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Energy drink brand Odyssey secures $6 Million in funding round

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Odyssey, a functional mushroom-infused energy drink brand, has successfully concluded a $6 million funding round.

The company stated that reaching this financial milestone marks a significant turning point in the brand’s growth, highlighting an increasing endorsement of its unique combination of vitality and cognitive enhancement.

The funding round saw Richard Laver from Rocket Beverage Group joining as an investor, along with continued support from existing stakeholders, contributing 50% of the total raised amount.

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Odyssey’s beverages are crafted with adaptogenic elements such as lion’s mane and cordyceps mushrooms, engineered to provide an energy uplift while enhancing cognitive clarity, focus, and mood.

Odyssey intends to utilize the recently obtained capital to bolster three vital areas during its swift expansion: sales, marketing, and inventory. These investments are anticipated to accelerate the brand’s growth, enhancing accessibility to its products on a broader scale.

Scott Frohman, Founder and CEO of Odyssey, stated, “Unlike other brands on the market, we’ve formulated Odyssey to support cognitive energy and prioritise aspects like focus, clarity and mood through a proprietary functional mushroom-based formula. Odyssey leverages the high potency extract of Lions Mane, Cordyceps, L-Theanine, Ginseng and green tea caffeine to not only minimise the jitters associated with traditional energy drinks but also deliver sustained, crash-free energy support.”

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Odyssey offers three product lines: Odyssey Mushroom Elixir, the flagship beverage; Odyssey 222, containing 222mg of caffeine; and Odyssey Revive, formulated with electrolytes, magnesium, zinc, and vitamin C in place of caffeine and stimulants.

Each product line is free from added sugar, preservatives, artificial flavors, or sweeteners. The brand strictly follows vegan, non-GMO, and kosher standards. Each flavor incorporates the brand’s functional mushroom blend. Odyssey’s assortment is accessible in chosen US retailers.

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SnackTeam
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