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boAt Didn’t Sell Earphones It Sold a Lifestyle And India Bought It
Where most companies in a feature-oriented and technical specifications heavy market wentin one direction (trying to be the cheapest product out there), boAt took...
How Nescafé Brewed a Comeback with Content, Not Coffee
Nescafé, once a titan of morning time routines, was gradually getting lost in the shuffle ofnewer, cooler cafes and hipster artisanal coffee. Rather than...
Fake ‘Jio Eat’ Website Dupes Users with ₹500 Meal Offer for ₹99, Steals Big via OTP Scam: Over 2.4 Million Cases of Digital Fraud...
A new online scam disguised as a food delivery platform called Jio Eat is targeting consumers across India, using fake branding and deceptive offers...
Zepto’s Dharavi Dark Store Reopens After FDA Crackdown: Moldy Stock, Stagnant Water, and a Wake-Up Call for Quick Commerce
After weeks of regulatory heat, Zepto has received the green light to restart operations at its dark store in Mumbai’s Dharavi. The Maharashtra Food...
Amazon Now Enters 10-Minute Delivery War: Targets 300 Dark Stores to Take on Blinkit, Zepto & Instamart
Amazon has quietly rolled out its 10-minute delivery service in India, jumping into the quick commerce battle with a pilot launch in three Bengaluru...
Bengaluru Techie with 19 Years’ Experience Delivers Food to Fund His Comeback — Padmanaban’s Story Goes Viral
One evening in Bengaluru, Nithin Kumar opened his door to receive a Swiggy order—nothing unusual. But what came with the food was a handwritten...
Rapido Enters ₹75,000 Crore Food Delivery War with ‘Ownly’, Challenges Swiggy-Zomato with Zero-Commission Model
After challenging Ola and Uber in the mobility space, Rapido is now revving up to disrupt another high-stakes battleground: food delivery. The company is...
BigBasket Plots Nationwide 10-Minute Food Delivery Rollout, Sets Sights on Zomato, Swiggy, Blinkit and Zepto
India’s quick-commerce space is gearing up for a major shake-up as BigBasket, backed by Ratan Tata and part of the Tata Group, prepares to...
Rapido Gears Up to Take on Zomato & Swiggy: Bags ₹125 Cr from Nexus, Plans ‘Ownly’ Food Delivery Rollout
Bengaluru-based ride-hailing startup Rapido is raising ₹125 crore (approximately $15 million) from Nexus Venture Partners, according to regulatory filings accessed recently. The funding boost...
Quick Commerce Booms: Kearney Projects ₹1.7 Lakh Crore Market by 2027 as Zomato, Blinkit & Others Race Ahead
India’s retail industry is in the middle of a major shake-up, driven by the explosive growth of quick commerce—a model that promises groceries and...
Ritesh Agarwal Wants You to Rename OYO’s Parent Company: ₹3 Lakh on the Table as IPO Nears with 172% Profit Surge
As OYO gears up for a long-awaited IPO, it’s doing something unexpected, turning to the public to help rename its parent company, Oravel Stays....
CCPA Targets E-Commerce Giants for ‘Dark Patterns’: 13 Deceptive Tactics Under Fire in June 7 Advisory
The Indian government has taken a firm stance against the growing misuse of manipulative design tricks—often called dark patterns—by online shopping platforms. In a...