The new restaurant is located at Solus Tower on GMS Road, Dehradun, and is the second branch of the brand in the city.
Barbeque Nation, a highly popular casual dining chain, has recently announced the opening of its latest outlet in Dehradun, Uttarakhand, according to a social media post by one of the company officials. The new restaurant is located at Solus Tower on GMS Road, Dehradun, and is the second branch of the brand in the city. The other Barbeque Nation outlet is situated at Chaudhary Plaza on Rajpur road in Hathibarkala.
“2nd outlet of Dehradun. Now get your grills @ Barbeque Nation – GMS Road, Dehradun,” stated Paras Yadav, Business Development (real estate), Barbeque Nation Hospitality Ltd. in a LinkedIn post.
According to its official website, Barbeque Nation was established in 2006 and currently runs more than 200 branches throughout India, in addition to four in the UAE, one in Malaysia, and one in Oman. The brand has recently expanded its footprint with new outlets in Kakinada in Andhra Pradesh, Kurla in Mumbai, Ampa Mall in Chennai, and other locations.
The Open Network for Digital Commerce (ONDC) has garnered significant attention from netizens in the past few days, potentially posing a threat to the current duopoly enjoyed by food delivery giants Zomato and Swiggy. The internet is abuzz with news articles and screenshots highlighting the price discrepancies of the same food items on Zomato, Swiggy, and ONDC.
Despite the buzz surrounding ONDC, brokerage firm Motilal Oswal Securities has stated that it does not present an immediate threat to Zomato.
It said, “We do not perceive direct ordering as a major concern for the industry. However, we see ONDC as a potential threat to Zomato, only if it meaningfully scales up across categories, allowing it to achieve greater efficiency compared to the walled gardens.”
According to Motilal Oswal Securities, ONDC will only pose a threat to Zomato once the platform expands to multiple categories beyond food and enters the ecommerce sector. Currently, Zomato processes 1.8 million orders per day on a standalone basis, while ONDC delivers only 10,000 orders. Additionally, the brokerage firm has disputed the notion that free delivery is available on the ONDC platform, clarifying that it is only applicable to the first order on the platform, and the cost is borne by the restaurants.
“After the first free delivery, in some cases delivery charges are higher than Zomato/Swiggy,” it said.
According to the brokerage firm, the discrepancy in food prices on ONDC is not significant enough to outweigh the broader range of food choices offered by either Swiggy or Zomato.
Motilal Oswal Securities indicated that if Zomato’s attempts to rationalize its take rate are impeded, the company’s objective of achieving profitability could face further delays.
During Tuesday’s (May 9th) intraday trading, Zomato’s stock price on the BSE fell by 7% to INR 60.35. This decline was linked to Zomato’s experimentation with B2B delivery services and concerns about potential disruptions to the food tech sector caused by ONDC. Moreover, Invesco, a significant investor in Swiggy, Zomato’s competitor, has slashed its valuation by 50% to around $5.5 billion.
In the digital campaign film, which kicks off with Varun Dhawan's charismatic and stylish entry on a movie set, the Bollywood star showcases his amusing antics with a focus on Too Yumm Namkeens.
Too Yumm!, a snacking brand under the FMCG division of RP-Sanjiv Goenka Group’s Guiltfree Industries, has enlisted Bollywood star Varun Dhawan as the brand ambassador for their latest product line – Traditional Indian Namkeen, which is set to hit the market soon.
The brand has recently launched a new digital campaign starring Varun Dhawan, which marks the first in a series of groundbreaking campaigns for their Traditional Indian Namkeen range. The ad features the Bollywood celebrity indulging in his favourite Too Yumm Namkeens such as Aloo Bhujia, Bikaneri Bhujia, Moong Dal, among others, in various personas while encouraging fellow Indians to become ‘Namkeen ke Shaukeen’.
Varun Dhawan’s playful and humorous persona perfectly embodies the brand’s unique and unconventional approach to snacking, which aims to uplift its consumers. Notably, Too Yumm’s Traditional Indian Namkeen range stands out for its use of healthier ingredients, as it does not contain Palm Oil, making it a more nutritious snacking choice.
In the digital campaign film, which kicks off with Varun Dhawan’s charismatic and stylish entry on a movie set, the Bollywood star showcases his amusing antics with a focus on Too Yumm Namkeens. The director’s bewilderment and Varun’s quirky persona keep the viewers intrigued. Throughout the ad, Varun indulges in Too Yumm Namkeens, highlighting the brand’s ‘No Palm Oil and Great Taste’ messaging.
As a market disruptor in the snacking industry, Too Yumm continues to push boundaries with their latest foray into the traditional Indian Namkeen space. The digital campaign showcases 11 popular variants made using Rice Bran Oil, a healthier alternative to Palm Oil. By combining their expertise in healthier snacking with the traditional taste of Namkeen, Too Yumm offers consumers an evolved snacking experience that is far healthier than other namkeen options available in the market.
By using Rice Bran Oil instead of Palm Oil in their Traditional Indian Namkeen range, Too Yumm is able to reduce the saturated fat content by up to 35%, without compromising on the traditional taste that Indian consumers adore. Through the digital campaign, the brand aims to establish a strong bond with consumers, emphasizing their tasty, healthy, and innovative offerings and urging them to opt for ‘No Palm Oil’ products.
Commenting on the launch, Shashwat Goenka, Sector Head Retail and FMCG at RP-Sanjiv Goenka Group, said, “As a brand, Too Yumm has always believed in creating meaningful innovations for our consumers, and the launch of our new Namkeen portfolio is a testament to that. With our signature expertise in healthier snacking and the traditional taste of Namkeen, we are excited to offer our consumers a guilt-free snacking experience without Palm Oil and no compromise on taste. We believe that these range of products will create a significant impact in the lives of consumers, and we are excited to continue our journey of disrupting the snacking space with innovative and purpose-driven products.”
Yogesh Tewari, Vice President of Marketing at Guiltfree Industries, RP-Sanjiv Goenka Group, said, “We are extremely delighted to have Varun Dhawan as our new brand ambassador. His wittiness, joy, and quirkiness perfectly embodies the principles of our brand, and we think that his affiliation with Too Yumm will increase our exposure and have a greater impact. This new campaign is a unique digital first campaign from the brand and will also have a strong Influencer leg to create better awareness and engagement among consumers.
“We believe that by making the right choice of ingredients, we can make a significant impact in the lives of our consumers, while also disrupting the Namkeen category in India,” Tewari added.
Varun Dhawan, commenting on the New Too Yumm namkeen campaign, said, “I am thrilled to be a part of the Too Yumm family and excited to promote a brand that is not only committed to creating healthier snacking options but is also dedicated to preserving the traditional taste of Indian snacks. As someone who loves to snack, I am happy to associate myself with a brand that offers guilt-free and delicious snacking options to people across India. With the launch of Too Yumm Namkeen which do not have Palm Oil, I am confident that we are going to revolutionize the way people eat Namkeen in India. So let’s all become Namkeen ke Shaukeen with Too Yumm Namkeens!”
Too Yumm’s Traditional Indian Namkeen range includes 11 popular variants, such as Aloo Bhujia, Bikaneri Bhujia, Moong Dal, Salted Peanuts, Tasty Nuts, Soya Sticks, Punjabi Tadka, All-In-One, Khatta Meetha, Kolkata Masala Mix, and Ratlami Sev. These variants are available in packs of INR 5, INR 10, and 200g. The new range will be available in all major retail stores across India.
To promote their new Traditional Indian Namkeen range, Too Yumm has teamed up with the creative geniuses at Mullen and enlisted the production muscle of Dharma 2.0, along with celebrated film director Mr. Vasan Bala. Together, they have crafted a fun and quirky campaign that not only showcases the brand’s commitment to using healthier alternatives to Palm Oil but also encourages consumers to make informed snacking choices.
Preetha Iyer, Executive Producer, Dharma 2.0, said, “Working with Too Yumm and Varun Dhawan was an exhilarating experience. While the brand promises lip smacking Namkeen options, Varun wins hearts with his heart warming smile and mass appeal. With the folks at Mullen as the creative agency and Dharma 2.0 being the production partners / producer, the film comes alive with great production quality and it’s always fun with every new challenge thrown your way when you’re making a film. Looking forward to a great association in the near future too.”
The new app aims to provide a centralized platform that enables individuals and businesses in the food industry to collaborate, share knowledge, and acquire talent.
Foodism, the social networking platform catering to food enthusiasts and professionals, is making a substantial advancement by introducing its new and enhanced all-in-one destination application.
The central goal of Foodism’s newly launched app is to provide a centralized platform that enables individuals and businesses in the food industry to collaborate, share knowledge, and acquire talent. The app’s ultimate aim is to connect users with the right people and opportunities, making it easier for them to advance their careers and businesses in the food industry.
In 2019, Vyom Shah founded Foodism, a social networking platform for food enthusiasts and professionals. The platform provides a space for its community of members to share, communicate, and conduct business via the Foodism app. Over time, the platform has grown to include a robust community of 8000 members from across the globe. Foodism’s mission is to unite the global food community and promote empowerment and growth within the industry. To achieve this mission, Foodism fosters connections, encourages knowledge sharing, and facilitates collaboration among its members.
Vyom Shah, Founder of Foodism, said, “Our vision is to create a thriving food industry ecosystem that fosters innovation, creativity, and growth. With the launch of our app, we aim to empower individuals and businesses in the food industry by providing them with a platform to connect, share knowledge, and collaborate.”
With an array of features such as work opportunities, portfolio creation, and event listings, Foodism’s new app provides a platform for individuals to showcase their skills, connect with potential employers, and learn new techniques.
Additionally, brands and business owners can expand their network, discover new opportunities, connect with potential customers and suppliers through the app, as outlined in the recent press release.
Starting a food brand can be an exciting venture, but expanding it to a global market requires a strategic approach. The key to success in exporting is to ensure that your brand stands out in a crowded market and meets the requirements of target countries.
Exporting a food brand can lead to significant rewards for a business. By expanding into new markets, a food brand can increase sales, reach a wider audience, and potentially achieve greater profitability. It can also provide opportunities for innovation and growth, as businesses may need to adapt their products to meet the tastes and preferences of different international markets.
Exporting food brands can bring various benefits such as access to new markets, increased revenue, higher profits, economies of scale, diversification of customer base, reduced dependency on the domestic market, enhanced brand recognition, and potential for business growth and expansion.
Exporting for food brands can be challenging due to various factors such as complying with import/export laws and regulations, navigating cultural differences, dealing with logistics, and finding trustworthy partners. It’s important for food brands to thoroughly research and plan before embarking on exporting to ensure success in international markets.
Exporting can present several challenges for food brands, including:
1. Regulations and certifications: Different countries may have varying regulations and certifications that need to be met before products can be exported. This can include requirements for labelling, packaging, and ingredient lists, among other things.
2. Logistics: Shipping products overseas can be a complex process, involving transportation, customs, and documentation. It can be costly and time-consuming to navigate these logistics, especially for small businesses.
3. Cultural differences: Different countries may have different preferences when it comes to taste, packaging, and marketing. Brands need to do their research and tailor their products and messaging to appeal to local markets.
4. Competition: Entering a new market often means competing with established brands, some of which may have a strong local presence and brand recognition.
5. Currency exchange rates: Fluctuations in currency exchange rates can impact the profitability of exporting, affecting the cost of production, shipping, and sales.
While exporting can bring many benefits to food brands, it requires careful planning, research, and investment to overcome these challenges and succeed in international markets. Understanding the market and need could sustainably grow your business outside the borders.
we will provide a quick guide to setting up your food brand for success through exports.
1. Conduct market research
The first step in setting up your food brand for export is to conduct thorough market research. Identify the countries and regions that have a demand for your product and analyze their cultural and legal requirements for importing food products. This research will help you identify your target market and the necessary certifications and labelling requirements needed to meet import regulations.
2. Establish a strong brand identity
A strong brand identity is crucial in establishing a presence in the market. Ensure that your brand’s name, packaging, and labelling are distinct, appealing, and memorable. Your brand identity should reflect your product’s unique selling point and position it as a premium product in the market. Use professional graphic designers and copywriters to create a compelling brand image that resonates with your target audience.
3. Ensure compliance with regulations
Exporting food products requires adherence to various regulations, such as labelling requirements, food safety standards, and certifications. Ensure that your product meets the required standards in the target country by conducting thorough research and seeking the guidance of regulatory bodies and experts. Compliance with regulations not only ensures that your product is safe for consumption but also prevents legal disputes that could damage your brand reputation.
4. Develop a distribution strategy
Developing a distribution strategy that meets the needs of your target market is crucial for success. Identify the most effective distribution channels, that can reach your target audience, such as retail stores, online marketplaces, and distributors. Ensure that your distribution strategy aligns with your brand identity and values, such as environmental sustainability, social responsibility, and fair trade practices.
5. Create a digital presence
In today’s digital age, having an online presence is essential for any business, including food brands. Create a website that reflects your brand identity, showcases your product, and provides relevant information, such as product descriptions, nutritional values, and ingredients. Use social media platforms, such as Instagram and Facebook, to engage with your target audience, create brand awareness, and generate sales. Leverage influencer marketing to reach new audiences and build brand credibility.
6. Build a strong team
Building a strong team is crucial in setting up your food brand for success. Hire individuals with expertise in areas such as sales, marketing, finance, and logistics. Ensure that your team members share your brand’s vision and values and possess the necessary skills to execute your export strategy effectively. Regularly train and educate your team to ensure that they are up-to-date with the latest trends, regulations, and practices in the food industry.
7. Evaluate and adapt
Finally, evaluating your export strategy’s effectiveness regularly and adapting to changing market conditions is crucial in achieving long-term success. Collect feedback from customers, distributors, and regulatory bodies to identify areas of improvement and adjust your strategy accordingly. Continuously innovate your product and marketing strategies to keep up with industry trends and remain competitive in the market.
With exports, the potential for increased revenue and brand exposure is significant, but so are the potential challenges of navigating complex regulations and competing in a global marketplace. By following this quick guide, you can establish a competitive food brand that resonates with your target audience and achieves long-term success in the global market.
Leadership is essential to the success of any business, and the food and beverage industry is no exception. As the industry continues to grow and evolve, so too must its leaders. A leadership development program can help ensure that the current and future leaders in your company have the skills and knowledge necessary to succeed.
Leadership development is the process of identifying and nurturing potential leaders within an organization to help them improve their skills and prepare for future leadership roles. In the food industry, strong leadership is essential to achieving success and ensuring sustainable growth. A leadership development program can help an organization identify and develop talent, cultivate a positive culture, and increase employee engagement.
Investing in leadership development can also help attract and retain top talent in the food industry. Employees are more likely to stay with an organization that offers opportunities for growth and development. A leadership development program can help employees feel valued, motivated, and engaged, which can increase job satisfaction and improve retention rates.
A leadership development programme is essential for any food and beverage company that wants to remain competitive and successful in the long term. It can help to identify and develop future leaders, create a culture of continuous learning and development, and improve the business.
A well-designed leadership development programme can help identify and nurture leadership potential within the company, while also addressing any skills gaps or knowledge deficiencies. This can be achieved through a variety of methods, including training and development programmes, mentoring and coaching, job rotations, and exposure to different areas of the business.
Let’s explore the importance of a leadership development program and our guide for designing an effective program.
1. Building Future Leaders: A leadership development program helps build future leaders within your organization by identifying and nurturing potential talent. By providing targeted training and development opportunities, you can help employees develop the skills and experience they need to take on leadership roles within your company.
2. Retaining Top Talent: A leadership development program can also help retain top talent within your organization. When employees feel that their employer is invested in their growth and development, they are more likely to stay with the company long-term.
3. Improved Performance: Effective leadership is critical to the success of any business, and a leadership development program can help improve the performance of your organization. By providing training and development opportunities for your leaders, you can ensure that they have the skills and knowledge necessary to make informed decisions and drive your business forward.
4. Succession Planning: A leadership development program can also aid in succession planning. By identifying and developing future leaders, you can ensure that your company is well-positioned for success in the years to come.
Now as you know why you should have leadership development program within your organization, it is also important to understand How to Design an Efficient Leadership Development Program. Here are few elements that will make your Program deliver standout results
1. Define Your Objectives: Before designing a leadership development program, it’s essential to define your objectives. What specific skills and knowledge do you want your leaders to gain? What outcomes do you hope to achieve? By defining your objectives, you can ensure that your program is focused and effective.
2. Identify Your Participants: Once you have defined your objectives, it’s important to identify the participants in your leadership development program. Who are the current and future leaders in your organization? What skills and knowledge do they need to succeed? By identifying your participants, you can ensure that your program is tailored to their specific needs.
3. Develop Your Curriculum: The next step in designing a leadership development program is to develop your curriculum. What topics and skills will be covered in the program? How will the program be delivered (e.g., in-person training, online courses, etc.)? By developing a comprehensive curriculum, you can ensure that your program is both engaging and effective.
4. Choose Your Delivery Method: There are many different delivery methods for leadership development programs, including in-person training, online courses, coaching and mentoring, and more. Consider the needs of your participants and choose a delivery method that will be most effective for them.
5. Evaluate Your Program: Once your leadership development program is underway, it’s important to evaluate its effectiveness. Are participants gaining the skills and knowledge they need? Are they applying what they’ve learned in their roles? By regularly evaluating your program, you can make adjustments as needed and ensure that it remains effective over time.
A leadership development program is essential for any business to succeed, particularly in the constantly evolving industry. It should also be tailored to the unique needs of the business and its employees. By investing in leadership development, companies can develop a talented pool of leaders who can steer the business towards long-term success and sustainability.
Nirula’s, India’s first-ever fast food chain established in 1977, transformed Delhi’s eating-out culture and is now on an expansion spree. In 2018, Mumbai-based PE fund BanyanTree Growth Capital acquired the brand, which played a vital role in popularizing global dishes in India.
Since then, the brand has grown from 26 outlets to 135+ outlets under BanyanTree’s leadership. The Nirula’s team has set an ambitious goal of opening 250+ outlets across India by 2023, and expansion is already underway in cities such as Goa, Kolkata, Jammu, Hyderabad, Pune, and Chennai.
Sumedha Singhal, Director of Marketing at Nirula’s said, “Nirula’s has 24 outlets in Gurgaon but our new thinking is to look at micro markets as opposed to looking at a sprawling urban mass that is Gurgaon. We are therefore opening 4 new Nirula’s outlets on Golf Course road alone. For the first time our daughter brands: Valentino Pizzeria (The Italian Fare), BigBoy Burger (All American Diner), Batter Days (Bakery & Confectionary) and Café Healthy High (Healthy Food) will be given an exclusive space in 3 additional outlets on the same road.”
The brand has an extensive presence in Delhi-NCR, with over 100 outlets covering 90%+ of the area’s pin codes. Around 70% of these outlets offer the complete ice cream parlour experience, while the remaining ones serve both food and ice cream.
In addition to its outlets, Nirula’s has kiosks located in Delhi Golf Club, NSCI, Gymkhana, and Friends Club. The brand is expanding further within Delhi through a shop-in-shop format and opening kiosks in convenience stores like 24×7 and Smart Bazaar. Nirula’s products are also available on all major e-commerce platforms such as blinkit, Amazon, and Instamart.
Nirula’s is also venturing into the FMCG space and has already made a mark by being available in over 50 GT and MT stores.
Under the leadership of Gaurav Gupta, President of Nirula’s, the brand is also focusing on building its catering vertical and expanding its presence in new cities. This is a testament to the brand’s legacy and its commitment to growth and innovation.
Food trucks will operate during the night hours from 8 pm to 2 am at the designated site where they will be stationed. (Representative Image)
The Delhi government is currently in the process of developing a food truck policy, which is expected to be completed in the next few months and subsequently made available for public feedback, according to officials.
Officials have revealed that meetings are scheduled with different stakeholders to discuss the different aspects of the food truck policy.
As per their statement, the stakeholders who will be participating in the meetings include the MCD, DMRC, traffic police, and Transport Department.
“We have identified metro stations and parking sites as hubs for setting up food trucks. But it will have to be seen under which category these trucks can be placed by the Transport department and also the rules governing their plying in Delhi, the official said.
We will also need the Delhi Metro and the MCD to be on board since we plan to station these food trucks at metro stations and parking sites,” he said.
The official has clarified that as per the framework, food trucks will operate during the night hours from 8 pm to 2 am at the designated site where they will be stationed. They will come and go from the location.
“Currently there are no food trucks in Delhi. There are only shops that are given the shape of trucks but these will be proper food trucks. We will have concessionaires who will bring in different vendors along with these trucks and they will be responsible for clearances and other things,” the official said.
He mentioned that the Tourism department aims to conclude the policy within the next few months.
“We are looking at finalising the policy within the next couple of months, following which it will be put up online for public feedback,” the official said.
In the previous year, former Deputy Chief Minister Manish Sisodia had announced that the government was in the process of preparing a food truck policy.
During the presentation of the Rozgaar Budget for the fiscal year 2022-23, he had announced that the government was preparing a policy to permit food trucks to operate at designated locations in the city from 8 pm to 2 am.
“This will strengthen the night economy of Delhi and new employment opportunities will be created,” Sisodia had said.
According to government estimates, the promotion of the food truck business in the city could lead to the creation of at least 15,000 new job opportunities.
Alcohol consumption in Maharashtra saw a 23% jump in sales between 2021-22 and 2022-23, as per data from the excise department. Despite a rise in prices, senior officials have noted that this surge marks the biggest year-on-year increase seen in several decades.
A significant boost of nearly 25% in revenue was recorded by the state through a record-breaking excise haul of INR 21,550 crore. This was a result of the surge in alcohol consumption between 2021-22 and 2022-23 in Maharashtra.
Officials have stated that the impressive performance of beer and wine can be attributed to a liberalized policy that aims to increase their sales.
The regions of Nagpur, Aurangabad, and Kolhapur have witnessed the most remarkable surge in revenue, surpassing the traditionally profitable Mumbai-Thane, Pune, and Nashik regions. Nagpur recorded the highest growth with a 42.9% increase in revenue, followed by Aurangabad and Kolhapur with 29.7% and 28.5% respectively. On the other hand, Mumbai-Thane, Pune, and Nashik have experienced an annual increase of approximately 23% in excise revenue.
Sumit Chawala, who serves as the Vice President of the Association of Progressive Retail Liquor Vendors (APRLV), has stated that the state’s policy to liberalize the sale of beer and wine, particularly in Nagpur, Kolhapur, and Aurangabad, has enhanced the availability of these beverages. As a result, there has been an increase in consumption as well as revenue.
According to Chawala, a significant increase in sales can be expected in the Mumbai-Thane, Nashik, and Pune regions if the state eventually reduces taxes on beer.
Westlife Foodworld, the franchisee of McDonald’s in India, has stated in a BSE filing that it has plans to expand its restaurant chain by opening 580-630 new locations by 2027.
During the fourth quarter (Q4) of FY23, Westlife opened 18 new restaurants and is now planning to accelerate its expansion by adding 40-45 more restaurants in FY24.
According to a regulatory filing, Westlife had a total of 357 restaurants across 56 cities, including 311 McCafés, 220 Experience of the Future (EOTF) restaurants, and 68 Drive-Thrus as of March 2023.
Amit Jatia, Vice-Chairman of the company said, “FY 23 was a landmark year for Westlife Foodworld. Our strong performance, delivered by our omnichannel strategy, menu innovations, store modernization, and cost optimization strategies, is a testament to our scale and agility.”
According to Jatia, the company is currently experiencing a robust growth trajectory and intends to leverage its competitive strengths to maintain its business advantage going forward.
In the previous fiscal year, Westlife bolstered its menu offerings with a focus on big burger innovations, introducing new items such as the chicken big mac and cheesy nuggets.
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