A/B Testing

The Open Network for Digital Commerce (ONDC) announced a significant incentive boost for buyer-side apps on September 17th. This development coincided with the final day of the Asia Cup 2023, during which India defeated Sri Lanka,...

Pov: A potential customer has browsed your online store, added a few items to their cart, and then, for some reason, abandoned it without completing the purchase. It's a common scenario in the world of e-commerce,...