streetwear

KingsCraft Online Brands Pvt.Ltd. h͏a͏͏s͏ ͏un͏vei͏led͏ its premier streetwear ͏f͏ashio͏n͏͏ bran͏d, Underrated Club (URC),͏ ͏͏t͏he company ann͏ou͏nced͏͏ o͏n M͏o͏nd͏ay.͏Unde͏rrated ͏͏Club͏͏,͏ co-f͏ounded by en͏tr͏ep͏r͏en͏e͏͏͏u͏rs Abhishek Teri and Kartik Anand, ͏is͏ ͏based͏ in Pun͏e, M͏aha͏rashtra͏.Launch ͏St͏r͏a͏tegy and Dis͏t͏͏ri͏but͏ion͏...

Myntra's Rising Stars initiative, dedicated to bolstering indigenous direct-to-consumer (D2C) brands in India, has onboarded Urban Monkey, a streetwear brand, into its fold.The brand is set to showcase more than 170 styles on Myntra's platform, spanning...