% to 35% between 2017 and 2021, underscoring the brand’s increasing popularity among consumers.

“We’ve really done a very, very good job of allowing the brand to become what consumers want it to be,” White said.

According to research, consumers view Topo Chico as more than just bottled mineral water sourced from Mexico. Its growing popularity has prompted Coca-Cola to explore opportunities to expand the brand into other categories. With a high level of demand and growing consumer interest, executives like White are optimistic that Topo Chico has the potential to become a $1 billion brand, despite being part of a beverage giant known for products like Diet Coke, Body Armor, and Dasani.

“It’s on a trajectory to do that,” White said. He declined to predict when it could reach the $1 billion level.

Coca-Cola has reported that the sales of flavored sparkling water alone have reached around $300 million in the United States retail market. The company anticipates that this upward trend will continue in the foreseeable future.

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