Yu Foods is a consumer foods brand that entered the Indian market in October 2021. The brand specializes in creating instant meal solutions that are both delicious and convenient. Yu’s initial launch included a range of instant meal bowls that were designed to be quick and easy to prepare, making them ideal for busy individuals and families.
With the success of its initial launch, Yu is now expanding its product line by introducing Instant Hakka Noodles. The noodles are made with steamed noodles, chef-curated sauce, cut veggies/chicken, and chili oil, and can be prepared in just five minutes. The product is designed to cater to the growing demand for quick and easy-to-prepare meals that are both nutritious and flavorful.
Bharat Bhalla, Founder of Yu Foods,said, “We are happy to introduce Instant Hakka Noodles for the first time in India, that will allow people to enjoy restaurant style stir fry noodles in the comfort of their homes in a matter of minutes.”
The launch of the new product is an exclusive partnership with Blinkit, an online platform that connects customers with the best food and beverage brands in India. The product will be available exclusively on the Blinkit platform until March 12th, 2023, after which it will be available in other online and offline stores. This exclusivity period is designed to give Yu Foods a competitive edge in the market, allowing the brand to build a loyal customer base on the Blinkit platform.
To celebrate the exclusive launch, Yu Foods collaborated with Blinkit to host a joint event called “Yutopia” at a premier Gurgaon Club. The event was attended by over 150 guests, including media houses, bloggers, and influencers, as well as loyal customers of Yu Foods. Yutopia was designed to showcase the brand’s commitment to quality and innovation, and to give customers an opportunity to taste the new product and provide feedback.
The new products are chef-crafted using only natural, recognizable ingredients, and contain zero preservatives and no MSG. This makes them a healthier option for consumers who are looking for nutritious and delicious meal solutions. Yu Foods has sold over 3 million bowls in the past 15 months, making it one of the fastest-growing D2C (direct-to-consumer) brands in the country. The launch of Instant Hakka Noodles is a testament to the brand’s commitment to innovation and customer satisfaction, and it is sure to be a hit with busy consumers who are looking for a quick and easy meal solution.
Amul, a brand that is synonymous with dairy products in India, is now looking to expand its product offerings beyond the dairy sector. By doing so, they aim to become a complete food and beverage company. This is a strategic move, as it enables them to diversify their revenue streams and cater to a wider customer base.
With this expansion, Amul will be competing with some of the biggest names in the food and beverage industry in India, such as Nestle, Britannia, Coca-Cola, and ITC. Nestle and ITC have recently announced their intentions to boost growth through manufacturing and innovation, while Britannia has formed a joint venture with a French cheese maker to produce and sell cheese products in India.
Jayen Mehta, Managing Director, said, “Dairy remains our core, but we have a robust pipeline of growth; we want to straddle all food category consumers use in the kitchen, and we are going about it with speed, scale, and larger investments.
The maker of Amul cheese, milk, ice cream, and butter has identified categories such as non-dairy beverages, snacks, pulses, cookies, edible oil, organic foods, and frozen foods to accelerate with “speed and scale.”
Amul’s foray into the non-dairy market is a natural progression for the brand, as they already have a strong presence in the dairy sector. They have a reputation for providing high-quality dairy products, and customers trust their brand. By expanding their portfolio, they hope to leverage this trust and provide customers with a wider range of options.
Amul’s decision to expand its product range beyond dairy is a strategic move that allows them to diversify their revenue streams and cater to a wider customer base. However, this expansion also puts them in direct competition with some of the biggest names in the Indian food and beverage industry.
The spice industry is an essential part of the Indian food culture and is also a vital sector of the country’s economy. The industry has a long history, dating back to the ancient times when India was a major exporter of spices to different parts of the world. Today, India is the world’s largest producer, consumer, and exporter of spices, with an estimated production of over 4 million tonnes of spices annually.
The ready-made masala or ready-to-cook spice industry is a sub-sector of the larger spice industry, which includes packaged spices, ready-to-eat foods, and spice mixes. The sector has been experiencing significant growth over the years, driven by the changing lifestyles and food habits of the Indian population.
Mohit Malhotra, CEO, Dabur India, said, “The branded spice market is growing at a double-digit rate because of factors such as a rise in consumption, a shift from unbranded to branded products, and a growing preference for regional flavours across states.” “As the market is dominated by regional players, it holds significant potential for growth in the future.”
Anil Chugh, President, Food Business, Wipro Consumer Care and Lighting, said, “The attraction in the spice category comes from it being a big category growing at 10 to 12 per cent.” “We recognise that spices are core to Indian cooking, and the mix changes from region to region with strong regional preferences. There is a huge opportunity in this space for shifting consumers from an unorganised to organised market by offering authentic, pure, and trusted spice mixes.”
Harish Bijoor, Marketing Expert,said, “The packaged masala market is viewed as having large volumes, being customisable, therefore, there is great excitement in the space.”
“Such consolidations will improve the industry as bigger companies bring quality, standardisation, and trust with them. Also, the industry has mostly seen regional players, and it gets difficult for those brands to expand their business to other geographies. So, a great strategy would be for one parent company to own nine different brands and have different plays in different markets.”
“Any major company entering the packaged goods market is aware that in order to go up the value chain and achieve higher profits, they must offer differentiated products. Players like Wipro and Dabur are margin conscious, so the opportunity to increase margins and expand horizontally is appealing to them,”
The entry of new players like Dabur and Wipro Consumer Care and Lighting into the market is a testament to the sector’s potential. These companies are looking to leverage the sector’s growth prospects by offering innovative and high-quality products that cater to the changing tastes of the Indian consumers.
Dabur, for instance, has been expanding its portfolio of food products, which includes packaged fruit juices, honey, and chyawanprash, among others. The acquisition of Badshah Masala is part of the company’s strategy to enter the branded spices market and tap into the huge potential that the sector offers.
Similarly, Wipro Consumer Care and Lighting has been actively expanding its food business by acquiring local food brands like Yardley, Chandrika, and Santoor. The acquisition of Nirapara is a significant step towards the company’s goal of becoming a major player in the spice, snack food, and ready-to-cook markets.
The Indian spice market is highly fragmented, with numerous small and medium-sized players operating in the unorganized sector. According to reports, the unorganized sector accounts for about 77% of the spice market in India, offering ample opportunities for organized players to gain market share.
The presence of a large unorganized sector also means that there is a significant untapped market that can be converted into potential customers for the organized sector. This is an attractive proposition for companies like Wipro Consumer Care, who believe that they can switch consumers from the unorganized to the organized sector and gain market share.
The market for packaged masalas is diverse and offers a wide range of products catering to different tastes and preferences. Dry masalas, wet masalas, garam masalas, and other varieties are available in the market, providing significant opportunities for new players to enter the sector.
As per estimates, the branded spice market in India is worth more than INR 25,000 crore, with an additional INR 25,000 crore in the unbranded market. The spice category as a whole is valued at INR 72,000 crore in India, indicating the immense potential that the sector holds.
The ready-made masala or ready-to-cook spice industry is a rapidly growing sub-sector of the Indian spice industry, with significant potential for expansion. The entry of new players like Dabur and Wipro Consumer Care and Lighting is a testament to the sector’s growth prospects, and these companies are likely to play a significant role in shaping the future of the industry in the years to come.
Mathematics is an essential subject that plays a crucial role in our daily lives. Not only does it help us to understand and solve real-world problems, but it also enhances our critical thinking skills, logical reasoning, and problem-solving abilities. It is, therefore, crucial to encourage children to develop an interest in math from an early age.
While math skills can be improved through consistent practice and hard work, the role of nutrition in cognitive development cannot be overstated. A balanced and nutritious diet can enhance brain function and cognitive abilities, which can translate into improved math skills.
Here is a list of foods that may help boost brain function and cognitive abilities, including those related to math skills. However, it’s important to note that a well-rounded and balanced diet, combined with adequate physical activity and rest, is crucial for overall health and development. Here are some foods that are believed to promote brain health and may potentially help your kid get better at math:
Berries: Berries are rich in antioxidants and polyphenols, which are known to protect brain cells from damage and inflammation. Blueberries, in particular, have been shown to improve cognitive function, memory, and decision-making skills in children and adults. Add berries to your child’s breakfast cereal, yogurt, or smoothie, or serve them as a snack.
Nuts and seeds: Nuts and seeds are high in healthy fats, protein, and fiber, which help keep the brain energized and focused. They also contain vitamin E, which has been linked to better cognitive function and memory. Almonds, walnuts, pumpkin seeds, and chia seeds are good options to include in your child’s diet.
Whole grains: Whole grains provide a steady supply of glucose to the brain, which is the primary source of energy for the brain. They also contain B vitamins and iron, which help support cognitive function and improve focus and attention. Some good sources of whole grains include whole wheat bread, brown rice, quinoa, and oatmeal.
Fish: Fatty fish such as salmon, sardines, and tuna are rich in omega-3 fatty acids, which are essential for brain development and function. Omega-3s have been shown to improve memory, learning, and cognitive performance in children and adults. Serve fish at least twice a week to ensure your child is getting enough of these important nutrients.
Eggs: Eggs are a good source of choline, a nutrient that helps with brain development and cognitive function. Choline is also important for the production of acetylcholine, a neurotransmitter that is essential for memory and learning. Serve eggs for breakfast or as a snack, or add them to salads or sandwiches.
Leafy greens: Leafy greens such as spinach, kale, and collard greens are rich in vitamins and minerals that support brain health, including vitamin K, folate, and iron. These nutrients help improve cognitive function, memory, and attention. Serve leafy greens in salads, stir-fries, or smoothies.
Avocado: Avocado is a good source of healthy fats, vitamin E, and potassium, which help support brain health and cognitive function. Avocado can be served as a spread on toast or used as a base for dips and sauces.
Dark chocolate: Dark chocolate contains flavonoids, which have been shown to improve cognitive function and memory. Choose dark chocolate with at least 70% cocoa content and serve in moderation as a treat.
Yogurt: Yogurt contains probiotics, which help support a healthy gut microbiome. A healthy gut microbiome has been linked to improved cognitive function and mood. Serve plain yogurt with fresh fruit or use as a base for smoothies.
Water: Staying hydrated is important for brain function and cognitive performance. Encourage your child to drink plenty of water throughout the day to ensure they stay alert and focused.
In addition to these foods, it’s important to ensure that your child is getting enough sleep and physical activity. Exercise has been shown to improve cognitive function and memory, while lack of sleep can impair cognitive performance and attention. Encourage your child to engage in physical activity and establish a consistent sleep routine to support their overall health and well-being.
Craft beer has been steadily gaining popularity in India, with microbreweries emerging as a key player in the market. These small-scale breweries are known for offering fresh, locally brewed beer in a variety of styles and flavors, catering to the diverse tastes of Indian consumers. From fruity IPAs to robust stouts, microbreweries are known for their ability to experiment with new and unique flavor combinations, giving beer enthusiasts an opportunity to sample something different every time they visit.
However, the outbreak of the COVID-19 pandemic in early 2020 presented a major challenge for the microbrewery industry, which relies heavily on in-person dining and social gatherings. Many microbreweries were forced to pivot to home delivery services to survive, while others shut down altogether. Despite these setbacks, the popularity of craft beer remained strong, and the industry has continued to grow.
Chetan Kapoor, Deputy General Manager of the hotel, said, “Many people like microbreweries where they can see how the drink is made, rather than having it bottled. We also brought in special brew masters from Europe to help us with the process to make sure that we have the best (beer).”
Now, as the world begins to emerge from the pandemic, food and beverage enthusiasts are looking for new experiences and options, and microbreweries are stepping up to meet the demand. New breweries are opening up across the country, not just in established beer-loving cities like Pune and Bengaluru, but also in other urban centers, offering consumers more choices than ever before.
One such example is the Royal Brewery Bistro, located in Delhi’s Hotel The Royal Plaza. The brewery offers a range of fresh draughts, including a lager, a stout, and two types of witbier – German and Belgian. The limited variety of beers ensures that each batch is brewed to perfection, using only the highest quality ingredients. The restaurant also uses German and Austrian hops and imported yeast from Germany to brew their beer, giving it a distinct and unique flavor.
In addition to beer, the Royal Brewery Bistro also offers a selection of spirits, including whisky, vodka, gin, and rum, as well as a carefully curated food menu designed to complement the drinks. Diners can choose from a range of starters, including kasundi fish tikka, tandoori chicken, and hara bhara kebab, as well as main courses such as glazed chicken breast with sherry shallots and a crunchy sweet potato and cheese burger.
Overall, the growing popularity of craft beer and microbreweries in India is a testament to the country’s evolving food and beverage culture. As consumers become more adventurous in their tastes and seek out new experiences, microbreweries are poised to play an increasingly important role in the industry, offering fresh, locally brewed beer and innovative flavor combinations that are sure to appeal to beer lovers everywhere.
Adani Wilmar’s Fortune brand has recently launched a new range of regionally customized pulses that cater to the hyperlocal tastes of customers in Northern and Eastern India. This new range includes nine different types of pulses, such as Arhar Dal, Moong Dal, and Rajma Chitra, among others. These pulses are unpolished and sortex-cleaned, making them not only tasty but also rich in protein.
The launch of this new range is in line with Adani Wilmar’s commitment to delivering high-quality and affordable kitchen essentials to Indian consumers. The company is one of the largest food FMCG companies in India and is known for offering a wide range of products that cater to different customer groups.
Mr. Vineeth Viswambharan, Associate Vice President, Marketing & Sales, Adani Wilmar, said, “Our focus is on expanding regional relevance and consumer affinity towards Fortune across India through products adapted to match hyperlocal tastes. It is a step towards gaining the consumer’s trust in our food products and go beyond Fortune’s edible oils. We aim to establish Fortune as a reliable brand for the entire basket of staple foods by providing premium quality, value-for-money products to our customers.”
Adani Wilmar Limited (AWL) offers a diverse range of products that includes edible oil, wheat flour, rice, pulses, and sugar. These products are available under a wide range of brands, catering to different customer groups across a broad price spectrum. AWL’s commitment to quality is reflected in its state-of-the-art manufacturing facilities that employ the latest technologies to ensure that all products are of the highest quality.
The new range of regionally customized pulses from Adani Wilmar’s Fortune brand is available in 500g and 1kg consumer packs, making it convenient for customers to purchase and use them in their daily cooking. These pulses are available on major e-commerce platforms and stores in the targeted regions, making them easily accessible to customers.
Adani Wilmar’s Fortune brand has introduced a new range of regionally customized pulses that cater to the hyperlocal tastes of customers in Northern and Eastern India. This launch is in line with the company’s commitment to delivering high-quality and affordable kitchen essentials to Indian consumers. The new range of pulses is available in convenient consumer packs and is easily accessible on major e-commerce platforms and stores in the targeted regions.
Laxman Narasimhan’s commitment to working as a barista once a month in Starbucks stores is a reflection of his dedication to understanding the company’s operations and staying connected to its culture and customers. By immersing himself in the day-to-day work of Starbucks’ frontline staff, Narasimhan hopes to gain a deeper understanding of the company’s operations, its strengths, and its challenges.
Narasimhan’s appointment as CEO of Starbucks follows a successful career at PepsiCo, where he held various leadership roles and was responsible for driving growth in the company’s operations in Latin America, Europe, and Sub-Saharan Africa. In his previous roles, Narasimhan demonstrated a keen ability to navigate complex business environments and drive growth through innovative strategies and a strong focus on customer needs.
Narasimhan, wrote, “With you, I’ve experienced every aspect of the business to learn what it truly means to wear the green apron. You’ve welcomed me into our stores, trained me in how to be a barista all to help me deeply understand what we do, how we do it, and the challenges and opportunities facing us.”
As the CEO of Starbucks, Narasimhan takes over a company with significant strengths. Despite the ongoing challenges posed by the COVID-19 pandemic, Starbucks reported record demand in the US during the April-June period, helping to offset continued closures in China, the company’s second-largest market. Narasimhan has indicated that he plans to continue the reinvention plan laid out by Schultz earlier in the year, which aims to streamline operations, focus on digital engagement, and drive sustainable growth.
However, Starbucks also faces challenges, including efforts to unionize its workforce. These efforts have been contentious at times, casting a shadow over the company’s reputation as a progressive employer. Narasimhan has pledged to be a strong supporter of the company’s partners and culture, indicating that he will work to address these challenges and maintain Starbucks’ position as a leading global brand.
The Muttukadu Boat House, located on the outskirts of Chennai, is a popular tourist destination that attracts visitors from all over the world. It is known for its serene backwaters, which offer an idyllic escape from the hustle and bustle of the city. To enhance the visitor experience, the Tamil Nadu tourism department has started work on a new project that will add a unique feature to the boat house – a floating restaurant.
The floating restaurant will be set on a boat that is 125 feet long and 25 feet wide. It will have two decks – a lower deck that will be air-conditioned and an upper deck that will be an open dining space. The lower deck will offer a comfortable dining experience, while the upper deck will provide a stunning view of the backwaters. The restaurant will be able to accommodate a large number of guests, making it ideal for group outings and events.
The project is estimated to cost INR 5 crore and is being introduced under a public-private partnership model. The tourism department will receive a license fee from the company responsible for constructing and operating the facility – Grandeur Marine International, Kochi. This model will allow the tourism department to offer a unique attraction to visitors while also generating revenue for the state.
The construction of the floating restaurant began with the keel laying ceremony on Friday, which was inaugurated by the tourism minister, K Ramachandran. The ceremony marks the start of the construction process, and the project is expected to be completed within the next three months. Once the restaurant is ready, visitors to the Muttukadu Boat House will be able to dine in style as they sail along the backwaters, enjoying the serene beauty of the surroundings.
The Biryani versus Pulav debate has been a long-standing topic among food enthusiasts, with passionate advocates on both sides of the argument. However, a new term has emerged that has caught the attention of Desis everywhere – ‘Khayali Pulav.’ While the term is commonly used in Hindi, a recent video from a cafe in Delhi has given it a literal interpretation, creating a buzz among food lovers.
The video in question was shared on Instagram by a food blogger under the handle @delhifoodnest. It features a food server adding rice, bay leaves, cardamom, cinnamon, fried onions, and an egg to a jar. After sealing the jar, shaking it for a bit, and flipping it over onto a plate, the server unveils what appears to be a fully prepared Biryani. The dish was being served at Farzi Cafe in Connaught Place, Delhi, and was referred to as ‘Illusion Biryani.’
The video quickly went viral, and people all over the internet were left puzzled and searching for an explanation. Some were convinced that it was merely an optical illusion, while others speculated that it was a result of advanced molecular gastronomy techniques. Despite the mystery surrounding the dish, it was widely celebrated for its creativity and unique presentation.
At the time of publishing this article, the video has amassed over 1.5 million views and received 53K likes on Instagram. The attention it has garnered is a testament to the fascination that people have with unique and innovative food presentations. It is a reminder that food is not just about taste, but also about the overall experience, including presentation and ambiance. It is sure to leave food enthusiasts everywhere excited and intrigued to discover what other creative dishes the culinary world has to offer.
A traveller can enjoy some of the best travel experiences in Delhi. The capital city is also a popular travel destination for foodies because it offers enticing treats that are fairly affordable. In some unspoken part of their hearts, every young person in Delhi fantasies of venturing outside to discover new places and smell the varied cuisine. Delhi’s cuisine features a wide range of flavours from various areas and countries, including tantalising Chole Bhature, mouthwatering Biryani, crispy samosa, fiery Momo, tangy gol gappe, and Indian-style noodle (chaowmein).
Also, Delhi offers shakes and mojitos that are unmatched by any other state or city. Young people in the city find these shakes and mojitos appealing, especially during the hot summer months. If you are a young person in Delhi, you are fortunate to live in a place where you don’t have to second guess going out to eat some sweet or salty treats because the city offers a wide variety of delectable foods fit for a discriminating foodie.
1. Big Yellow Door (BYD), Satya Niketan Market
BYD, which combines perfume and ambiance, is situated on South Campus close to Sri Venkateswara College. Due to college students, the location is typically occupied. Nonetheless, if you hang about here for a while, you can still find a seat. The quaint cafe serves delicious fast food and Italian dishes as well as decadent cocktails like mojitos and shakes. They have a sweet tradition whereby you are given a sticky note at the time of invoicing on which you can write a testimonial, a quote, or anything else you find admirable before pasting it on their quote board.
Timing: 10 AM to 11 PM
Cost for two: INR 60
Must Try: Tipsy-Licious Pasta and Virgin Mojito
Nearest Metro Station: Race Course
2. The Rolling Joint, Connaught Place
You should put visiting this little restaurant on your bucket list of places to eat in Delhi. The Rolling Joint is a small minivan that is set up in the middle lane of Connaught Place and is highly intriguing due to its front board. They have set up some temporary seats in the front yard using garden chairs, utilizing this bus as a counter. Together with fast food, the rolls and kebabs at this restaurant are its specialties. Veggie and non-Vegetarian rolls are available here.
Timing: 11 AM to 1 AM
Cost for two: INR 500
Must Try: Rolls (especially chicken & cheese cigar roll) and Hippy Hippy Shake
Nearest Metro Station: Rajiv Chowk
3. Kennedy’s, West Patel Nagar
The best restaurant in Patel Nagar for delectable food is Kennedy’s. The modest restaurant provides such high-quality food without emptying your wallet. The restaurant is well-known for its fast food and Chinese selections. The location is well known among students despite the lack of seating arrangements. The restaurant serves a variety of delicious fast food options, including chowmein, momos, shawarma, and spaghetti.
Timing: 1 PM to 11 PM
Cost for two: INR 450
Must Try: Chilly Chicken Burger, Hakka Noodles, and Butter Chicken Pasta
Nearest Metro Station: Patel Nagar and Shadipur
4. KC Restaurant, Dwarka Sector-7
Kitchen Caboodle, also known as KC Restaurant, is “a worthwhile destination for momo junkies” and serves a wide variety of momos in addition to fast cuisine. The atmosphere of the site appears lovely in the evenings, in addition to the enlivening perfume of their momos. Also, they provide some reliable serving facilities with sit-and-eat or takeout options. In Dwarka, the location is a “popular hangout joint” for young people and college students. Don’t miss this location if you ever travel to Dwarka.
Must Try: Malai Momos and Tandoori Momos
Timing: 1 PM to 10:30 PM
Cost for two: INR 450
Nearest Metro Station: Dwarka Sector-9
5. Rajinder Da Dhaba
Although it is more expensive than some of the other restaurants on the list, the place is definitely worth it. Because of the meal’s high calibre and dependable flavour, which finally justifies the price, I have brought up this food corner. Every Delhiite who enjoys chicken knows about Rajinder Da Dhaba. Also, as it serves food till midnight, the dhaba is the hub of Delhi’s nightlife. You will always receive the greatest version of whatever you order here. In front of the restaurant, there is both seating and stand-up dining, however the costs for each are different. Also, although self-service is available, orders must be placed at the counter. Even though their prices are average, it is best to go with a group or at least two other people in order to keep the trip within your budget.
Must Try: Mutton Korma and Chicken Kebabs
Timing: 5 PM to 12 AM
Cost for two: INR 800
Nearest Metro Station: I.N.A and Green Park
College students and young people enjoy hanging out at all of the aforementioned cafes, restaurants, and culinary establishments.
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