A Bengaluru-based resident, Pooja Chhabda, recently uncovered a surprising alleged ricing anomaly on the quick-commerce platform Zepto that has caused quite a stir. Through a simple experiment, she allegedly found a noticeable price gap between iPhone and Android users, with iPhone users being charged much higher prices for the same grocery items.
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Chhabda’s alleged findings began when she compared the prices of everyday grocery products on Zepto from both an iPhone and an Android phone. She was shocked to find that a 500-gram pack of grapes was priced at ₹65 for Android users, but iPhone users were asked to pay ₹146—more than twice the cost. In another example, capsicum, which was ₹37 on Android, was allegedly priced at ₹69 for iPhone users.
“I couldn’t believe the differences,” Chhabda shared in her post. “Why is Zepto doing this??”
But the alleged price discrepancies didn’t stop there. Chhabda discovered that other grocery items, like cauliflower and onions, also carried higher prices for iPhone users. In her post, she encouraged others to check for themselves and see if they, too, were being overcharged on their iPhones. The alleged revelation quickly gained traction online, sparking widespread discussions about whether e-commerce platforms like Zepto are adjusting prices based on the type of phone customers use.
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Chhabda’s alleged discovery has left many questioning the fairness of such pricing tactics, and whether customers are being unfairly targeted based on their device choices.