The Good Bug, a Mumbai-based D2C startup, has raised $3.5 Mn (around INR 30 Cr) in its Series A extension round, with funding from Sharrp Ventures, the family office of Marico Group chairman Harsh Mariwala.As͏͏ per͏͏...
Harsh Mariwala, the Founder of Marico, believes that Direct-to-Consumer (D2C) brands are the primary disruptors of FMCG companies.“Entry barriers in terms of distribution, and advertising have vanished with the emergence of e-commerce, and digital marketing making...
The Marico Innovation Foundation (MIF), led by Harsh Mariwala, is actively fostering partnerships between innovators and Fast-Moving Consumer Goods (FMCG) companies to promote inventive...
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