Beverages

Sazerac Expands India Play with Premium Bourbons, RTDs and Flavoured Whiskeys

Global spirits major Sazerac is accelerating its expansion in India with a multi-category strategy spanning premium bourbons, ready-to-drink (RTD) beverages and flavoured whiskeys, positioning...

India’s Water Crisis Puts Global Beverage Giants Under Pressure in Rajasthan

Global beverage makers operating in India are confronting an intensifying challenge that goes well beyond regulatory complexity or taxation. In water-stressed Rajasthan, companies such...

Bombay High Court Rules in Favor of AB InBev, Bars Jagpin Breweries from Using COX 5001

The Bombay High Court has ruled in favor of global brewing leader AB InBev, issuing a permanent injunction against Madhya Pradesh-based Jagpin Breweries for...

Hiyo Partners with Live Nation; Social Tonics to Roll Out Across Major U.S. Music Festivals

Live Nation has entered a multi-year partnership with Hiyo Social Tonics, marking one of the beverage brand’s most significant commercial breakthroughs as it looks...

French Bloom Makes Limoux Debut, Anchoring Non-Alcoholic Sparkling Wine in Terroir

French Bloom, the French brand behind some of the world’s leading alcohol-free sparkling wines, has taken a historic step with the acquisition of a...

Maharashtra’s Liquor Tax Policy Sparks Legal Battle With Diageo and Pernod Ricard

Diageo and Pernod Ricard’s industry body has taken the Maharashtra government to court, challenging a sweeping change in the state’s excise structure that has...

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