Boat, one of India’s largest audio wearables companies, has announced hip-hop artist KR$NA as its newest brand ambassador, strengthening its push to align with...
Regional FMCG companies are shaking up India’s consumer goods market, forcing legacy giants to rethink strategy. One of the biggest names at the center...
Mars Cosmetics, best known for its fast-growing presence in colour cosmetics, is preparing to widen its portfolio into skincare, haircare and wellness, with a...
India’s grocery baskets are being reshaped by a mix of rising food costs, health consciousness, and sustainability concerns, according to PwC India’s Voice of...
The finance ministry, along with the Department of Consumer Affairs, is reviewing how companies should implement price changes following the sweeping GST rate cuts...
Furniture and home décor marketplace Pepperfry has rolled out a nationwide campaign urging Indian households to break the habit of delaying purchases until the...
The Delhi High Court has temporarily restrained the Central Drugs Standard Control Organisation (CDSCO) from pursuing criminal proceedings against IndiaMart, following allegations that the...
The Delhi government is preparing a sweeping overhaul of its excise policy in a bid to plug revenue leakages, improve consumer experience and address...
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