Livpure, a key player in India’s home and living consumer product sector, has launched its revolutionary Allura line of water purifiers, setting a new standard in the market. This innovative range not only incorporates cutting-edge technology and stylish design but also includes an exceptional 30-month free maintenance service, a first in the industry.
Now accessible on leading e-commerce platforms like Amazon and Flipkart, along with chosen Modern Retail Chains, Allura and Allura Premia assure customers unparalleled peace of mind with their extensive 30-month warranty coverage.
Livpure’s Managing Director, Rakesh Kaul, emphasized the company’s commitment to providing hassle-free solutions to customers, stating, “With Allura, we have combined top-notch aesthetics, cutting-edge technology, and unparalleled convenience to deliver water that is not only 100 percent pure but also comes with the added benefit of hassle-free 30 months of maintenance. One needs to just GET IT, SET IT & FORGET IT!”
Continue Exploring: Livpure records 70% e-commerce growth in H1 FY24, solidifying its position as a premier choice in the water purifier market
The Allura range tackles the common challenges households encounter in maintaining water purifiers, providing relief from recurring expenses that could amount to INR 5000 annually. Both versions, Allura and Allura Premia, are outfitted with cutting-edge features such as an 8-stage purification process for Allura and a 10-stage filtration system for Allura Premia, guaranteeing the purest and healthiest water. With a storage capacity of 7 liters, these models ensure readily available purified water whenever needed.
Livpure’s initiative is geared towards rendering clean drinking water more accessible and economical for consumers. In conjunction with their Water as a Service initiative, offering IoT-enabled water purifiers installed in homes for as little as INR 399 per month, the debut of Allura underscores Livpure’s commitment to enriching lives with pioneering solutions.
This launch is set to drive significant sales for Livpure as it expands distribution channels to make the Allura range accessible nationwide in the coming months. Revolutionizing the water purification market with its unmatched features and services, Livpure’s initiative promises to redefine consumer expectations.
Continue Exploring: Livpure sets sights on kitchen market expansion, unveils strategic plans for FY24
