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Coca-Cola’s Minute Maid and Simply brands enter fresh fruit market through Frutura partnership
The Coca-Cola Co. has entered into a new licensing agreement that will allow its Minute Maid and Simply brand names to be displayed on...
Coca-Cola’s launch of Topo Chico Sabores aims to expand the reach of the mineral water brand
Coca-Cola is introducing Topo Chico Sabores, a new line of premium sparkling water beverages crafted with fruit juice and herbal extracts. With this addition,...
Coca-Cola India makes first start-up investment, acquires 15% stake in Hashtag Loyalty
In a BSE filing on Monday, it was reported that Coca-Cola India has made its first-ever start-up investment in India by acquiring a 15%...
Coca-Cola ventures into startup scene with purchase of minority stake in Thrive, competitor to Swiggy and Zomato
Coca-Cola, the beverage giant, is reportedly poised to make its first investment in an Indian startup. The company is said to be purchasing a...
Coca-Cola collaborates with Gigi Hadid on a food-centric campaign to celebrate meaningful moments
Coca-Cola has unveiled a novel global marketing initiative featuring Gigi Hadid, which honors the brand's proposed "formula for magic" - the perfect combination of...
Coca-Cola and Ferrero collaborate again for New Tic Tac Sprite flavor
Ferrero, the Italian confectionery company, and The Coca-Cola Co., the American multinational beverage corporation, have joined forces once again to release a new product...
Reliance to apply its strong retail strategies for Campa Cola to compete with Coca-Cola and PepsiCo
Reliance Industries Limited, commonly referred to as Reliance, is one of India's largest conglomerates, with interests in a variety of industries, including petrochemicals, refining,...
Do you know? Coca-cola is launching its own Smartphone. Details here!
Coca-Cola is a household name and a well-established brand in the soda market for many years. However, in an effort to expand its business,...