Swiggy has introduced Dineout’s renowned Great Indian Restaurant Festival (GIRF) for the first time on their app via Swiggy Dineout. To promote the festival, two brand films featuring popular Bollywood actors Farhan Akhtar and Shibani Dandekar-Akhtar have been launched. The videos encourage users to book their deals early to secure a spot at their favorite restaurants before they sell out.
From April 12th to June 4th, 2023, Swiggy Dineout users can enjoy flat 50% discounts at more than 5000 restaurants located in 34 Indian cities. During the festival, users can also avail an additional 15% savings (in addition to the flat 50% off) by paying with HDFC bank credit cards at their preferred dining spots.
Swiggy Dineout has collaborated with major participating restaurants such as Marriott, Pullman, Mainland China, Flurys, Tacobell, and Ohri’s. As part of the GIRF, Swiggy will be offering exclusive limited deals on their app, which can be redeemed at these participating restaurants.
Ankit Mehrotra, Co-founder & VP, Swiggy Dineout, said, “As we launch the Great Indian Restaurant Festival on the Swiggy app for the first time, I am thrilled to announce that we are opening up a whole new world of dining experiences for our users. This collaborative effort will help them to discover unique culinary gems while supporting the restaurant industry as a whole. At Swiggy, we are committed to promoting local businesses and delivering unparalleled convenience to our customers, and this festival is a testament to that.”
Across 34 cities, Swiggy Dineout has over 21,000 restaurant partners.