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Unlocking Opportunities: How Market Trends Drive Growth for Forward-Thinking Brands
Staying ahead of the curve and capitalising on emerging market trends can mean the difference between thriving and stagnating in the fast-paced world of...
Meesho’s Mega Blockbuster Sale garners 1.6 Crore app installations and impressive sales growth
Taking advantage of the online festive season sale frenzy, the e-commerce giant Meesho achieved an impressive milestone with 1.6 crore app installations during its...
WestBridge Capital acquires significant stake in Meesho through secondary transaction
WestBridge Capital, an investment firm, has secured a stake in the e-commerce unicorn Meesho through a secondary transaction, acquiring it from Venture Highway, one...
Berlin-based startup Lanch raises $6.9M to blend influencers and food, expanding innovative virtual kitchen brands
Two major catalysts for the expansion of social and e-commerce platforms have been the realms of food and influencers. Consequently, it's hardly astonishing that...
E-commerce giants Amazon and Flipkart go head-to-head in festive sales battle with close competition
During the current festive season sales battle, the e-commerce giants, Amazon and Flipkart, have disclosed crucial statistics, such as website traffic, and it seems...
Non-metro cities dominate online festival sales on Amazon, Meesho, and Flipkart
In the early stages of the online festival season sales on top e-commerce platforms such as Amazon, Meesho, and Flipkart, non-metro cities emerged as...
Amazon launches affordable Prime membership to compete with Flipkart’s VIP pass
Ahead of its festive season sale, Amazon, a prominent e-commerce giant, has unveiled a new Prime annual membership plan tailored for Android users, priced...
Nykaa shares surge 3% driven by projected 20% year-on-year growth in beauty sales
Nykaa, a major player in the beauty and fashion e-commerce industry, witnessed a significant uptick on Friday. The company's shares surged by more than...
Billionaire Ranjan Pai eyes major stake in beauty e-commerce giant Purplle
Ranjan Pai, the billionaire investor and chairman of the Manipal Group, is currently engaged in discussions regarding a substantial investment in the beauty e-commerce...
Flipkart launches VIP membership to counter Amazon’s Prime program
Amidst intense competition within India's thriving e-commerce arena, Flipkart, a subsidiary of Walmart, has introduced "Flipkart VIP" as its response to Amazon's Prime program.This...
Myntra unveils AI-powered chatbot Maya for enhanced shopping experience
Myntra, a leading e-commerce destination in India for fashion, beauty, and lifestyle products, has unveiled an innovative AI-powered chatbot named "Maya." This chatbot is...