Slim Chickens has inked a fresh multi-unit agreement with Slims Southern Boys, a seasoned franchise operator, aiming to broaden its footprint across Alabama and Georgia in the United States.
The deal will lead to the launch of four or more Slim Chickens establishments spanning Russell, Coweta, Carroll, and Troup counties.
This initiative aligns with the broader expansion strategy of the American fast-casual restaurant chain.
The company presently runs over 265 establishments in both the US and the UK, with over 1,200 agreements already in the pipeline.
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Led by Johnny Griggs, Slims Southern Boys brings a 35-year track record of owning and operating various businesses, including 11 convenience stores, two Culver’s, and 15 Firehouse Subs across Alabama and Georgia.
The franchisee is set to debut its first Slim Chickens venue in Russell County by early 2025.
Slim Chickens is renowned for its selection of 17 house-made dipping sauces, providing customers with a diverse array of flavor profiles to choose from.
The brand’s menu features an array of options including chicken tenders, fresh salads, sandwiches, chicken and waffles, chicken wings, and distinctive side items.
Additionally, Slim Chickens has experienced a 70% increase in restaurant growth over the past three years and has undergone significant expansion over the last five years.
The company is also aiming to penetrate various markets across the US, such as Ohio, Illinois, Pennsylvania, Virginia, New York, and Massachusetts, in addition to international markets spanning Europe, Asia, and beyond.
Jackie Lobdell, Vice President of Franchise Development at Slim Chickens, expressed, “Slims Southern Boys is the perfect operator to extend Slims’ presence across Alabama and Georgia.”
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“Their extensive experience in the restaurant industry, managing and owning multi-unit locations in Alabama, equips them with the skills necessary to expand Slims in their market.”
“Our team is excited to partner with Slims Southern Boys, celebrating their growth and success, and eagerly anticipate witnessing their dedication to service, quality food, and community flourish in the years ahead.”
