Tata Starbucks has opened its first island store at Alibaug, as announced in a media release on Thursday.
The newly tailored store aims to introduce its Arabica coffees to the local clientele and cater to the demand of international travelers visiting the city.
The rapid development of both infrastructure and the local economy in the coastal town has created a growing demand for premium beverage and dining experiences. This growth has paved the way for the company’s first store in the area.
Positioned strategically at the M2M Ferry Terminal in Alibaug, the new store will serve Starbucks coffees sourced and brewed from various corners of the world. Additionally, the menu will showcase Starbucks’ locally-inspired selections, such as South Indian Filter Coffee, Masala Chai, Elaichi Chai, a delightful array of Signature Milkshakes, and an enticing range of food choices, including Tandoori Chicken Panini Sandwich, Spiced Cottage Cheese Focaccia Sandwich, Herbed Chicken Focaccia Sandwich, and more.
Spanning an expansive 2,500 square feet, this first Starbucks Island store is focused on providing a distinct “Third Place” experience for Indian customers.
Sharing his views, Sushant Dash, CEO, of Tata Starbucks said, “From introducing local innovations to expanding into diverse store formats, like drive-thrus and 24×7 locations, we’ve consistently strived to make the Starbucks experience more accessible to coffee enthusiasts in India. Our market success is founded on delivering the signature Starbucks Experience, while continuously innovating and tailoring our offerings to meet the ever-evolving customer’s preferences.”
Michael Conway, Group President for Starbucks International and Channel Development said, “As one of the fastest growing markets for Starbucks, we are committed to innovation that exceeds the expectations of our customers and to nurture deeper connections across India’s vibrant coffee communities.”
In the last year, Starbucks has extended its reach to 15 cities, establishing a total of 71 new stores. Presently, the brand manages 370 stores in the Indian market. With an impressive weekly foot traffic of 40,000 visitors to its stores, Starbucks reaffirms its dedication to engaging new customers through a blend of craftsmanship and convenience, steadily advancing into various cities and neighborhoods across India.
