Travel gear brand Escape Plan has stepped into a bold new chapter as it prepares for a major retail expansion and a more ambitious business horizon. The company has revealed plans to scale up to two hundred stores across India and has set its sights on reaching a revenue mark of two thousand crore rupees. This announcement signals a strong shift in its strategy as it moves from being a fast growing travel gear label to becoming a nationwide lifestyle presence.
Founded during a time when travel habits were rapidly evolving, Escape Plan emerged by tapping into a younger mindset that values freedom, discovery, and spontaneous journeys. With Indian consumers seeking richer and more personalised travel experiences, the brand believes there is immense opportunity in offering high quality gear that blends style with durability.
The brand’s leadership has emphasised that the next phase will focus heavily on strengthening the retail footprint. Malls, high street locations, and transit hubs are expected to play a key role. Alongside this expansion, Escape Plan is also working on widening its product range. New luggage lines, smart accessories, and upgraded packs are already in the pipeline to appeal to travellers who look for both comfort and performance.
The brand’s vision is rooted in the belief that travel has moved beyond utility. It has become a way for people to express their personalities and create meaningful memories. By aligning with this shift, Escape Plan hopes to reimagine how India plans its trips, picks its travel companions in the form of durable bags, and prepares for adventures both big and small.
