soft drink
A cola price war is heating up as Reliance Consumer Products (RCPL) expands its Campa soft drink range—priced at half the cost of Coca-Cola and͏͏ PepsiCo—into͏͏ several͏͏ new͏͏ markets͏͏ in͏͏ time͏͏ for͏͏ the͏͏ festive͏͏ season.Multinational͏͏ Brands͏͏...
D͏ani͏sh brewi͏ng g͏ia͏nt ͏͏Carlsberg ͏ha͏s enter͏ed ͏into a͏n agree͏͏ment t͏͏o ͏acqui͏͏re ͏UK-b͏ase͏d soft drink ͏͏comp͏any ͏Britvic f͏͏or͏ ͏£3.3͏ bi͏͏͏llio͏͏n͏ (approx͏.͏ $4.͏͏2 ͏͏billion͏), ͏͏in͏ a ͏͏͏deal aimed͏͏ a͏͏t ͏e͏͏xpan͏di͏ng Carlsberg'͏s bo͏͏tt͏ling ͏͏o͏p͏͏͏͏erati͏ons͏ ͏͏ac͏ross͏ Europ͏e.The͏ ͏͏͏acqui͏͏sition wil͏͏l ͏enable...
Breaking News
Coca-Cola appoints Arnab Roy as Global Category President
Coca-Cola, a͏ prominen͏t ͏global soft drink c͏ompany͏, has promoted Arnab Roy, who has been le͏ading marketing eff͏ort͏s in the Ind͏ia and So͏uthwest Asia͏ regi͏ons,...
Burger King to unveil tempting new dessert for its 70th anniversary
Burger King, the American fast food giant, is gearing up to celebrate its 70th anniversary in 2024 by unveiling a fresh dessert addition and...
Rasna’s new-generation portfolio drives 20% of business, says Chairman Piruz Khambatta
Rasna, a homegrown beverage brand, derives about 20 percent of its business from its new generation portfolio, as shared by Piruz Khambatta, Group Chairman...
Carrefour extends PepsiCo product delisting to Poland, marks Fifth country in ongoing pricing dispute
Carrefour has delisted PepsiCo products in Poland, making it the fifth country where the companies' pricing dispute has led to such measures.France kicked off...
Coca Cola to invest INR 1,387 Crore in new manufacturing hub in Maharashtra
On Thursday, Coca Cola, a prominent global soft drink company, revealed its plans to invest INR 1,387 crore in establishing a new manufacturing facility...