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Friday, December 20, 2024

Chizza fever hits U.S. as KFC announces debut of unique pizza-inspired dish

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KFC is adding a zesty twist to its menu with the introduction of the Chizza, a unique pizza-inspired creation. Instead of traditional pizza dough, the Chizza features two 100% white meat extra crispy fried chicken filets as the base, generously topped with zesty marinara sauce, mozzarella cheese, and pepperoni, as announced in a press release.

Initially introduced on menus in the Philippines in 2015, the Chizza has since expanded its presence to various countries including Korea, Taiwan, India, Thailand, Germany, Spain, and Mexico. The eagerly awaited item is set to debut in U.S. markets on February 26th.

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“Fried chicken and pizza collaborated to create something even better — the Chizza,” Nick Chavez, CMO, KFC U.S., said in the release. “The fan-favorite mashup is finally available in the U.S. after making its way around the world — try it while you can!”

In honor of its launch in the United States, KFC will convert its New York City restaurant at 242 E 14th St. into an exclusive “Chizzeria” pop-up. Here, customers will have the unique opportunity to be the first to taste the Chizza at no cost. The Chizzeria will be open for a limited time from February 23rd to February 24th, operating from 1 p.m. to 9 p.m. ET.

KFC has a presence in over 150 countries and territories, boasting a network of more than 27,000 restaurants worldwide.

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