Kothari Industrial Corporation Ltd (KICL) has forged a partnership with France’s Royer Group to bring the renowned Kickers brand to India.
Product Range
Under the licensing agreement between the two firms, a chain of retail outlets will be established, with the inaugural store slated for launch in Chennai. These outlets will showcase a variety of Kickers merchandise, spanning footwear, apparel, and accessories, as stated by the company.
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Established in 1970, Kickers, a distinguished shoe brand, boasts worldwide popularity and serves families across the globe.
J Rafiq Ahmed, Managing Director of KICL, expressed that Kickers’ introduction into India has the potential to revolutionize both KICL and the retail fashion sector as a whole.
Regional Marketing Rights
Apart from India, the licensing agreement also confers marketing rights for Kickers to KICL in Sri Lanka, Bangladesh, Maldives, Bhutan, Nepal, Qatar, the UAE, and Saudi Arabia.