Mondelez International plans to collaborate with Accenture and Publicis to enhance its use of generative AI in marketing.New͏͏ Platform͏͏ for͏͏ Personalisation:The͏͏ US-based͏͏ snacks͏͏ giant͏͏ announced͏͏ it͏͏ will͏͏ establish͏͏ a͏͏ new͏͏ “platform”͏͏ to͏͏ generate͏͏ “personalised”͏͏ text,͏͏ images,͏͏...
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