Touchpoint

A brand's essence goes well beyond the point of sale in today's fast-paced, digitally connected business environment. Customer service has changed from being seen as a post-purchase formality to a strategic cornerstone for companies looking to...

Customer-Centric Continuity News: One thing never changes in the ever-changing business world: the importance of building enduring relationships with customers. However, how can a business build relationships that endure over time rather than just engage in...