Novel Jewels

ICICI Bank has sanctioned INR 500 crore in debt facilities to Novel Jewels, a jewellery retail store promoted by the Aditya Birla group, as reported by ET. This financial support is intended to kickstart the company's...

Aditya Birla Group's jewellery business, operating under the brand name 'Novel Jewels Ltd', will begin its operations this July, as reported by ET Now citing its sources. Last June, the company announced its plans to enter the...