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Friday, January 17, 2025

Nutty Over Coffee: Barista Introduces California Pistachio Creations

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Barista Coffee, one of India’s popular home-grown coffee brands, has teamed up with the American Pistachio Growers (APG) to bring a fresh wave of pistachio-infused beverages and desserts to the menu. Known for their commitment to high-quality products, APG aligns perfectly with Barista’s ethos. This collaboration merges Barista’s drive for innovation with the trusted quality of California pistachios, promising customers a blend of indulgence and health benefits.

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The new pistachio range includes exciting offerings such as the California Pistachio Latte, California Pistachio Frappe, and California Pistachio Muffin, catering to the tastes of both coffee and pistachio enthusiasts. This move reflects Barista’s ongoing effort to diversify its menu and offer a refined cafe experience with global flavors.

Rajat Agrawal, CEO of Barista Coffee, shared his thoughts on the partnership, saying, “At Barista, we’re always looking for ways to meet our customers’ evolving tastes. Partnering with APG is a natural step forward in our pursuit of quality and authenticity. The rich flavor and health benefits of California pistachios are the ideal complement to our beverages, and we can’t wait to share this new series with our guests nationwide.”

Sumit Saran, India Market Representative for APG, added, “We are excited to partner with Barista Coffee to introduce California pistachios to the Indian market. This collaboration highlights the premium quality of American produce while strengthening the culinary connection between our countries. We’re thrilled to see our pistachios featured in Barista’s new offerings.”

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With this launch, Barista is setting a new standard in creativity and flavor, offering a luxurious fusion of rich pistachio taste and high-quality coffee. The pistachio series will be available across India starting December 16, 2024.

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