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FanCode Shop has renewed its exclusive, India-only licencing and merchandising partnership with the International Cricket Council (ICC), with the goal of curating official fan merchandise and accessories for the ICC Men's World Cup 2024 and the...
The scorching summer in Bangalore saw temperatures soaring into the forties, but it also marked a significant milestone for Waterful, a rehydration power drink brand. "April just took off for us," Founder Prithish Nair shares. "People...
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Lahori Zeera’s bold marketing move: Why they chose family TV over IPL
In a bold and unconventional move, Lahori Zeera, the popular Indian beverage brand, chose to associate with a family comedy show on Sony Television...
As IPL playoffs heat up, bars and pubs become hotspots amid sweltering heatwave
As the Indian Premier League (IPL) reaches its playoff (elimination) stage, bars, pubs, and cafes are seizing the opportunity to attract fans. With a...
Swiggy reveals fascinating insights ahead of World Dosa Day: 29 Million dosas delivered in past year, Bangalore leads dosa consumption
Ahead of World Dosa Day, observed annually on March 3rd, Swiggy, India’s leading on-demand convenience platform, unveils fascinating insights into the nation's love affair...
Indian cricketer Deepak Chahar slams Zomato over failed delivery; company apologizes amidst backlash
Team India and Chennai Super Kings' fast bowler Deepak Chahar took to social media on Saturday to express his dissatisfaction with food delivery service...
IPL 2023: Blast away binge guilt and get back in shape! 6 Expert tips to restart your diet and achieve your fitness goals!
The Indian Premier League (IPL) is not just a cricketing extravaganza; it's a month-long celebration of sports, entertainment, and, of course, food! As IPL...
Celebrate IPL season with Makino Assorted Munchies – the ultimate game-day snacks for you and your friends!
The Indian Premier League (IPL) is in full swing, and with it comes the excitement and thrill of cricketing action. As fans gear up...
Bikano launches snack packs for IPL 2023, promotes quality time with loved ones
To boost sales and profits during the IPL cricket extravaganza, Bikano - a popular snack and packaged food manufacturer in India - has launched...
RCB teams up with ITC Master Chef Creations as official gourmet food partner for IPL 2023
This cricket season, ITC Master Chef Creations and RCB have collaborated to bring the flavors of authenticity to your doorstep with traditional recipes prepared...
B Natural chosen as the official fruit beverage partner for Punjab Kings in IPL 2023
B Natural Juices & Beverages has recently announced its partnership with Punjab Kings for the upcoming Season of Indian Premier League (IPL) 2023. This...
Amul’s Tribute to WPL with “Indian PremHer League” Campaign
The Women's Indian Premier League (WPL) is anticipated to start its inaugural season this year. The first season, which is expected to have 22...