Dutch investment giant Prosus has announced plans to acquire a 10.1% stake in Indian online travel company Ixigo for ₹12.96 billion ($146 million), underscoring its growing commitment to India’s booming digital economy.
Ixigo, officially known as Le Travenues Technology Ltd, said the funds will be raised through a preferential share issue to Prosus at ₹280 per share, representing a 10.5% discount to its previous closing price. Despite the discount, the stock held firm in early trading, reversing an initial dip to end about 1% higher at ₹310.
According to Ixigo’s statement, about 25% of the investment—roughly ₹3.24 billion—will be directed toward technology and growth, including the development of new AI-based platforms aimed at improving travel planning, personalization, and predictive booking. The company will also channel funds into expanding its hotels segment, a key revenue diversification strategy, as well as advertising, branding, and future acquisitions to strengthen its market footprint.
The transaction reflects Prosus’ long-term faith in India’s tech-driven consumer market. The Dutch investor, known for backing category leaders such as Swiggy and PayU, has built one of the largest foreign investment portfolios in the country, valued at over $6.5 billion.
Industry observers say Prosus’ entry into Ixigo comes at a time when India’s online travel sector is rebounding strongly, driven by rising domestic air traffic and hotel occupancy. Ixigo, which competes with MakeMyTrip and EaseMyTrip, has been steadily expanding its share among budget-conscious travelers by leveraging AI tools to simplify trip planning and bookings.
