Mumbai’s D2C lifestyle brand Zouk has raised $10 million (about INR 84 crore) in a Series B funding round. The round was led by Aavishkaar Capital and included existing investors Stellaris Venture Partners, Titan Capital, Sharrp Ventures, and JJ Family Office.
Zouk to expand physical stores with new investment
According to INC42, the startup will use the funds to expand its physical stores and strengthen brand awareness and supply chain.
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“Our offline stores are seeing good traction and more customers are looking to touch and feel Zouk products before buying. This capital will also enable us to expand our teams and build a large consumer brand from India for the world in the coming years,” said Disha Singh, co-founder of Zouk.
With this new funding, Zouk has raised a total of $14.5 million. Founded by Disha Singh and Pradeep Krishnakumar in 2016, Zouk offers handcrafted handbags, shoulder bags, and laptop bags. They also sell footwear, wallets, and other accessories. The company claims to have over 700,000 customers across India.
Zouk raises $3 mn in 2023, expects to reach $43.2 bn
In May last year, the company raised $3 million in a strategic funding round led by Stellaris Venture Partners. This comes as the D2C space is attracting a lot of investor interest due to rising incomes and increasing internet use in the country. Additionally, the online fashion segment is expected to reach $43.2 billion by 2025.
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Furthermore, recently, DailyObjects, a design and lifestyle brand from Delhi NCR, raised $10 million in a Series B round led by 360 ONE Asset. Meanwhile, Nestasia, a D2C home decor and lifestyle brand, secured $8.35 million in a round co-led by Susquehanna Asia VC and Stellaris Venture Partners.
