Vinay Golikeri

Bacardi India intensifies focus on premiumization as demand for high-end spirits surges

NewsApril 12, 2024

One in two Indians are favoring premium spirits, as per Bacardi India managing director Vinay Golikeri, citing the Bacardi Cocktail Trends Report 2024. Golikeri emphasized that "Premiumisation continues to flourish, and currently we are into the...

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