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Iceberg Organic Ice Cream: Redefining the frozen treat market with A2 milk and dark model stores
Iceberg Organic Ice Cream, an 11-year-old brand from Nellore, a tier 3 city in Andhra Pradesh has carved a niche in the Indian ice...
Google joins Walmart-led funding round to back Flipkart’s expansion plans
Walmart-backed Flipkart has secured Google as a minority investor for its latest funding round, led by the US-based retail giant. Flipkart has highlighted that...
Blinkit expands offerings with new sports and fitness essentials category, featuring top brands
Diversifying its offerings, Blinkit, Zomato's quick commerce platform, has introduced a fresh category featuring sports and fitness essentials. This includes premium brands like Adidas,...
iD Fresh Food’s quick commerce sales surge 100x in 2 years
Around 33% of iD Fresh Food's sales originate from quick commerce platforms, while its traditional e-commerce sales have experienced a 25% decline over the...
Quick commerce grabs 35% share of FMCG online sales in FY24, doubling within a year
Major consumer goods companies like Hindustan Unilever (HUL), Dabur, Adani Wilmar, and Parle Products reported that the contribution of quick commerce to their overall...
Quick-commerce platforms race to deliver gold and silver coins in 10 minutes on Akshaya Tritiya
As Akshaya Tritiya festivities sweep across the nation, quick commerce platforms are seizing the opportunity to offer gold and silver coins to users within...
Quick commerce sector soars as Millennial and Gen Z homes drive growth
Just two years ago, the idea of quick commerce or instant deliveries was often dismissed with laughter. Some even argued that consumers had no...
E-commerce platforms align with regulations, rebrand ‘health drinks’ as ‘nutrition drinks’
Taking heed of the government's advisory against marketing beverage mixes and drinks like Bournvita, Horlicks, and Boost as "health drinks," a category not officially...
CCPA asks quick commerce giants for proof of ’10-minute’ delivery claims
The Central Consumer Protection Authority (CCPA) has reportedly directed quick commerce players Blinkit, Swiggy Instamart, Zepto, and Big Basket (BB Now) to provide evidence...
Flipkart taps supply chain head Hemant Badri to spearhead quick commerce expansion
As competition intensifies in the quick commerce space, Flipkart, the ecommerce giant, has tapped its Senior Vice President and Group Head of Supply Chain,...
Flipkart’s bid for majority stake in Zepto hits snag; quick-commerce startup shifts focus to financial investors
Flipkart, a leading player in e-commerce, engaged in discussions with Zepto regarding a potential deal. However, as reported by ET, these discussions have come...
D2C brands shell out 30-45% commission for quick-commerce platform listings
With the surge in demand for quick-commerce platforms, niche D2C companies operating in sectors such as fast-moving consumer goods, beauty and personal care, and...