Parle Products
Packaged food companies Britannia, Parle Products, Mondelez, and Dabur are co͏nsider͏ing mov͏ing a͏way from t͏he͏ir͏ curr͏ent str͏at͏egy of lo͏werin͏g p͏ri͏ces a͏n͏d may i͏n͏stead ͏rai͏s͏e them by 4-10% due to inflation in flo͏u͏r, cocoa, ͏and sugar."O͏ur rollbacks...
Parle, the biscuit brand under Parle Products, rema͏ins India’͏s leading FMCG br͏and, as ͏highlight͏ed in th͏e͏ lates͏t Brand͏ Footpr͏int report͏ by ͏Kantar Worl͏dpane͏l, wh͏ic͏h r͏anks ͏the͏ mo͏st ch͏o͏sen c͏ons͏u͏mer brands in ͏India.͏ Nota͏bly, s͏e͏ven out of...
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India-Pakistan T20 showdown fuels record sales surge for pubs, restaurants, and quick commerce ventures
Pubs, restaurants, and quick commerce startups were bustling with activity ahead of the highly anticipated T20 match between arch-rivals India and Pakistan on Sunday....
FMCG giants like Nestle, ITC, and Tata Consumer embrace premiumization with innovative strategies
For the first time, Nestle India, a packaged foods manufacturer, is planning to recruit tasters and connoisseurs of premium foods for its soon-to-be-launched super-premium...
Quick commerce grabs 35% share of FMCG online sales in FY24, doubling within a year
Major consumer goods companies like Hindustan Unilever (HUL), Dabur, Adani Wilmar, and Parle Products reported that the contribution of quick commerce to their overall...
FMCG firms eye volume growth rebound in FY25 with hopes pinned on lower inflation, favorable monsoon
After experiencing sluggish volume growth over the past two years, FMCG companies are now squarely focused on achieving volume growth recovery for FY25. They're...
Consumer goods prices hold steady despite recent reductions; raw material inflation hints at future price hikes
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Rural FMCG sales outpace urban growth for first time in three years, signaling demand recovery
For the first time in nearly three years, the growth in sales of fast-moving consumer goods (FMCG) in villages has outpaced that in cities....
FMCG companies in India revamp marketing strategies, prioritize digital outreach
Fast-moving consumer goods (FMCG) companies in India are progressively relying on digital advertising to connect with customers, particularly as many individuals now prefer consuming...
FMCG manufacturers revamp packaging for e-commerce as online sales surge
Consumer goods manufacturers are redesigning their product packaging to be more e-commerce friendly due to the continued growth of this sales channel in their...
FMCG companies boost production of affordable snacks and beverages ahead of general elections, anticipating surge in demand
Consumer goods companies are ramping up their inventory of small packs of biscuits, bhujias, chips, packaged water, and beverages priced at INR 5 and...
FMCG giants roll out budget-friendly digital packs, targeting mass market
FMCG companies are now introducing digital or e-commerce-centric product packages at more affordable prices, aiming at the mass market with tailored offerings. This marks...
Interim Budget 2024 sets the tone for inclusive development, FMCG executives optimistic
Executives representing leading FMCG companies have praised the Interim Budget 2024, displaying confidence in the government's commitment to fostering inclusive and sustainable growth for...
Interim budget 2024 falls short on immediate rural consumption revival, companies pin hopes on long-term impact through rural housing and post-harvest initiatives
Consumer goods companies have indicated that, while the interim budget may not promptly initiate a consumption revival, an enhanced emphasis on rural housing and...