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Bisleri Vedica launches #AdoptDontShop campaign to promote compassion towards animals
Bisleri Vedica, the Himalayan Spring Water brand, has recently introduced a new initiative named #AdoptDontShop. The goal of this campaign is to promote Bisleri...
Masqa, Join Ventures D2C food brand, launches its first product lineup featuring gourmet couverture chocolates
Join Ventures, a company that specializes in direct-to-consumer (D2C) brands for celebrations, is expanding its portfolio with the launch of Masqa, a new D2C...
Nestlé and PAI to establish joint venture for Europe’s frozen pizza market
Nestlé and PAI Partners have agreed to form a joint venture dedicated to Nestlé's frozen pizza business in Europe, aiming to create a focused...
UK Tequila brand El Rayo partners with Sainsbury’s for its first major supermarket listing
El Rayo, a Tequila company operating in the UK, has partnered with Sainsbury's to secure its first-ever listing at a major supermarket.With its inception...
Himalaya Food to invest in revitalizing french fries business, expecting INR 700 Crore surge in revenue
Himalaya Food International, a company in the frozen and canned food processing industry, is in the process of revitalizing its french fries business, as...
Coca-Cola India boosts market share with entry-level packs and promotions, registers 3 billion transactions in Q1
FMCG and beverage giant, Coca-Cola, reported that during Q1, it recorded almost 3 billion transactions in India. The majority of these transactions were driven...
TagZ and Rajasthan Royals collaborate to elevate cricket snacking with exclusive co-branded hamper collection
TagZ, India’s largest popped chips maker, has partnered Rajasthan Royals cricket team to launch co-branded products and snack packs for this season, part of...
The Brew Estate makes history as first Indian microbrewery to expand to Canada, set to open 10 new outlets
The Brew Estate, a prominent chain of Brewpubs in India, has announced its plans to expand its operations to Canada, thereby becoming the first...
The Baker’s Dozen sets a high bar with plans for 2.5x revenue growth and INR 150 crore ARR by FY24
Aditi Handa, Co-founder and Head Chef of The Baker's Dozen, a renowned bakery, is celebrating its 10th anniversary. The milestone marks a decade of...
MyFitness and Hrithik Roshan team up to introduce the perfect snack for fitness enthusiasts
MyFitness, the fastest growing brand in the peanut butter category and the first of its kind, has named Hrithik Roshan, the famous fitness icon...
AI-powered machine installed in Maharashtra school to evaluate food quality for tribal children
The administration under the Bhamragad project has installed a one-of-a-kind artificial intelligence-based machine at Todsa Ashram School in Maharashtra's Etapalli to enhance the nutrition...
Beyond politics: Rahul Gandhi’s food choices reveal his relatable side to the public
Food is a great unifier and nothing brings people together quite like food. And, when it comes to street food, Delhi has always been...