Taste the essence of paradise: 8 Kashmiri desserts that will transport your taste buds to a world of pure bliss!

To Try

By

-

June 12, 2023

Nestled in the breathtaking valleys of the Himalayas, the land of Kashmir beckons with its mesmerizing beauty and captivating culture. But it is not just the majestic landscapes that leave an indelible mark on visitors; it is the exquisite cuisine that truly steals the spotlight.

And as certified foodies, we just want to break it to you that Kashmiri cuisines is more than just Rogan Josh, so prepare to be enchanted by a symphony of flavors as we delve into the world of Kashmiri delights, where each dish is a work of art that tantalizes the taste buds and leaves you craving for more. From the fragrant saffron-infused rice to the succulent meat cooked in aromatic spices, every bite carries the essence of this enchanting region.

Join us on a culinary adventure through the vibrant markets and charming eateries of Kashmir, where culinary traditions are lovingly preserved and served with pride. Get ready to be transported to a land of culinary bliss, where each bite is a revelation, and every dish is an invitation to savor the richness of Kashmiri cuisine.

Kong Firin:

Indulge in the heavenly flavors of Kong Firin, a Kashmiri rice dish that will transport you to the picturesque valleys of Kashmir. Each grain of fragrant basmati rice is infused with the aroma of saffron and adorned with a generous mix of chopped almonds, pistachios, and raisins, creating a symphony of textures and flavors.Cook basmati rice with saffron, cardamom, and cinnamon. Mix in a generous amount of chopped almonds, pistachios, and raisins. Serve hot and savor the nutty flavors of Kong Firin.

Apple Kheer:

Immerse yourself in the lusciousness of Apple Kheer, a creamy Kashmiri delight that showcases the sweetness of Kashmiri apples. Grated apples are simmered in sweetened milk, infused with the aroma of cardamom, and adorned with slivered almonds and pistachios, creating a velvety smooth dessert that will leave you craving for more.Grate apples and cook them in a saucepan with milk, sugar, and cardamom. Simmer until the apples are soft and the milk thickens. Garnish with slivered almonds and pistachios. Serve chilled and relish the delightful flavors of Apple Kheer.

Modur Pulao:

Dive into the flavors of Modur Pulao, a unique Kashmiri rice dish that tantalizes the taste buds with its sweet and fragrant notes. Basmati rice is cooked with ghee, saffron, cinnamon, and cloves, then sweetened with sugar or jaggery, resulting in a heavenly blend of flavors that will leave you yearning for more.Cook basmati rice with ghee, saffron, cinnamon, cloves, and a pinch of salt. In a separate pan, caramelize sugar or jaggery and mix it into the cooked rice. Allow the flavors to meld together and serve warm. Relish the sweet and fragrant notes of Modur Pulao.

Shufta:

Indulge in the decadence of Shufta, a rich and flavorful Kashmiri sweet treat that will enchant your taste buds. A delightful mix of dry fruits, nuts, and aromatic spices, coated in a syrup made from sugar and water, creates a symphony of textures and flavors that will leave you craving for more.Mix together a variety of dry fruits such as almonds, cashews, pistachios, raisins, and dried apricots. In a separate pan, prepare a syrup by boiling sugar and water until it reaches a sticky consistency. Coat the dry fruits and nuts in the syrup and allow them to cool. Serve and savor the delightful sweetness and crunchiness of Shufta.

Kashmiri Basrakh:

Experience the exquisite flavors of Kashmiri Basrakh, a spiced sweet delight that will transport you to the vibrant streets of Kashmir. These small discs of rice flour, sugar, and cardamom are deep-fried to perfection and soaked in a fragrant sugar syrup infused with rose water, creating a blissful combination of textures and flavors. Prepare a dough by combining rice flour, sugar, cardamom, and water. Shape the dough into small discs and deep-fry until golden brown. In a separate pan, make a sugar syrup with water and rose water. Soak the fried discs in the syrup and let them absorb the flavors. Indulge in the heavenly taste of Kashmiri Basrakh.

Seemni:

Get ready to surrender to the irresistible allure of Seemni, a Kashmiri delicacy that is sure to leave you craving for more. Although I don’t have specific details about Seemni, its mere mention evokes images of tantalizing aromas and exquisite flavors. Imagine a dish that combines the richness of Kashmiri spices with tender meats or vegetables, perfectly cooked to create a symphony of textures and tastes. The flavors of Seemni are said to be a celebration of the unique culinary heritage of Kashmir, promising an unforgettable experience that will tantalize your senses and leave you longing for another bite.

Kashmiri Tosha:

Prepare yourself for a flavor-packed journey as you explore the enigmatic world of Kashmiri Tosha. This traditional Kashmiri delight is shrouded in mystery, with its unique blend of spices and ingredients capturing the essence of the region’s culinary traditions. The exact details of Kashmiri Tosha remain elusive, but tales of its exceptional taste and aromatic appeal continue to tantalize the taste buds of those fortunate enough to sample it. Each bite is said to be an exquisite fusion of flavors, marrying the warmth of spices with the richness of Kashmiri ingredients, creating a symphony of taste that will leave you yearning for more.

Kashmiri Lyde:

Unlock the secrets of Kashmiri cuisine as you dive into the captivating world of Kashmiri Lyde. While specific details about this dish may be scarce, its name alone evokes a sense of mystique and culinary excellence. Imagine succulent meats or vegetables steeped in a medley of aromatic spices, slow-cooked to perfection to create a harmonious blend of flavors. Each bite promises a tantalizing explosion of taste, a reflection of the deep-rooted culinary traditions of Kashmir. Embark on a culinary adventure, savoring the complexity of Kashmiri Lyde, and allow your taste buds to be captivated by the essence of this remarkable dish.

8 timeless dishes that capture the hearts of all generations!

To Try

By

SnackTeam

-

June 12, 2023

0

When it comes to comfort food, each of us carries our own treasure trove of memories – recipes passed down through the generations, secret ingredients whispered from mother to child, and the unmistakable flavors that instantly transport us to the kitchen tables of our youth. These nostalgic dishes are often simple in their preparation, yet their significance lies in the emotions they evoke. They are the meals that grandmother lovingly prepared, the after-school treats that greeted us at the door, and the family favorites that brought us all together. Their importance goes beyond their taste; they represent a tapestry of shared experiences, traditions, and the warmth of home.

There is something undeniably magical about comfort food from childhood. Those cherished dishes that filled our homes with mouth watering aromas, brought warmth to our hearts, and provided solace in times of joy or sorrow. They hold the power to transport us back to simpler times, where the world seemed smaller and troubles melted away with every delectable bite. These timeless classics have a special place in our hearts, transcending generations and creating a shared culinary heritage that connects us all.

So, let’s celebrate the enduring appeal of comfort food classics – dishes that have the ability to evoke a sense of nostalgia, love, and contentment for every generation.

Malabar Chicken Curry with Appam: A Melody of Flavors from God’s Own Country

Experience the soul-stirring essence of Kerala with this aromatic Malabar Chicken Curry. The tender chicken pieces simmered in a rich blend of coconut milk, fragrant spices, and curry leaves create a symphony of flavors that will transport you to the palm-fringed shores of the Malabar coast. Paired with fluffy Appam, this iconic combination is not just a meal but an emotional connection to the heart and heritage of every Malayali.

Rajma Rice: The Quintessential Comfort Food

Dive into a bowl of Rajma Rice, and let the hearty flavors and creamy texture envelop your senses. This classic North Indian dish features tender kidney beans cooked in a luscious tomato-based gravy, infused with aromatic spices. The comforting aroma that fills the air as it simmers will leave you yearning for a generous helping of this beloved comfort food.

Khichdi: Simplicity Redefined

Embrace the simplicity and nourishment of Khichdi, a humble one-pot meal that has stood the test of time. Combining the goodness of rice, lentils, and fragrant spices, this dish offers comfort in every spoonful. The soft and velvety texture, coupled with the delicate balance of flavors, makes Khichdi a true embodiment of comfort and satisfaction.

Daal Baati Churma: A Rajasthani Delight

Embark on a regal culinary journey with Daal Baati Churma, the pride of Rajasthan. Picture this: crisp and golden baatis, dipped in ghee, served with a hearty bowl of flavorful lentil curry (daal), and accompanied by the sweet indulgence of Churma. The contrasting textures and the explosion of flavors will make your taste buds dance in delight, leaving you craving for more.

Kosha Mangsho: Bengali’s Love Language

Prepare to be captivated by the seductive flavors of Kosha Mangsho, the quintessential Bengali mutton curry. The slow-cooked tender chunks of meat bathed in a thick, aromatic gravy, enriched with a medley of spices, is an affair that will leave you smitten. For those in love with a Bengali or Bengali cuisine, this dish is the ultimate expression of love and passion.

Puran Poli: A Sweet Embrace

Indulge your sweet tooth with the irresistible Puran Poli, a traditional Maharashtrian dessert. Imagine a thin, golden-brown flatbread generously filled with a sweet and aromatic mixture of jaggery, lentils, and spices. Every bite is a delightful combination of textures and flavors that will transport you to a world of sweet indulgence.

Pongal: South Indian Comfort on a Plate

Give in to the warmth and simplicity of Pongal, a South Indian dish that epitomizes comfort. With its creamy consistency and earthy flavors, this savory rice and lentil porridge is a soul-soothing treat. Topped with ghee, cashews, and fragrant spices, each spoonful of Pongal is a comforting hug that will leave you longing for more.

Lemon Rice: Tangy Delight

Let your taste buds dance with joy as you savor the tangy and zesty flavors of Lemon Rice. This South Indian dish combines fluffy rice with a tantalizing blend of lemon juice, curry leaves, and mustard seeds. The burst of citrusy goodness will awaken your senses and leave you craving for the perfect balance of tang and spice.

Dal Rice with Aaloo Bhujiya: A Desi Delight

Experience the epitome of simplicity and satisfaction with Dal Rice accompanied by crispy Aaloo Bhujiya. This staple comfort food of every Indian household combines the wholesome goodness of lentils (dal) with steamed rice, providing a perfect balance of protein and carbohydrates. The addition of crunchy Aaloo Bhujiya adds a delightful texture and a burst of flavor that keeps you coming back for more.

Alia Bhatt reveals how this simple beetroot salad transformed her body!

Luxury

By

SnackTeam

-

June 12, 2023

0

When it comes to maintaining a healthy and fit lifestyle, Bollywood actress Alia Bhatt is a name that stands out. Known for her disciplined approach to fitness and wellness, Alia has been an inspiration for many with her glowing complexion and toned physique. One of her go-to secrets for staying in shape is a vibrant and nutritious beetroot salad. Packed with essential nutrients and bursting with flavors, this salad has become a staple in Alia’s diet. In this article, we unveil the recipe to her favorite beetroot salad, so you too can embrace its health benefits and add a touch of Alia’s fitness regime to your own culinary repertoire.

The Power of Beetroot:

This humble root vegetable is a nutritional powerhouse, offering a wide range of vitamins, minerals, and antioxidants. Beetroot is known for its high fiber content, which aids in digestion and promotes a healthy gut. It is also rich in iron, which supports healthy blood circulation and boosts energy levels. Additionally, beetroot is a natural source of nitrates, compounds that help lower blood pressure and improve cardiovascular health. With such an impressive nutritional profile, it’s no wonder that Alia Bhatt has embraced this vibrant vegetable in her diet.

The Recipe to Alia’s Beetroot Salad:

This salad is not only nutritious but also a feast for the senses, combining the earthy sweetness of beetroots with a refreshing blend of ingredients.

Ingredients:

2 medium-sized beetroots, peeled and grated
1 small red onion, thinly sliced
1 medium-sized cucumber, diced
1 small carrot, grated
1/4 cup fresh coriander leaves, chopped
Juice of 1 lemon
2 tablespoons extra-virgin olive oil
Salt and pepper to taste
Optional toppings: crumbled feta cheese, toasted walnuts, or sunflower seeds

Instructions:

In a large mixing bowl, combine the grated beetroot, sliced onion, diced cucumber, grated carrot, and chopped coriander leaves.
In a separate small bowl, whisk together the lemon juice, olive oil, salt, and pepper to create the dressing.
Pour the dressing over the beetroot mixture and toss gently to ensure even coating.
Allow the salad to marinate for at least 15 minutes to allow the flavors to meld together.
Just before serving, sprinkle optional toppings such as crumbled feta cheese, toasted walnuts, or sunflower seeds to add extra texture and flavor.
Serve the salad chilled and enjoy the delightful combination of colors, flavors, and textures.

Alia Bhatt’s dedication to fitness and wellness extends beyond her acting career, and her love for this beetroot salad exemplifies her commitment to a healthy lifestyle. By incorporating this salad into your own diet, you can reap the benefits of the nutritious beetroot while enjoying a vibrant and delicious meal. Whether you are aiming to shed a few pounds, improve your overall well-being, or simply enhance your culinary skills, Alia’s beetroot salad is a recipe worth trying as Alia Bhatt’s beetroot salad has become a symbol of her dedication to health and fitness. Its vibrant colors, refreshing flavors, and nutritional benefits make it an enticing addition to any diet. By preparing and savoring this delightful salad, you can embrace a slice of Alia’s fitness regime while nourishing your body with the goodness of beetroot. So, grab your apron, gather the ingredients, and get ready to indulge in this wholesome dish that promises to elevate your taste buds and support your journey towards a healthier you.

Uncover the lip-smacking delights: 10 must-try exotic foods on Mumbai’s legendary Mohammad Ali Road!

To Try

By

SnackTeam

-

June 12, 2023

0

Step into the vibrant streets of Mumbai’s bustling Mohammad Ali Road, and you’ll find yourself immersed in a sensory feast that ignites the taste buds and transports you to a world of culinary delights. Known as a food lover’s paradise, this iconic street is a haven for gastronomic exploration, offering a tantalizing array of flavors and aromas that will leave you craving for more. From the hearty and comforting haleem to the sinfully sweet malpua, the diverse street food scene of Mohammad Ali Road unveils a treasure trove of culinary gems. So buckle up, food enthusiasts, as we take you on a delectable journey through the 10 top foods that you must try on this famed stretch. Get ready to savor the richness, spice, and sheer indulgence that defines the gastronomic tapestry of Mohammad Ali Road and discover the true essence of Mumbai’s street food culture.

Nalli Nihari: A Hearty Delight

Prepare your taste buds for an extraordinary culinary experience with the legendary Nalli Nihari. This mouthwatering dish features succulent pieces of lamb shank simmered for hours in a fragrant blend of spices and served with tender bone marrow. The rich and velvety gravy envelops the meat, infusing it with flavors that are guaranteed to tantalize your senses. The Nalli Nihari, a true delight for meat lovers, is a must-try dish that will leave you craving for more.

Price: Approx. INR 300-400 per serving

Baida Roti: A Savory Sensation

Indulge in the flavorsome Baida Roti, a delicious combination of minced meat, aromatic spices, and eggs, all encased in a thin and crispy bread envelope. With each bite, you’ll experience the perfect harmony of textures and flavors, as the well-spiced meat and the silky egg coating blend together in a symphony of taste. This savory delight, often accompanied by tangy chutneys, is an absolute crowd-pleaser that will leave you longing for another bite.

Price: Approx. INR 80-100 per piece

Chicken Crispies: Crispy Temptation

Satisfy your cravings for a crispy indulgence with the delectable Chicken Crispies. Bite into these golden-fried chicken pieces, perfectly seasoned with a tantalizing blend of spices. The crunchy exterior gives way to juicy and tender meat, creating a delightful contrast of textures. Each bite is a burst of flavors that will leave you wanting more. Whether enjoyed as a snack or a side dish, Chicken Crispies are a popular favorite among street food enthusiasts.

Price: Approx. INR 150-200 per portion

Seekh Kebabs: Grilled Perfection

Embark on a flavorful journey with Seekh Kebabs, tender rolls of marinated minced meat grilled to perfection. The smoky aroma wafting through the air will entice you to savor these succulent kebabs, bursting with aromatic spices. The charred edges add an extra layer of depth to the flavors, while the juicy meat tantalizes your taste buds. Served with mint chutney and onion rings, Seekh Kebabs are an absolute delight that you won’t be able to resist.

Price: Approx. INR 150-200 per plate

Haleem: A Rich and Creamy Delight

Immerse yourself in the luxurious flavors of Haleem, a slow-cooked delicacy that boasts a rich and creamy texture. This savory dish is a delightful blend of meat, lentils, and spices, simmered for hours to achieve the perfect consistency. The slow cooking process allows the flavors to meld together, creating a comforting and indulgent experience. Garnished with fried onions and served with naan bread, Haleem is a beloved dish that will warm your heart and leave you craving for more.

Price: Approx. INR 200-250 per serving

Phirni: Creamy and Fragrant

Indulge your sweet tooth with the creamy delight of Phirni, a traditional rice pudding infused with cardamom and garnished with pistachios and almonds. This chilled dessert is luxuriously smooth, with a delicate fragrance that entices your senses. The velvety texture and the subtle sweetness of Phirni make it a refreshing and satisfying treat that will leave you yearning for another spoonful.

Price: Approx. INR 80-100 per serving

Tawa Pulao: A Flavorful Rice Medley

Experience the vibrant flavors of Mumbai’s street food with Tawa Pulao, a delectable rice dish cooked on a hot griddle. Bursting with aromatic spices, colorful vegetables, and fragrant basmati rice, this flavorful medley is a culinary delight. The combination of tangy and savory flavors, along with the slight charring from the griddle, adds a unique twist to the traditional pulao. Tawa Pulao is a must-try dish that will transport you to the bustling streets of Mumbai.

Price: Approx. INR 100-150 per plate

Malpua and Rabri: Sweet Indulgence

Delight your taste buds with the heavenly duo of Malpua and Rabri. Malpua, a sweet pancake made from deep-fried batter, is served with a generous serving of thick, creamy rabri (reduced milk). The warm, crispy Malpua, soaked in fragrant syrup, pairs perfectly with the luscious and decadent rabri. This traditional Indian dessert is a symphony of textures and flavors that will satisfy your sweet cravings and leave you longing for more.

Price: Approx. INR 80-100 per serving

Falooda: A Refreshing Delight

Quench your thirst with the delightful Falooda, a refreshing concoction that combines vermicelli, basil seeds, rose syrup, and a scoop of luscious ice cream. Served in tall glasses, this chilled dessert drink is a symphony of textures and flavors. As you sip through the layers of silky vermicelli and sweet rose syrup, the burst of flavors and the coolness of the ice cream will transport you to a state of pure bliss.

Price: Approx. INR 100-150 per glass

Shahi Tukda: Royal Indulgence

End your culinary adventure with the regal Shahi Tukda, a dessert fit for kings and queens. This royal delicacy features deep-fried bread soaked in fragrant saffron-infused syrup and topped with rich, creamy rabri and a sprinkling of pistachios and almonds. With each spoonful, you’ll experience the decadent flavors and the heavenly combination of textures that make Shahi Tukda a true indulgence.

Price: Approx. INR 80-100 per serving

Revolutionize your Monday dinner routine with these 7 unbelievably easy one-pot pressure cooker Indian recipes!

Recipes & Meals

By

SnackTeam

-

June 12, 2023

0

Do you often find yourself dreading Monday evenings, trying to figure out what to cook for dinner after a long day at work? If so, we have the perfect solution for you. One-pot pressure cooker Indian recipes are a game-changer when it comes to simplifying your cooking routine. These recipes not only save you time and effort but also infuse your meals with the rich and aromatic flavors of Indian cuisine. In this article, we will introduce you to seven unbelievably easy one-pot pressure cooker Indian recipes that will revolutionize your Monday dinner routine.

Matar Pulao

Matar Pulao, also known as green pea pulao, is a fragrant and delicious rice dish that incorporates the goodness of peas and aromatic spices. To prepare this recipe, start by sautéing onions, ginger, and garlic in the pressure cooker. Add rice, green peas, and spices like cumin, coriander, and garam masala. Add water, close the lid, and cook under pressure for a few minutes. The result is a flavorful and satisfying pulao that can be enjoyed on its own or paired with raita or yogurt.

Rajma

Rajma, or kidney bean curry, is a popular North Indian dish that is both nutritious and comforting. Start by soaking the kidney beans overnight or using canned beans for convenience. In the pressure cooker, sauté onions, tomatoes, and spices like cumin, turmeric, and chili powder. Add the soaked beans, water, and let it cook under pressure until the beans are tender and flavors meld together. Serve this hearty and protein-rich curry with steamed rice or naan bread for a wholesome meal.

Vegetable Biryani

Vegetable Biryani is a fragrant rice dish that combines basmati rice, a medley of vegetables, and a blend of aromatic spices. In a pressure cooker, sauté onions, ginger, garlic, and whole spices like cinnamon, cloves, and cardamom. Add vegetables like carrots, peas, and potatoes, followed by soaked rice, yogurt, and water. Close the lid and cook under pressure until the rice is cooked to perfection. The result is a flavorful and visually appealing one-pot meal that is perfect for gatherings or weeknight dinners.

Khichdi

Khichdi is a comforting and nourishing dish made with rice, lentils, and an assortment of vegetables. It is often referred to as the Indian version of porridge. In a pressure cooker, sauté cumin seeds, onions, and ginger. Add rice, lentils, vegetables, and spices like turmeric and garam masala. Pour in water, close the lid, and cook under pressure until the khichdi reaches a creamy and soft consistency. Serve this wholesome dish with yogurt or pickles for a complete meal.

Dalma

Dalma is a traditional Odia dish that combines lentils, vegetables, and aromatic spices. In a pressure cooker, cook lentils along with chopped vegetables like pumpkin, brinjal, and tomatoes. Add spices like turmeric, cumin, and ginger, and let the pressure cooker work its magic. The result is a comforting and flavorful lentil stew that can be enjoyed with steamed rice or roti.

Chana Masala

Chana Masala, also known as chickpea curry, is a popular Indian dish made with tender chickpeas cooked in a flavorful tomato-based sauce. In a pressure cooker, sauté onions, garlic, and ginger until golden brown. Add spices like cumin, coriander, and garam masala, followed by tomatoes and soaked chickpeas. Close the lid and cook under pressure until the chickpeas are tender and the flavors meld together. Garnish with fresh cilantro and serve with rice or naan bread for a satisfying meal.

Aloo Baingan Sabzi

Aloo Baingan Sabzi is a simple and delicious dish that combines potatoes and eggplant in a spiced tomato-based gravy. In the pressure cooker, sauté cumin seeds, onions, and ginger-garlic paste. Add spices like turmeric, chili powder, and coriander, followed by diced potatoes and eggplant. Pour in water, close the lid, and cook under pressure until the vegetables are cooked through and the flavors are well-incorporated. Serve this flavorful sabzi with roti or rice for a delightful vegetarian meal.

Final Thoughts:

By incorporating these seven unbelievably easy one-pot pressure cooker Indian recipes into your Monday dinner routine, you can revolutionize your cooking experience and elevate your meals with authentic Indian flavors. The time-saving nature of pressure cooking, combined with the convenience of one-pot meals, will make your evenings more enjoyable and stress-free. So, why wait? Grab your pressure cooker, stock up on spices, and get ready to embark on a culinary adventure in your own kitchen. Your taste buds will thank you!

New food advisory for Amarnath pilgrims: Pizza, burgers and samosas excluded from pilgrimage menu

News

By

SnackTeam

-

June 10, 2023

0

The Shri Amarnath Ji Shrine Board, the governing body overseeing the organization of the Amarnath Yatra, has made the decision to prohibit certain food items from the pilgrimage menu due to potential health risks for the pilgrims. Effective from July 1, pilgrims will be unable to consume deep-fried and fast-food items, as well as sweets such as jalebi, during their journey. This measure is aimed at safeguarding the well-being of the pilgrims throughout their Yatra experience.

Popular food items such as halwa, jalebi, gulab jamun, ladoos, barfi, and rasgullas have been excluded from the food menu, along with crunchy snacks that are rich in fat and salt. Pilgrims will no longer have access to well-known items like Kurkure, namkeen mixtures, pakoras, and samosas. Additionally, dishes like chhola-bhatura, pooris, pizza, burgers, dosas, and chowmein will also be prohibited from consumption.

In order to ensure the well-being of pilgrims and service providers during the challenging 14-kilometer long trek through high altitudes and steep mountainous terrain, a comprehensive food menu has been developed for Langar organizations, food stalls, shops, and other establishments operating in the Yatra area. The objective is to discourage the availability of “unhealthy” food items that could be detrimental to the health of the pilgrims. By offering a carefully curated food selection, the aim is to encourage pilgrims to make healthier dietary choices throughout their journey.

The approved food items for consumption during the pilgrimage include steamed rice and light options such as roasted chana, poha, uthappam, idli, dal-roti, and chocolate. Additionally, pilgrims are permitted to have kheer, oats, dry fruits, honey, and boiled sweets as part of their dietary choices throughout the journey.

The registration process for visiting the sacred Amarnath temple will commence on July 1, 2023. Located in the union territory of Jammu and Kashmir, the temple holds significant religious importance. The Amarnath Yatra spans a duration of 62 days, starting from July 1 and concluding on August 31, 2023. Pilgrims will have the opportunity to embark on this spiritual journey during this designated period.

The registration process for the pilgrimage offers both online and offline options for individuals to choose from. Pilgrims can conveniently register through the online portal or avail themselves of the offline channels. To facilitate the registration procedure, there are 542 bank locations spread across the country, providing easy access for pilgrims to complete their registration formalities. This ensures a seamless and accessible process for individuals interested in undertaking the pilgrimage.

McDonald’s faces backlash for controversial advertisement depicting customer-employee romance

News

By

SnackTeam

-

June 10, 2023

0

mcdad — The advertisement received significant backlash, with many questioning the rationale behind its creation. (Screengrab from the advertisement)

McDonald’s has continually relied on innovation as a fundamental strategy to attract customers to its outlets worldwide. However, there are instances when company strategies, particularly in areas like advertising, can generate criticism from the public. Recently, McDonald’s posted an advertisement on their social media platforms depicting a man purchasing a meal and a female staff member delivering the food to him.

The advertisement portrays a scenario where both the man and the woman exchange meaningful glances, suggesting the possibility of a budding love story. Shortly thereafter, the man is seen standing in line once again, eagerly anticipating the opportunity to approach the woman and strike up a conversation.

“Sometimes, the greatest love stories start with the tiniest things – a glance, a smile, a meal. Watch this unusual date and find out how a meal can give you #MoreForLess at just Rs.179! Visit a McDonald’s near you and get McVeggie Meals @ Rs.179,” McDonald’s wrote in their tweet with the video.

The advertisement received significant backlash, with many questioning the rationale behind its creation. Numerous critical responses were triggered by the ad, as people raised doubts about the concept behind its production.

Sometimes, the greatest love stories start with the tiniest things – a glance, a smile, a meal. Watch this unusual date and find out how a meal can give you #MoreForLess at just Rs.179! Visit a McDonald’s near you and get McVeggie Meals @ Rs.179https://t.co/nXOWHHIgGZ
— McDonald's India (@mcdonaldsindia) June 5, 2023

First Global Chairperson and Managing Director Devina Mehra replied to the ad on Twitter, asking who was behind its approval.

This morning saw this awful castiest & dehumanising Kachra campaign from @zomato that I couldn't even bear to watch till the end

And now @mcdonaldsindia is encouraging customers to flirt with their female employees ?

Who is approving these campaigns? Don't they have any sense? https://t.co/gRl2Xdm6eM
— Devina Mehra (@devinamehra) June 7, 2023

The ad faced criticism from several others as well, with many expressing their disapproval of the concept depicted in the advertisement.

“This is outrageous and disgusting beyond words

You are inviting your customers to hit on your employees
Creating potentially unsafe workplace for your female employees
Objectifying your female staff for profit by suggesting your customers can flirt and find a date here,” one user wrote.

“McDonald’s ad encouraging customers to flirt with the employees,” another user wrote.

Coincidentally, around the same time, Zomato faced backlash for their recent advertisement featuring a character from the movie Lagaan, named “Kachra.” The intention of the ad was to convey the significance of avoiding food wastage, but unfortunately, it resulted in criticism due to its portrayal.

PepsiCo’s Pioneer Foods to finalize acquisition of Future Life Health Products in July

News

By

SnackTeam

-

June 10, 2023

0

Pioneer Foods, a subsidiary of PepsiCo, has announced its intention to fully acquire Future Life Health Products, a South African nutritional cereal maker, by purchasing the remaining 50% stake.

PepsiCo South Africa has disclosed that the transaction is expected to be finalized during the first week of July, pending the fulfillment of a few remaining administrative conditions. The company has stated that these conditions are standard for a transaction of this kind.

In 2015, Pioneer Foods purchased a 50% stake in Future Life Health, and now they are preparing to acquire the remaining 50% stake held by Future Life founder Paul Saad. The specific amount involved in the transaction has not been publicly disclosed.

Future Life, established in 2007, is best known for its flagship product called Future Life Smart Food. This nutritionally balanced and scientifically formulated convenient food contains Moducare and was developed with the aim of providing a healthy and convenient dietary option.

Moducare, as described by PepsiCo, is a daily immune supplement created using a patented blend of plant sterols and sterolins. Future Life, which initially focused on its flagship product, Future Life Smart Food, has expanded its offerings to include a variety of cereals and breakfast bars.

Riaan Heyl, the CEO of PepsiCo South Africa, said, “Future Life is an innovative brand within the cereals market, and we believe its product basket will complement our current portfolio. Upon closing of the transaction, we look forward to welcoming the Future Life employees into PepsiCo.

“This will also mean that qualifying employees will be entitled to participate in our employee share ownership scheme, the Bašumi Trust”, he added.

PepsiCo completed the acquisition of Pioneer Foods in 2020, following approval from a UK competition authority. This came after PepsiCo’s bid to purchase Pioneer Foods, which was valued at approximately $1.7 billion at the time, in July 2019. The acquisition allowed PepsiCo, the owner of brands such as Frito-Lay and Quaker, to expand its presence in the market.

Meemee’s brings a fresh twist to Mumbai’s dessert scene with tubsters and toasties ice cream selection

News

By

SnackTeam

-

June 10, 2023

0

Mumbai is abuzz with excitement as Meemee’s unveils their latest addition to the dessert scene. This new ice cream offering is a delightful blend of wholesome ingredients, honest craftsmanship, and a touch of old-school charm.

Established by Meha Agrawal, Meemee’s distinguishes itself through its indulgent flavors and venturesome concepts, such as Toasties and Tubsters.

“Meemee’s is my heartfelt tribute to the timeless allure of pure, indulgent ice cream. With a playful twist on classic flavors and innovative formats like Toasties and Tubsters, we aim to bring joy and surprise to every scoop, one bite at a time,” shared Agrawal.

A Toastie is essentially a bite-sized delight that resembles a waffle ice cream sandwich or taco in appearance. This miniature treat is a burst of flavor, packed with Meemee’s signature flavors and adorned with luscious chocolate and an array of crunchy bits.

With Tubsters Meemee’s tugs at the imagination again by layering signature scoops with delicious textured treats and other delectable surprises into a single-serve container. These flavours recall popular and familiar desserts, but in a completely new and unexpected frozen 300ml tub format.

Meemee’s iconic Ice Cream Cakes have emerged as the epitome of celebration, captivating both ice cream enthusiasts and skeptics alike. This extraordinary innovation serves as an exquisite substitute for traditional cakes, boasting a harmonious blend of luscious Meemee’s ice creams, velvety ganache, and delectable cake layers infused with flavors like Belgian chocolate and timeless vanilla.

Meemee’s journey began with 100ml and 500ml ice cream tubs that lay the foundation of her expanding ice cream repertoire.

The brand boasts a variety of flavors, including Brown Butter Almond, Toasted Coconut Macaron, Simply Mango, and Mixed Berry Mascarpone, among others.

Meemees has set its sights on expansion, aiming to bring delightful ice cream experiences to a wider customer base in India. With a goal to establish a prominent presence in the ice cream industry, they plan to make their mark in cities like Mumbai and Pune this year and the following year.

Over the course of the next five years, their aspirations extend to establishing a strong presence in 5-6 major cities across India. Meemees envisions becoming a prominent name in cities such as Delhi, Bangalore, Hyderabad, Kolkata, and Goa, among others. Their goal is to captivate ice cream enthusiasts and create a lasting impact in these regions.

VietNom expands its culinary delights with the launch of its second location in Gurgaon

News

By

SnackTeam

-

June 10, 2023

0

VietNom, the renowned Vietnamese eatery, has recently unveiled its second location in the bustling Worldmark Gurgaon, the emerging epicenter of the city. With its extraordinary culinary offerings, VietNom aims to transport diners to the vibrant streets of Vietnam, delivering a remarkable gastronomic experience unlike any other.

VietNom presents a delightful twist on Vietnamese gastronomy, aiming to provide a novel and remarkable experience. The recently launched establishment introduces a revamped menu featuring an array of vibrant, eclectic, and unforgettable dishes. Noteworthy among these culinary delights are the Vietnamese White Rose Dim Sums, Spicy Galangal Chicken Skewers, Char Grilled Pork Ribs, Bun Cha, and Shrimp Mousse on Sugarcane, along with other classic Vietnamese delicacies. To guarantee exceptional taste and authenticity, the restaurant’s skilled chefs meticulously choose and source the freshest ingredients directly from Vietnam. Each dish bursts with distinct flavors and captures the true essence of Vietnamese cuisine.

At VietNom, diners will be captivated not only by the delectable cuisine but also by the restaurant’s truly unique interior, which pays homage to the beauty of Vietnamese culture. The soothing ambiance is created through a combination of green and brown walls, complemented by intricate glasswork. This welcoming and distinctive atmosphere exudes subtle Vietnamese vibes, with raw, rustic, and natural elements adorning every corner, elevating the overall space. Among the restaurant’s most remarkable features is the waterbody table, crafted from stone, which mesmerizes guests with its rotating water mechanism, adding an extra visual allure. The walls are adorned with magnificent Vietnamese artwork, further enhancing the ambiance.

The new outlet boasts ample space, accommodating up to 92 diners comfortably. With a seating capacity of 62 covers indoors and an alfresco area for 30 covers, guests can relish their meals in the refreshing open air while enjoying the beautiful view. VietNom is the perfect destination for families, groups of friends, and even corporate events, offering a memorable dining experience for all.

On the launch, Sahil Sambhi, Founder of VietNom, said, “We are excited to bring authentic Vietnamese cuisine to the city. We always wanted VietNom to be an authentic Vietnamese restaurant, one that is truly a shadow of Vietnam away from Vietnam. Our team of experts have worked hard to create a welcoming space that showcases the beauty of Vietnamese culture. We look forward to hosting our guests at the new outlet in Worldmark Gurugram. After Gurugram, our next stop would be Delhi, Goa and Mumbai.”

NewsHub