In a mesmerizing blend of inherent elegance and unparalleled taste, two pioneering Indian companies, Juicy Chemistry and Paul and Mike, have unveiled their exclusive collaboration just in time for Rakhi. This synergistic alliance flawlessly integrates Juicy Chemistry’s mastery in the domain of organic and natural personal care with the steadfast commitment of Paul and Mike, celebrated for their extraordinary high-quality chocolate and sustainable cocoa endeavors.
The partnership between Juicy Chemistry and Paul and Mike gave rise to a range that encapsulated the very spirit of tradition and innate charm. Merging Juicy Chemistry’s resolute adherence to untainted, organic concoctions with Paul and Mike’s steadfast focus on exceptional tastes, this assortment unveils a magnificent array of skincare and chocolate offerings. In doing so, it underscores the mutual ethos of these brands: a resolute commitment to excellence, genuineness, and the safeguarding of cherished customs.
The Raksha Bandhan collection by Juicy Chemistry and Paul and Mike can be accessed through their respective websites. This exclusive assemblage invites you to seize the essence of tradition, merge with nature’s beauty, and revel in the celebration of the sibling bond that this remarkable partnership encapsulates.
Juicy Chemistry was conceived by Pritish and Megha Asher, visionaries who embarked on an unwavering mission to challenge the established norms within the beauty and personal care industry. In 2014, their transformative journey began, reshaping the landscape of organic and natural skincare by persistently seeking the unconventional. This dedicated pursuit led them to develop a range of products that are 100 percent organic and natural, backed by proven efficacy.
Megha’s personal quest to address her own sensitive skin concerns ignited the spark for this venture. Recognizing the gaps and shortcomings in the realm of “organic” products, Pritish and Megha realized the pressing need for genuine authenticity in the industry. Their commitment to meticulously scrutinizing organic ingredients, refining formulations, and ensuring effectiveness paved the way for a revolution firmly rooted in the embrace of nature’s offerings.
Paul and Mike Chocolate have garnered an exceptional reputation due to their steadfast dedication to achieving excellence. Their expertise lies in crafting chocolates that go beyond mere visual appeal, boasting an extraordinary level of deliciousness. By launching their retail store and café in Mumbai, they are poised to revolutionize the city’s chocolate landscape. This new establishment promises a lavish haven where visitors can fully engage with, relish, and become enveloped in the world of premium chocolate.
The FSSAI has set a final deadline for food businesses to utilise the pre-printed packaging materials and asked them to use any such material by December 31, 2023.
“It has been decided to grant a final one-time permission up to 31.12.2023 to the FBOs seeking permission to use such non-complying pre-printed packaging materials (PPMs),” reads the order issued by the FSSAI after Food Business Operators (FBOs) sought time to use pre-printed packaging materials which are non-complying with the FSS (Labelling & Display) Regulations, 2020, and its amendments.
Additionally, the FSSAI has updated the charges associated with applications from food establishments seeking approval to utilize pre-printed packaging materials. The new fee structure is set at INR 30,000 plus GST for Central license holders and INR 12,000 plus GST for state license holders. These fees are required to be submitted via the FSSAI’s e-payment portal.
Meanwhile, as per the FSSAI’s guidelines, applications requesting approval for the utilization of pre-printed packaging materials due to (i) alterations in address, (ii) modifications in company name, or (iii) changes in license number will be handled in accordance with the existing directives outlined in the orders released on November 23, 2016. The corresponding fee structure as stipulated in the order issued on November 14, 2017, will be applicable in these cases.
In accordance with these notifications, food enterprises were granted permission to utilize pre-printed packaging materials for a duration of six months subsequent to the payment of a fee amounting to INR 6,000.
Molecule, a brand known for its presence across various cities including Delhi, Lucknow, Noida, Agra, Indore, Bhopal, and more, has unveiled its latest establishment in Gurugram M3M. Created by the innovative mind of Sahil Sambhi, the visionary behind successful brands like Bawri, Vietnom, and The Drunken Botanist, this new venture promises an international atmosphere coupled with exceptional features that are bound to enhance your dining experience.
With a focus on innovation, originality, exquisite cuisine, and contemporary beverages, Molecule’s concept brings a fresh perspective to dining out. This seven-year-old brand is primed to elevate the culinary and nightlife benchmarks in Gurugram, offering a blend of the finest elements that will leave a lasting impression on your dining endeavors.
Encompassing a generous expanse of 12,000 square feet, Molecule embodies a design characterized by modern architectural aesthetics, exuding an ultra-contemporary appearance.
Molecule’s menu is a delightful culinary journey that brings together flavors from across the globe. Under the guidance of Chef Himmat Rautela, the focus is firmly on a menu that showcases progressive Indian, Arabic, European, and pan-Asian cuisines, reflecting a harmonious blend of diverse culinary traditions.
Sahil Sambhi, a source of inspiration with a visionary outlook and unwavering determination, stands as a key director and co-founder of Yuvi Hospitality. This esteemed company is the driving force behind renowned brands including Molecule, Bawri, VietNom, The Drunken Botanist, and more. Notably, Sambhi holds the distinction of being one of Delhi’s youngest and most accomplished restaurateurs.
India, a land known for its rich tapestry of cultures and its unwavering acceptance of diversity, has always embraced the flavors of the world with open arms. From street-side chaats to fine-dining continental cuisine, the Indian palate has evolved into a harmonious fusion of global tastes. Yet, one may wonder, can our taste buds truly bridge the gap between the familiar and the foreign? The answer, it seems, lies in the paradoxical dance of flavors that has given rise to the unique world of Indian-ized pizzas.
While the country boasts a mouthwatering array of international dishes, the Indian penchant for spice is well-documented. Step into an Indian kitchen, and you’ll find a medley of aromatic spices conspiring to create a symphony of tastes. The Italian classic, pizza, hasn’t escaped this transformation. The likes of tandoori and makhani sauces have turned the tables on the conventional marinara, rendering it bland in the eyes – or rather, the taste buds – of the Indian diner.
While culinary fusions are no novelty in India, the tale of Go Pizza stands out as a testament to how adaptation, innovation, and keen marketing can lead to remarkable success. Go Pizza, a venture that took a Korean pizza brand and reimagined it for Indian taste buds, has not only conquered the nation’s appetite but also defied expectations during the tumultuous times of the Covid-19 pandemic.
A Fusion of Tastes and a Dash of Courage:
It’s a truth universally acknowledged that when it comes to Indian food, spice reigns supreme. While traditional Italian pizzas are celebrated for their simplicity, it’s hard to ignore the vibrant array of spices and ingredients that color Indian kitchens. The creators of Go Pizza recognized this truth and seized upon it with gusto. Paneer marinated in aromatic spices replaced conventional meats, and fiery chilies made every bite a journey of flavor. With a sprinkle of cilantro and a hint of cumin, the pizzas harkened back to the bustling street food stalls that line Indian avenues.
However, Go Pizza didn’t merely rely on the Indian palette’s affinity for spice. In a surprising twist, they introduced the vibrant and spicy flavors of Korean cuisine. This move, orchestrated by the ingenious Mahesh Reddy, a seasoned expert in the food industry, marked a groundbreaking shift. Hailing from his stint as the former National Head of Café Coffee Day, Reddy’s marketing prowess played a crucial role in orchestrating Go Pizza’s triumphant entry into the Indian market.
A Bold Move Amidst Challenges:
When Jae Won Lim’s food truck hit it off in 2016, he didn’t even dream of establishing a successful market in India that too during a time as crucial as the pandemic! So, when Go Pizza came to India, he knew for sure it was going to be one hell of a challenge and who dared to take it up? It was Mahesh Reddy who joined the company post-covid. He kept pondering on the ways to launch this branch in India and whether or not this was the right time of all times to launch it as India at the time was not in the best global position.
Mahesh says, in his interview with SnackFax while explaining the situation, “There were no bets available and Koreans were actually handling here and they were scared to be in India,” he further adds, “The first thing I had to tell them is take a chartered flight and send them back to the country” as he stepped up and took responsibility for taking care of the brand in India. However, the negative press release by the global media against India was not making it any easier for anyone which made them even more skeptical about opening their branch in India.
Revolutionizing Pizza Anew:
Apart from handling the external affairs, the responsibility of launching an oval-shaped pizza was not a cakewalk for them either. “An oval-shaped pizza for me itself was a shock,” says Mahesh. Although initially what seemed like the toughest task, seemed out to be their advantage in the game as the oval-shaped pizza sold itself and a huge queue was seen outside the Go Pizza outlet which was just 10 meters away from its competitor.
The Winning Formula:
So, what’s the secret behind Go Pizza’s unprecedented success in a competitive market? Beyond the novelty of the shape and the intrigue of Korean flavors, the brand’s Unique Selling Proposition (USP) takes center stage. Go Pizza’s innovative ‘shape size speed service’ strategy ensures that each pizza is made fresh and ready to devour in just 10-15 minutes – a game-changer in an industry where time is often a luxury. This, coupled with budget-friendly pricing starting at just INR 99/-, struck a chord with budget-conscious Indian consumers.
However, it’s not just about affordability; it’s about quality. Go Pizza’s AI-powered kitchen, a marvel of customization and quality control, adds another layer to their success story. By minimizing costs related to rent and labor, the brand manages to deliver high-quality pizzas at prices that resonate with the masses.
A Slice of Success: From 0 to 25 Outlets:
In a twist that defied all odds, Go Pizza swiftly captured the hearts of Indians. From its modest beginnings, the brand’s trajectory has been nothing short of meteoric. From high-end streets to bustling malls and even airport terminals, Go Pizza’s distinct aroma is now omnipresent. “All the investors were gaga about it, how can this happen in India in spite of Covid,” reflects Reddy.
From skepticism to success, Go Pizza’s journey in India is a story of resilience, innovation, and bold culinary exploration. Against all odds, Mahesh Reddy’s vision and strategy have propelled the brand from ground zero to becoming a staple in India’s gastronomic landscape. With its cheesy, perfectly baked slices, Go Pizza is more than just a delight for the taste buds; it’s a testament to the power of understanding local preferences and transforming them into global triumphs. As Go Pizza continues to win hearts across the nation, it stands as a flavorful reminder that even in the face of challenges, a fusion of vision and taste can create a truly unforgettable experience.
Watch our exclusive interview with Mahesh Reddy here:
HealthMug.com, a well-known e-commerce platform focusing on healthcare and wellness goods, is excited to declare its strategic collaboration with Vansaar, a prominent figure in India’s Ayurveda sector. This alliance marks a noteworthy advancement in reshaping the Ayurveda shopping journey, seamlessly blending age-old traditions with contemporary elements.
Mohit Agarwal, Co-Founder of HealthMug Pvt Ltd stated, “Our partnership with Vansaar has expanded our brand’s reach in the Ayurveda category. This union comes at a pivotal juncture, as consumers increasingly seek contemporary adaptations of Ayurvedic products that seamlessly blend tradition with current requirements—just as Vansaar does. Both HealthMug and Vansaar are eager to explore the myriad opportunities this partnership offers. By pushing boundaries while respecting tradition, they are establishing a new standard for customer satisfaction in the Ayurveda retail sector.”
Anurag Karmakar, E-commerce Lead at Vansaar said, “Our association with HealthMug under the VANSAAR brand has been immensely fruitful. We recently initiated our venture on HealthMug and have witnessed remarkable sales growth on the platform. I foresee substantial potential for platforms like HealthMug for brands like ours. Currently, we are achieving a monthly run rate of 2 lakhs and aim to escalate it to at least 25 lakhs in the next 3-4 months. Our aspiration is to sustain this upward trajectory.”
This partnership highlights a shared dedication to providing customers with premium Ayurvedic offerings. HealthMug.com and Vansaar are deeply committed to promoting advancement and innovation within the Ayurvedic retail realm, while simultaneously delivering products that cater to the rich heritage of traditional wisdom and modern preferences.
Through this collaboration, HealthMug.com and Vansaar are poised to set fresh standards within the industry, positioning themselves as the ultimate hub for aficionados of Ayurveda. This dynamic partnership caters to those who seek a harmonious blend of ancestral wisdom and contemporary wellness solutions within India’s retail landscape.
In a bid to broaden the reach of the Soulfull brand, Tata Consumer Products has forayed into the wafer biscuit category.
The latest addition to their lineup, Ragi Choco Sticks, has been priced by the company at INR 5 per individual stick and INR 150 for a pack of 30 sticks. With these offerings, the company is setting its sights on expanding its presence in rural areas.
Prashant Parameswaran, MD & CEO, Tata Consumer Soulfull Pvt Ltd, said, “We are setting close to 2X growth for ourselves. We need to ensure we scale the brand in the next two to three years. We took eight months to develop the Ragi Choco Sticks, as we do not use white flour which is the cheapest ingredient.”
“We tweaked the product in the manufacturing process, and made the base material economical. As we have increased the scaling, we have been able to manage affordability and offer the consumers a strong price point. At the same time, we have not compromised with taste,” he added.
Primarily recognized for its range of breakfast cereals and oats, the company is actively exploring opportunities to venture into fresh product categories. Notably, the company has announced plans to develop offerings within its existing sectors and aims to introduce products in four additional categories within the span of a year.
Soulfull products are currently accessible through 500,000 outlets across the nation, and the brand intends to amplify its presence in the domestic market by further delving into the general trade network.
“This is a completely general trade-focused Stock Keeping Unit (SKU) and at the same time, we will ensure that it is available conveniently, making it easier for consumers to reach out for the product. We are looking to explore the category and have a significant share at the year-end,” he said.
As reported earlier, Soulfull’s plans encompass the expansion of its Bidadi plant. This initiative is accompanied by the recent inauguration of a new manufacturing facility in Indore by the company, aiming to bolster the availability of its products in different corners of the country.
“The new Indore plant is strategically located as it will give us the ability to service the North, East, West and Central markets, as against serving these markets from Bengaluru. It will give us the ability to get higher volume products at a shorter distance and shorter time, which becomes an important part of our integrated distributed manufacturing strategy.”
“The facility will manufacture the snacking range of products, the larger volumetric SKUs that will enable us to save on freight costs over time,” he added.
Cloud-kitchen brand London Yard Pizza, drawing inspiration from travel and a profound love for extraordinary cuisine, is poised for a significant entrance into Mumbai’s dynamic dining scene.
Spanning across more than 50 locations throughout India, the brand is embarking on an expansion into Maharashtra, unveiling their showstopper: the astonishing 30-inch Monster Pizza.
Anand Thakkar, Founder, London Yard Pizza, said, “London Yard Pizza is not merely about food; it is a homage to the art of pizza-making and a jubilation of the limitless creativity that the culinary world presents. Embark on this thrilling journey with us, where every bite narrates a tale of exploration, passion, and the relentless pursuit of excellence.”
At the heart of their allure lies their intricately crafted pizza. The dough, a true masterpiece, undergoes a 48-hour fermentation journey, yielding a celestial delicacy that distinguishes it. Showcasing the brand’s unwavering dedication to providing unparalleled taste sensations, their diverse array of pizzas caters to both vegetarians and non-vegetarians alike.
The selection for vegetarians features delectable options such as the smooth and enticing Cream Cheese Pizza, the bold and spicy Bhut Jholakia Pizza, and the refreshing ode to nature with the Farm Fresh Pizza, among several others. Non-vegetarian enthusiasts can indulge in the Hot Tandoor Pizza, a modern twist on tradition, or savor the lively spirit of a worldwide festivity with the London Fiesta Pizza. Redefined classics encompass the irresistible Chicken Tikka Pizza and the harmonious blend of flavors found in the Butter Chicken Pizza, just to highlight a couple.
“Each pizza creation is a canvas for us to infuse global inspirations with local flavours, resulting in a tantalising journey of taste. Our commitment to excellence drives us to craft pizzas that are not only visually stunning but also deliver an explosion of flavours with every bite,” added Chef Rahul Kokitkar, the culinary maestro at London Yard Pizza.
With an investment strategy ranging from INR 40 to INR 50 crore and an anticipated revenue between INR 135 to INR 150 crore, the brand has a vision of setting up 50 to 75 outlets throughout Maharashtra in the upcoming months. This initiative aims to extend the enchantment of their delightful pizzas to a broader audience.
Zomato, the online platform for ordering and delivering food, announced a collaboration with Battery Smart on Monday. This partnership aims to offer Zomato’s delivery partners convenient access to battery-swapping services through the Battery Smart network.
Through this alliance, Zomato’s delivery associates will gain entry to Battery Smart’s extensive network comprising over 800 swap stations spread across more than 30 cities, as stated by the company.
Battery Smart offers battery swapping infrastructure tailored for electric two and three-wheelers.
Rinshul Chandra, Zomato COO, Food Ordering & Delivery Business, said “This association with Battery Smart adds further momentum to our commitment as our delivery partners can now leverage a vast and accessible network of battery swapping stations.”
He added that Zomato has pledged to achieve complete electric vehicle (EV) adoption by 2030 and has become a participant in the EV100 initiative led by the Climate Group.
Pulkit Khurana, Co-Founder of Battery Smart, stated that the partnership with Zomato enables both current and prospective delivery partners to actively participate in the electric vehicle revolution.
The statement highlighted that the food delivery market in India primarily relies on two-wheelers, presenting a significant potential to transition delivery fleets to electric vehicles. This shift would not only lead to cost savings but also promote sustainability.
The statement further noted that Battery Smart possesses an extensive array of battery swapping stations spanning Tier I, II, and III cities. This expansive network will empower Zomato’s delivery partners to facilitate environmentally-friendly deliveries.
GoodvedaHealth Labs Pvt Ltd, a pioneering Health Tech Startup, has made its official debut in the Indian market. The company brings forth groundbreaking health and wellness programs along with innovative supplement solutions designed to tackle the urgent issues of diabetes and obesity. With India facing an alarming surge in these persistent health challenges, Goodveda’s entrance offers a new and proactive stance on preventive healthcare.
Newly released statistics uncover a sobering reality: more than 77 million adults in India are grappling with diabetes, signifying a profoundly significant health concern. Furthermore, the prevalence of obesity has escalated to a distressing extent, affecting roughly 135 million individuals across the country.
The introduction of Goodveda into the market brings forth an array of meticulously designed health and wellness programs aimed at effectively addressing the complexities associated with diabetes and obesity. These programs are enhanced by customized strategies focused on achieving diabetes remission and obesity reversal, skillfully amalgamating modern scientific progress with the timeless insights of Ayurvedic traditions.
Abhishek Gaggneja, Founder and CEO of Goodveda Health Labs Pvt Ltd stated, “Our journey began with a mission to alleviate the burden of chronic diseases. By synergizing cutting-edge scientific progress with the time-honored wisdom of Ayurveda, our programs offer a transformative approach.”
Moreover, Goodveda envisions the launch of initiatives dedicated to Cardiac Health and Women’s Wellness, highlighting its steadfast dedication to all-encompassing health solutions. At the core of Goodveda’s inventive approach lies the harmonious blend of cutting-edge research and age-old Ayurvedic traditions. These meticulously crafted programs, firmly rooted in well-founded techniques, seamlessly integrate contemporary approaches with time-honored practices, furnishing individuals with a holistic avenue to take charge of their well-being.
Goodveda prioritizes the delivery of measurable outcomes, skillfully fusing modern scientific advancements with the wisdom of Ayurvedic heritage. This commitment encompasses meticulously validated programs and a thoughtfully curated selection of products, all intended to assist customers in realizing their health aspirations.
Goodveda’s unwavering commitment to safety, quality, and genuineness resonates in its products, which undergo thorough testing within advanced GMP-certified facilities. These products hold certifications from both AYUSH and FSSAI, further solidifying Goodveda’s assurance of effectiveness, security, and reliability.
Currently, Goodveda’s primary emphasis lies in assisting individuals on their journey towards Diabetes and Obesity remission, accompanied by ambitious aspirations for future expansion into the United States market.
Utilizing a well-planned Direct-to-Consumer (D2C) strategy, Goodveda upholds a strong online presence, guaranteeing effortless accessibility for customers to access its revolutionary health solutions. By means of digital channels, the company adeptly connects with its audience, providing individualized care that is finely attuned to specific requirements.
Sachin Parikh, Founder of HyugaLife and Rashmi Putcha, Founder of Inaari
HyugaLife.com, the e-commerce platform focusing on health and wellness, is further solidifying its commitment to promoting well-being in India. The company has decided to invest INR 4 crore in Inaari, a brand dedicated to women’s wellness. This strategic decision highlights the considerable opportunities present within the women’s health sector. Notably, this investment closely follows HyugaLife.com’s triumphant fundraising endeavor, securing $5 million in a Pre-Series A Round.
Founded by Rashmi Putcha, a Certified Hormonal Health Coach, Inaari fills a notable gap in women’s health assistance. Through its carefully crafted range of products, the brand attends to women’s holistic wellness needs across diverse life phases, encompassing the journey from puberty to menopause. Inaari adeptly addresses crucial matters like menstrual care, PCOS/PCOD, fertility, and menopause support.
With HyugaLife.com’s strategic investment in Inaari’s expansion, both brands are poised to create a more significant imprint in the realm of women’s wellness. This collaboration bolsters Inaari’s capabilities and extends its reach, while also affording HyugaLife.com the opportunity to tap into Inaari’s extensive knowledge and proficiency in women’s health.
The funds from this investment will be directed towards augmenting Inaari’s range of products and strengthening its position within the women’s wellness market. The brand is resolute in amplifying its research and development initiatives, prioritizing the development of even more potent wellness remedies customized to cater to the distinct self-care requirements of women.
Men and women display discernible hormonal patterns, as men’s cycles encompass a 24-hour span, while women’s bodies adhere to an approximately 28-day cycle. Despite this intrinsic contrast, women frequently adjust their lifestyles to synchronize with men’s schedules, prompting inquiries about whether healthcare adequately addresses women’s unique biology and wellness needs.
Rashmi Putcha, Founder of Inaari, shared, “Inaari’s health supplements are meticulously crafted for women’s specific needs. Since our inception, we’ve witnessed incredible transformations. Women have shared stories of overcoming challenges related to PCOS, achieving regular menstrual cycles, and discovering newfound confidence in their bodies. These stories drive our mission – to empower and uplift women by offering comprehensive wellness solutions.”
In India, a noticeable void exists in addressing the issues faced by women coping with hormonal irregularities. Startling data discloses that 1 in 5 women confront hormonal difficulties like Polycystic Ovary Syndrome (PCOS). These figures emphasize the vital role that brands like Inaari play in this context.
Backed by Surge from Peak XV (previously known as Sequoia) and Early Spring, HyugaLife.com perceives this investment as more than a mere financial pledge. Instead, it symbolizes a substantial step towards empowering women through comprehensive wellness solutions.
Sachin Parikh, Founder of HyugaLife.com said, “We firmly stand behind Inaari’s mission of empowering women through health. Women are integral to any economy, and it’s high time they no longer have to fit into a world primarily designed for men. Inaari retails its supplements through e-commerce platforms like HyugaLife.com, Amazon, and Flipkart.”
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