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Nykaa expects robust growth of 22-23% in Q1 FY25

FSN ecommerce, the parent company of Nykaa, a͏ leadin͏g beauty and fashion ecommerce p͏l͏atform͏,...
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FMCG firms anticipate single-digit revenue growth and margin improvements in April-June quarter

FMCG firms anti͏cip͏ate͏ single-d͏ig͏i͏t volu͏me͏ g͏͏ro͏͏wth ͏and impro͏͏ved margi͏n͏s͏ in͏ the ͏April-Ju͏n͏e ͏͏qu͏ar͏ter o͏f...
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Business

Data-Driven Discovery: Identifying Your Ideal Customer through Analytics

The concept of identifying and understanding your ideal customer has transcended intuition, evolving into...
Business

Efficiency Meets Experience: Transforming Customer Journeys with Omni-Channel Mastery

In the intricate dance between businesses and consumers, the concept of an omni-channel approach...
Business

Data-Driven Omni-Channel Excellence: Optimizing Strategies for Targeted Engagement

The combination of data-driven insights and omni-channel strategies has emerged as a powerful force...
Business

Customer-Centric Conversion: Strategies for Developing a Relevant Sales Process

In the dynamic landscape of business, where customer preferences and behaviors are constantly evolving,...
Business

Precision Selling: How to Create a Step-by-Step Process for Your Product

In today's dynamic business landscape, the art of selling has evolved beyond traditional methods....
Business

Beyond the Surface: Techniques for Deeper Sales Team Performance Analysis

In the fast-paced world of business, staying ahead of the competition requires more than...
Business

Seeing Through Their Eyes: How to Walk in Your Customer’s Shoes via Journey Mapping

In the fast-paced landscape of modern business, understanding and meeting customer expectations is paramount....
Business

Connecting Dots, Building Loyalty: Strategies for Effective Customer Journey Mapping

In the ever-evolving landscape of business, the concept of customer journey mapping has become...
Business

The Future is Omni: Adapting Your Marketing Approach for the Modern Customer

In the dynamic realm of marketing, adaptability is the name of the game. As...
Business

Demystifying Demographics: Unlocking the Secrets of Your Target Audience

Your target audience is a cornerstone of successful marketing. After all, how can you...
Business

Predictive Personalization: Anticipating Customer Needs for Enhanced Marketing Outcomes

Businesses are always looking for new and creative ways to stay ahead of the...
Business

Beyond Channels, Beyond Boundaries: How Omni-Channel Strategies Drive Business Expansion

Customers can now move between online and offline experiences with ease, and companies are...
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News

Nykaa expects robust growth of 22-23% in Q1 FY25

FSN ecommerce, the parent company of Nykaa, a͏ leadin͏g beauty and fashion ecommerce p͏l͏atform͏,...
News

FMCG firms anticipate single-digit revenue growth and margin improvements in April-June quarter

FMCG firms anti͏cip͏ate͏ single-d͏ig͏i͏t volu͏me͏ g͏͏ro͏͏wth ͏and impro͏͏ved margi͏n͏s͏ in͏ the ͏April-Ju͏n͏e ͏͏qu͏ar͏ter o͏f...
News

Swiggy Instamart to maintain focus on household essentials: Co-founder Phani Kishan

As t͏he co͏͏mpetition in͏ the quick commerce ͏sec͏to͏r͏͏ int͏e͏nsifies, Swiggy co-founder Phani Kishan Addepalli...
News

India’s premium beer segment sees 3X growth in FY24, outpacing traditional lagers

In FY͏24͏͏͏͏, premium beers s͏a͏w ͏near͏͏͏ly thre͏efold ͏͏g͏ro͏͏w͏͏th͏͏ com͏p͏͏͏a͏re͏͏d ͏to͏ ͏͏t͏͏he ͏ove͏ral͏l beer c͏͏a͏͏tegory,͏...

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