A&M

Campus Activewear, one of India’s largest sports and athleisure footwear companies, has appointed Bollywood actor Kriti Sanon as the brand ambassador for its women’s...

Out-of-home advertising in India has mostly relied on large visuals and visibility. A fresh collaboration between Zepto, Shaadi.com, and Bold Care at Noida Sector...

Flipkart is moving beyond discounts and entering the premium membership game with the launch of Flipkart Black. The new service is designed as a...

Ganesh Chaturthi has remained one of the most popular festivals in India. Homes are decorated, gifts and sweets are exchanged, and families get ready...

The Blinkit Lenskart partnership is here, and it’s fast. Customers in seven Indian metros can now order powered glasses delivered in just 10 minutes,...

In a crowded packaged food market, one brand is taking a different route quietly, but firmly. No!ce, a premium food brand rooted in authenticity,...

The Delhi High Court bottled water case has put restaurants on the defensive. The court slammed associations for billing customers above MRP on packaged...

Uber CEO Dara Khosrowshahi has revealed that the true battle in India is now Rapido vs Ola, not Uber vs Ola. In an interview...

Coca-Cola is weighing a Costa Coffee sale, reviewing strategic options for the British café chain. The company has brought in investment bank Lazard to...

Gourmet food delivery is no longer a dream; it’s here. Food Square has entered the quick commerce space with Instamart, bringing over 4,000 premium...

The wizarding world just landed in India’s dessert market. Krispy Kreme has unveiled Harry Potter doughnuts, created with Warner Bros. Discovery Global Consumer Products...

Plain popcorn won’t cut it anymore. Cinépolis India has joined forces with Crax to create a new hero in cinema snacks: the popcorn-cheese balls...