Diageo-owned brand Captain Morgan has introduced a new line of ready-to-drink cocktail-inspired malt beverages, called Captain Morgan Sliced.
Captain Morgan Sliced offers four malt-based flavors: pineapple daiquiri, which harmonizes lime with pineapple notes; strawberry margarita, merging lime with succulent strawberry for a fruity twist; Passionfruit hurricane, showcasing tropical passionfruit, lemon, and orange flavors; and mango Mai Tai, combining citrus and pineapple with mango nuances.
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Laura Merritt, CMO of Diageo Beer Company, said, “We didn’t just want to introduce another new canned drink – we wanted to slice through the ordinary with an offering that compliments the adventurous spirit of our consumers. Captain Morgan has always been known and loved for its bold flavour, and we’re excited to shake up the category and introduce Captain Morgan Sliced to the world.”
Captain Morgan Sliced has an ABV of 5.8% and is available on shelves nationwide for an SRP of $19.99.
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