Sunday, December 22, 2024

consumers

Planet-Friendly Persuasion: Strategies for Converting Consumers to Sustainable Choices

In an era where climate change and environmental degradation are at the forefront of global concerns, the responsibility to make sustainable choices has shifted...

High prices remain a hurdle for adoption of plant-based foods in Hong Kong

Despite the increasing focus on health among Hong Kong consumers when it comes to food choices, the elevated prices of plant-based foods are dissuading...

Unlocking Insights: How to Provide Valuable Product Knowledge to Consumers

In an era of information overload, consumers are no longer satisfied with just purchasing a product; they want to understand it, connect with it,...

47% of British consumers love adding extra pizza toppings at home: Cooks&Co study

According to a survey by Cooks&Co, personalizing pizzas is a favorite among consumers, with nearly 47% expressing a preference for adding extra toppings to...

From Awareness to Advocacy: How Sustainable Marketing Creates Loyal Converts

In a world where consumers are increasingly mindful of their environmental footprint, businesses are recognizing the need to align their values with those of...

Authenticity Matters: Building an Honest and Trustworthy Brand Image

In an era dominated by digital interactions and an overwhelming amount of information, consumers are becoming increasingly discerning about the brands they choose to...

Rising Above the Noise: Effective Communication for Emerging Brands to Shine

In an era inundated with information and competition, emerging brands face a unique challenge: how to cut through the noise and establish a meaningful...

The Power of Choice: Why Brands Need Omni-Channel Strategies to Thrive

In the connected, fast-paced world of today, consumers have an abundance of options. They can engage with brands in a variety of ways, such...

Barbeque-Nation struggles with a second quarter of losses as expenses rise

On Monday, Barbeque-Nation Hospitality announced its second consecutive quarterly loss, primarily attributed to declining demand and increasing expenses.The restaurant chain recorded a consolidated net...

From Unknown to Unforgettable: Effective Communication for Emerging Brands

In a world inundated with brands vying for consumers' attention, emerging brands face a formidable challenge. To rise above the noise and carve a...

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