MONIN, the renowned premium syrup brand, has unveiled its newest experiential studio in Mumbai, bolstering its retail presence in India. Officially͏͏ launched͏͏ on͏͏ 26th͏͏ September͏͏ 2024,͏͏ the͏͏ Juhu͏͏ studio͏͏ follows͏͏ successful͏͏ openings͏͏ in͏͏ Delhi͏͏ and͏͏ Bengaluru.͏͏ This͏͏ expansion͏͏ highlights͏͏ MONIN’s͏͏ dedication͏͏ to͏͏ tapping͏͏ into͏͏ India’s͏͏ thriving͏͏ food͏͏ and͏͏ beverage͏͏ market.
Collaborative͏͏ Hub͏͏ for͏͏ Hospitality͏͏ Professionals:
The͏͏ Mumbai͏͏ studio͏͏ is͏͏ designed͏͏ as͏͏ a͏͏ collaborative͏͏ hub͏͏ for͏͏ hospitality͏͏ industry͏͏ professionals,͏͏ including͏͏ HORECA͏͏ stakeholders͏͏ and͏͏ culinary͏͏ experts.͏͏ It͏͏ aims͏͏ to͏͏ foster͏͏ innovation͏͏ and͏͏ creativity,͏͏ providing͏͏ a͏͏ space͏͏ for͏͏ industry͏͏ leaders͏͏ to͏͏ collaborate͏͏ on͏͏ developing͏͏ new͏͏ recipes͏͏ and͏͏ beverage͏͏ concepts.
Germain͏͏ Araud,͏͏ Managing͏͏ Director͏͏ of͏͏ MONIN͏͏ India͏͏ Pvt͏͏ Ltd,͏͏ stated,͏͏ “The͏͏ Indian͏͏ F&B͏͏ sector͏͏ is͏͏ thriving,͏͏ and͏͏ MONIN͏͏ is͏͏ poised͏͏ to͏͏ introduce͏͏ innovative͏͏ creations͏͏ to͏͏ the͏͏ beverage͏͏ market.͏͏ This͏͏ studio͏͏ will͏͏ serve͏͏ as͏͏ a͏͏ hub͏͏ of͏͏ inspiration,͏͏ driving͏͏ beverage͏͏ and͏͏ culinary͏͏ innovations͏͏ led͏͏ by͏͏ industry͏͏ experts.͏͏ As͏͏ part͏͏ of͏͏ our͏͏ ‘Make͏͏ in͏͏ India’͏͏ initiative,͏͏ we͏͏ have͏͏ an͏͏ ambitious͏͏ expansion͏͏ plan,͏͏ including͏͏ a͏͏ factory͏͏ set͏͏ to͏͏ commence͏͏ operations͏͏ in͏͏ late͏͏ 2025.͏͏ Additionally,͏͏ our͏͏ new͏͏ Research͏͏ and͏͏ Development͏͏ centre͏͏ in͏͏ Hyderabad͏͏ will͏͏ focus͏͏ on͏͏ creating͏͏ localized͏͏ flavours͏͏ and͏͏ tailored͏͏ solutions͏͏ for͏͏ our͏͏ key͏͏ accounts,͏͏ engaging͏͏ communities͏͏ at͏͏ all͏͏ levels.”
Continue͏͏ Exploring:͏͏ French͏͏ gourmet͏͏ flavors͏͏ giant͏͏ Georges͏͏ Monin invests͏͏ INR͏͏ 300͏͏ Crore͏͏ in͏͏ Hyderabad͏͏ for͏͏ new͏͏ manufacturing͏͏ facility͏͏ and͏͏ Indian͏͏ HQ
A͏͏ Blend͏͏ of͏͏ Modern͏͏ Design͏͏ and͏͏ Local͏͏ Culture:
Housed͏͏ in͏͏ a͏͏ renovated͏͏ bungalow͏͏ near͏͏ Juhu͏͏ Tara͏͏ Road,͏͏ the͏͏ studio͏͏ blends͏͏ modern͏͏ and͏͏ local͏͏ cultural͏͏ elements͏͏ in͏͏ its͏͏ design.͏͏ Features͏͏ like͏͏ terracotta͏͏ jaali,͏͏ clay͏͏ roof͏͏ tiles,͏͏ and͏͏ Warli͏͏ art͏͏ underscore͏͏ the͏͏ studio’s͏͏ dedication͏͏ to͏͏ embracing͏͏ regional͏͏ heritage͏͏ while͏͏ promoting͏͏ creativity.͏͏ Its͏͏ open͏͏ layout͏͏ and͏͏ state-of-the-art͏͏ equipment͏͏ are͏͏ designed͏͏ to͏͏ facilitate͏͏ the͏͏ exchange͏͏ of͏͏ ideas͏͏ and͏͏ innovations͏͏ within͏͏ the͏͏ beverage͏͏ and͏͏ hospitality͏͏ sectors.
With͏͏ studios͏͏ now͏͏ operational͏͏ in͏͏ Mumbai,͏͏ Delhi,͏͏ and͏͏ Bengaluru,͏͏ MONIN͏͏ remains͏͏ focused͏͏ on͏͏ its͏͏ retail͏͏ expansion͏͏ in͏͏ India,͏͏ highlighting͏͏ local͏͏ engagement͏͏ and͏͏ sustainability͏͏ as͏͏ core͏͏ values.͏͏ The͏͏ brand͏͏ aims͏͏ to͏͏ support͏͏ the͏͏ creation͏͏ of͏͏ new͏͏ beverage͏͏ experiences͏͏ and͏͏ contribute͏͏ to͏͏ the͏͏ evolving͏͏ hospitality͏͏ landscape͏͏ in͏͏ the͏͏ country.