Subway has been making significant strides lately, and it’s now unveiling one of its most substantial announcements in years by expanding into grocery stores with its fast-food sauces. Despite being one of the nation’s favorite chains for decades, Subway faced challenges in the late 2010s, experiencing consecutive years of store closures, which led to the lowest number of retail locations in 20 years by 2023.
However, the company made a comeback last year and resumed its expansion. Additionally, Subway refreshed its menu by introducing new deli-sliced sandwiches. This was further complemented at the start of this year with the exciting launch of attention-grabbing Subway footlong treats, such as churros and a 12-inch version of its beloved chocolate chip cookie. Now, Subway is exploring a fresh approach to package its fan favorites by bottling four of its most sought-after sauces for retail sale.
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In a strategic collaboration with the T. Marzetti Company, the renowned sandwich chain is expanding its offerings beyond the restaurant setting. Starting the week of March 25, 2024, consumers will be able to purchase 16-ounce bottles of these Subway restaurant-inspired sauces at major retailers like Walmart, Kroger, and Albertson’s, with plans for broader distribution in the near future. The quartet of sauces making its market debut comprises Sweet Onion Teriyaki, Roasted Garlic Aioli, Baja Chipotle, and Creamy Italian MVP. The first three are inspired by some of Subway’s top-rated sauces, while the Creamy Italian MVP offers a new twist on the MVP Parmesan Vinaigrette.
While the biggest news from a food perspective is the at-home availability of these Subway sauces, the company is also launching new products to support its Fresh Start Scholarship Fund, according to the press release. This program offers $2,500 in tuition assistance to Subway Sandwich Artists and restaurant employees for their secondary education, and it has already helped over 1,700 people so far.
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Paul Fabre, Senior Vice President of Culinary and Innovation at Subway, shared his excitement, saying, “This partnership elevates our sauces and allows our fans to enhance their culinary creations from average to exceptional, all while supporting a meaningful cause.”
Carl Stealey, President of Retail Business at T. Marzetti Company, expressed a similar sentiment, recognizing Subway’s iconic position in the fast-food industry. “We’re proud that Subway chose T. Marzetti to contribute to that legacy and make their sauces available in kitchens nationwide.”
