Bharat Skyr & Doodh Products, a well-established name in the realm of premium dairy products, is proud to introduce a new gem in their lineup – Skyrrup. This distinguished brand is delighted to present its latest innovation tailored for yogurt aficionados: the lactose-free Greek Yogurt. Meticulously crafted from the finest A2 Cow Milk, Skyrrup’s Greek Yogurt boasts an impressive protein content of 7.5 grams, catering to both nutritional needs and culinary desires.
Going beyond mere nourishment, this Greek Yogurt is an embodiment of sensory pleasure. By seamlessly merging the power of protein with an array of exceptional benefits, Skyrrup encapsulates the essence of wellness. It offers a delightful and effortlessly accessible avenue to prioritize one’s health without compromising on taste or convenience.
Every spoonful of the Greek yogurt from Bharat Skyr & Doodh Products is a product of meticulous craftsmanship, deriving its essence from the purity of A2 cow’s milk. Proudly manufactured within India, it serves as an excellent and dependable source of protein and calcium. With its smooth and creamy texture, coupled with its low-fat content, this product caters to the preferences of all family members, embodying a delightful and nutritious option for their consumption.
The Skyrrup Greek yogurt stands out as a lush and creamy dairy offering, boasting a texture that exudes richness. Crafted through a process of whey straining, it holds the distinct advantage of being lactose-free, a feature that particularly resonates with individuals dealing with lactose intolerance. Devoid of any additional sugar or preservatives, this yogurt emerges as a perfect go-to snack for consumers who prioritize their health, aligning seamlessly with their conscious dietary choices.
Sharing thoughts on the launch, S.N Dwivedi, Managing Director of Bharat Skyr & Doodh Products, said, “We have leveraged our expertise in yogurt to build the category in the market and establish the relevance for the category through the right product innovation. The dairy division is poised for healthy growth with new product offerings. We are committed to providing the best product with no preservatives, no added sugars and completely lactose-free. We are certain that our consumers will love the product as it’s a perfect blend of health and taste.”
Skyrrup’s Greek Yogurt is conveniently packaged in a 400gm container, priced at INR 265. This delectable offering is set to be easily accessible through well-established retail outlets and the brand’s dedicated eCommerce platform, accessible at www.skyrrup.com.
With a vision to extend its influence, the brand is in the midst of a strategic expansion endeavor. This forward-looking strategy entails meticulous planning and precise execution in order to introduce the product to fresh territories. Beyond its initial launch site, the brand is dedicated to the careful selection of additional cities. This calculated expansion demonstrates the brand’s resolute commitment to securing a more significant share of the market and fostering connections with a broader audience.
The comprehensive approach to this expansion encompasses crucial elements such as exhaustive market research, precise logistical arrangements, and targeted marketing initiatives. These combined efforts are poised to facilitate a triumphant and impactful entrance into each new location, ensuring that the availability of this exceptional product resonates effectively with consumers in diverse cities.
