The direct-to-consumer (D2C) market in India is expected to reach $2.2 to $2.7 billion by 2028, growing at a rate of 35-40 per cent annually from 2023 to 2028, as per a recent report.According to strategy...
Despite the rapid shift towards digital payments in India after Covid-19, a recent online consumer behavior survey conducted by the Indian Institute of Management-Ahmedabad (IIM-A) revealed that cash-on-delivery (CoD) remains the top choice for online purchases....
The UK-based fashion brand Pepe Jeans London has teamed up with the e-commerce platform GoKwik to extend its cash-on-delivery reach across India and decrease...
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