Monday, January 26, 2026
Home Blog Page 837

Zomato’s Per-Share Fair Value at INR 125: Kotak Institutional Equities!

By
SnackTeam
-
0
Zomato
Zomato (Representative Image)

Kotak Institutional Equities has increased the per-share fair value of Zomato, the food and grocery delivery platform, to INR 125, up from its previous estimate of INR 100.

The rise in fair value, as per details presented in the company’s FY23 annual report, primarily stems from the robust increase in the contribution margin for food delivery. This margin surged from INR 6.6 per order in FY22 to INR 18.5 in FY23, driven by enhanced revenues and effective cost optimization, as reported by the brokerage firm.

Contribution margin signifies the income a company generates from the sale of each additional unit of a product.

Zomato’s per-share fair value stamped!

Kotak has assessed the food delivery segment of Zomato with a valuation of INR 83,100 crore, utilizing a discounted cash flow (DCF) valuation approach. Alongside food delivery, They also manages the quick commerce platform Blinkit and the business-to-business grocery sourcing service Hyperpure.

Zomato
Zomato (Representative Image)

Zomato’s contribution margin boost was primarily fueled by a significant INR 6.3 increase in revenue per order. Kotak attributed INR 2.7 of this increase to a higher take rate and INR 3.6 to augmented advertising revenue. Furthermore, there was a INR 5.2 reduction in variable costs per order due to decreased discounts and other expenses, along with a minor INR 0.4 decrease in delivery costs per order.

During FY23, Zomato’s food delivery business observed a 2% year-on-year rise in the average order value, reaching INR 407.

Zomato’s operating revenue in FY23 amounted to INR 7,080 crore, a significant increase from INR 4,190 crore in FY22. Notably, the company’s operating revenue from food delivery witnessed a 33% year-on-year growth, reaching INR 4,530 crore in FY23.

In the June quarter of FY24, Zomato reported its first-ever quarterly net profit of INR 2 crore, which propelled its stock price to new 52-week highs. On October 18, the stock reached INR 115 per share, coming close to a market capitalization of $12 billion.

Next News: Taste on Tap: Maximizing Mobile Engagement for Food Brand Growth

On Wednesday, the stock concluded at INR 108.15 on the BSE, marking a 0.69% decrease from its previous closing price.

For the quarter concluding on September 30, UBS, a brokerage firm, projected a 10% sequential expansion in India’s food delivery market. In a report dated October 10, UBS estimated that Zomato experienced month-on-month volume growth of 2% in July and 4% in August. However, this lags behind Swiggy‘s volume growth of 7% and 6% for the corresponding months, as indicated in the report.

Advertisement

Mokobara Secures $3.6M Investment for Expansion from Current Investors!

By
SnackTeam
-
0
Mokobara
Sangeet Agrawal and Navin Parwal, Co-Founders, Mokobara

Mokobara, a direct-to-consumer (D2C) backpack startup, has recently received a significant investment of $3.6 million from its current backers, underscoring their strong belief in the company’s promising future. Notable investors participating in this financial infusion encompass Saama Capital, Sauce VC, and Alteria Capital.

Mokobara’s Investments:

Based in Bengaluru, the startup reaffirmed its dedication to expansion by authorizing the issuance of 2,233 Series A1 compulsorily convertible cumulative preference shares (CCPS) to 27 investors. These shares were allocated at a premium of INR 1,34,320.40 per share, as documented in their regulatory filings.

Notably, Saama Capital has played a significant role in this funding round by contributing $1.6 million. This injection of capital appears to be a crucial element of Mokobara’s Series B round, and it also raises the possibility of Peak XV Partners becoming involved, highlighting the company’s commitment to further expanding and strengthening its direct-to-consumer backpack business.

Try More News: Zomato’s Per-Share Fair Value at INR 125: Kotak Institutional Equities!

Mokobara’s successful acquisition of substantial funding from its current investors reflects the market’s trust in its business model and future potential. This injection of funds arrives as the company strategically positions itself in the competitive direct-to-consumer market. With the Series B round gaining momentum and the potential participation of Peak XV Partners, Mokobara seems well-positioned for substantial growth and continued advancements in the backpack industry.

Advertisement

Wow! Momo Raises $9M in Series D, Eyes INR 100 Crore Round!

By
SnackTeam
-
0
Wow! Momo
Wow! Momo (Representative Image)

The Kolkata-based quick-service restaurant chain, Wow! Momo, has secured INR 75 crore (approximately $9 million) in funding as part of its Series D round, with ValueQuest Capital leading the investment. This marks Wow! Momo’s first funding round for the year 2023.

According to the company’s regulatory filings with the Registrar of Companies (RoC), Wow! Momo’s board has approved a special resolution to issue 7,990 Series D1 CCPS (Compulsorily Convertible Preference Shares) at a share price of INR 93,867 each, with the aim of raising INR 75 crore or $9.1 million.

Based on TheKredible’s assessments, the company’s valuation post-allotment stands at approximately $340 million.

Wow! Momo valuation soars to $340 Million!

After the recent infusion of funds, ValueQuest Capital now possesses a 3.21% stake, while Tiger Global maintains its position as the largest external shareholder with a 14.08% stake, closely trailed by Lighthouse and Treeline Investment. Collectively, Wow! Momo’s co-founders, Sagar Daryani and Binod Homagai, exercise control over more than 30% of the company.

Wow! Momo launched its Series D round of $16 million in September last year, experiencing a substantial 60% increase in valuation compared to its prior Series C round of financing.

The company has further announced its intention to secure approximately INR 100 crore in the second installment of the current funding round. To date, the company has successfully raised over $25 million in Series D financing.

Established in 2008, Wow! Momo Foods manages three Quick-Service Restaurant (QSR) brands—Wow Momo, Wow China, and Wow Chicken. The company asserts a presence of 620 outlets spanning across 32 cities and provides direct employment to 6,000 individuals.

Additionally, the company has introduced a new format known as Wow Eats, which encompasses all three brands under one roof. Wow Eats made its debut with stores in Chennai and Hyderabad, with intentions to inaugurate the flagship store in Kolkata. Furthermore, the company has future prospects to introduce a fourth vertical, Wow! Kulfi.

Wow! Momo has not yet submitted its financial statements for the previous fiscal year, FY23. In FY22, the company experienced a twofold increase in revenue from operations, reaching INR 220 crore, compared to INR 106 crore in FY21.

Read more exciting news: Visual Storytelling: Creating a Compelling Brand Image that Captivates Audiences

Notably, the company managed to reduce its losses by 10%, with losses amounting to INR 53.46 crore in FY22.

The company has set ambitious goals for the current fiscal year, FY24, aiming to achieve a top-line revenue of INR 650-700 crore, a significant increase from the INR 435 crore it reported in the previous fiscal year, FY23.

Advertisement

Dr. Reddy’s Ventures into E-Commerce with Celevida Wellness!

By
SnackTeam
-
0
Celevida Wellness
Celevida Wellness (Representative Image)

Svaas Wellness, the healthtech arm of pharmaceutical giant Dr. Reddy’s, made a significant announcement on Wednesday, October 25th. They introduced their latest e-commerce platform, Celevida Wellness, tailored specifically for diabetes patients.

The recently launched e-commerce marketplace features a wide array of offerings, including Celevida Wellness products and a selection of third-party brands. Its primary focus lies in serving individuals with Type 2 diabetes and those at risk of developing the condition, commonly known as pre-diabetic individuals.

Dr. Reddy’s forays into e-commerce with Celevida Wellness!

Established in 2019, Celevida Wellness serves as the pharmaceutical giant’s premier nutrition brand tailored for the effective dietary management of diabetes.

The recently launched platform offers a range of food products, including cereals, beverages, bars, biscuits, multi-vitamins, and powders. Additionally, it provides personalized dietary and health guidance for individuals with diabetes. In the future, the platform intends to introduce services like on-call nutritionists and a digital health diary to monitor patients’ health trends.

Celevida Wellness 2023
Celevida Wellness 2023 (Representative Image)

According to the company, their venture into e-commerce will not only enhance their position in the nutraceutical sector but also enable them to capitalize on the increasing population of digital shoppers in the nation.

Commenting on the launch, MV Ramana, head of branded markets for India and other emerging countries at Dr. Reddy’s, said, “We are happy to announce the launch of ‘Celevida Wellness’ as a D2C ecommerce platform by our subsidiary Svaas Wellness… With Celevida Wellness, our aim will be to learn constantly and work towards offering best-in-class consumer experience. We will also be able to create capabilities that can be scaled and replicated across markets.”

The e-commerce platform asserts that it presently serves over 18,000 postal codes throughout the nation and adheres to a rigorous product selection procedure before incorporating items into its marketplace.

Within the marketplace, you can find third-party brands like Diabliss and Bagrrys, which address the daily nutritional needs of individuals with diabetes by providing tailored dietary suggestions.

Celevida Wellness News:

In this move, Dr. Reddy’s is emulating the strategies of digital pharmacy startups like Netmeds and Medibuddy, both of which offer direct-to-consumer (D2C) solutions to meet customer needs. As it aligns itself with its digital counterparts, Dr. Reddy’s is poised to tap into the expanding market for diabetic and pre-diabetic care, along with the increasing demand for health supplements.

According to a study conducted by ICMR in October, India had over 101 million individuals with diabetes and 136 million individuals with pre-diabetes.

Shifts in consumer preferences, technological progress, and increased smartphone and internet accessibility have fostered a significant Direct-to-Consumer (D2C) healthcare surge within the nation. D2C brands are now introducing an array of novel products to meet the needs of the expanding population of health-conscious individuals in India.

Read more article: Wow! Momo Raises $9M in Series D, Eyes INR 100 Crore Round!

This has piqued the interest of investors who are actively seeking out startups addressing these challenges. In the earlier part of this year, healthtech startup Breathe Well-being successfully secured over $6 million in funding to assist individuals in managing and potentially reversing diabetes. Similarly, in the previous year, the diabetes care startup BeatO raised $33 million in funding, with a round led by Lightrock India.

Advertisement

Ahead of IPO, Mamaearth drops most expensive acquisition Momspresso

By
SnackTeam
-
0
Mamaearth Honasa Consumer

Ahead of its initial public offering (IPO), Mamaearth has apparently covertly terminated its first and most expensive acquisition – Momspresso.

For the past 48 hours, accessing Momspresso’s website and app has proven futile. The website displayed an error message, stating, “Unable to locate the server,” while the app simply indicated, “Something went wrong.”

It’s worth noting that Mamaearth has apparently distanced itself entirely from Momspresso, as the parent company has removed the name from the list of brands it possesses on its website.

A questionnaire sent to Mamaearth inquiring about the development has not received a response as of the time of publishing this story.

Mamaearth Shutting Down Momspresso Divisions:

It is important to highlight that in July of this year, it was reported that Mamaearth was closing down two divisions of Momspresso – Momspresso MyMoney and its brand marketing sector. Prior to discontinuing these segments, the company had laid off 80-100 employees earlier in the year.

According to Mamaearth’s red herring prospectus (RHP), the company’s board made a decision in a meeting held in March 2023 to “downsize” most of Momspresso’s business segments.

The RHP indicated that Momspresso’s performance and profitability were in decline, with the business notably falling short of its FY23 business plan during the fourth quarter of FY23.

Mamaearth products
Mamaearth products (Representative Image)

“Further the business synergies envisaged from the investment could not be realized despite best efforts of the management. The management also presented multiple scenarios with medium term to long term estimates for the acquired business but none of the scenarios demonstrated considerable improvement in profitability profile and any sight of realizing synergies for the core product business,” the RHP said.

It appears that the choice to divest from Momspresso aligns with Mamaearth’s strategy to distance itself from financially draining subsidiaries in preparation for its stock market listing.

With the exception of Momspresso (Just4Kids Services Private Limited) and Honasa Consumer General Trading LLC, Mamaearth’s other subsidiaries, including BBlunt, B:Blunt Spratt, and Fusion (Dr. Seth’s), maintained profitability during the initial quarter of the current fiscal year.

Notably, Honasa Consumer General Trading LLC recorded a minor loss of INR 40 lakh in Q1 FY24, while Just4Kids incurred a substantial loss of INR 5.4 crore for Mamaearth.

Adding to the challenges, Honasa Consumer Limited had to recognize a significant goodwill impairment loss of INR 136 crore, resulting in a net loss of INR 151 crore.

Mamaearth incurred a goodwill write-off of INR 136 crore for Just4Kids. In total, the company reported exceptional items before tax amounting to INR 155 crore in FY23, primarily due to the impairment of goodwill and other intangible assets. Excluding these exceptional items, the startup would have posted a net profit of approximately INR 3.7 crore for the year under review.

Get more news here: Dr. Reddy’s Ventures into E-Commerce with Celevida Wellness!

According to Mamaearth’s draft red herring prospectus (DRHP), the net value (assets minus liabilities) of Momspresso stood at INR 16.2 crore at the time of its acquisition. Additionally, the D2C unicorn also disbursed INR 136 crore for the “goodwill arising from the acquisition.”

Subsequently, the startup raised its ownership stake in Momspresso, resulting in a total acquisition cost of INR 167.9 crore.

Conclusion:

Established in 2016 by Vishal Gupta, Prashant Sinha, and Asif Mohammed, Momspresso offered parenting guidance and pregnancy advice to mothers. The content was predominantly created by women in English, Hindi, and eight additional regional languages.

In FY23, Momspresso recorded an operational revenue of INR 40.4 crore and incurred a net loss of INR 21 crore.

Gupta and Sinha have recently introduced a new marketing agency called Pravis.

In the meantime, Mamaearth’s IPO is scheduled to commence on October 31 and conclude on November 2. According to its RHP, the public offering will consist of a fresh issue of shares valued at INR 365 crore and an offer for sale of 41.25 million shares.

Advertisement

Kochi cracks down on eateries without STPs: 72-hour ultimatum issued

By
SnackTeam
-
0
Restaurant
(Representative Image)

The Kochi municipal authorities have initiated the process of notifying hotels and restaurants that have yet to establish sewage treatment plants (STP). They have requested these establishments to complete the installation of STPs within a 72-hour window, with the possibility of facing penalties.

In response to this enforcement, certain dining establishments have incurred fines ranging from INR 25,000 to INR 50,000. This action is prompted by mounting apprehensions about urban flooding during the rainy season, primarily attributed to the obstruction of drainage systems and canals due to unauthorized waste disposal practices.

Kochi Restaurants:

The city encompasses over 600 hotels and dining establishments, and a substantial portion, nearly 60 percent of them, currently lack sewage treatment plants (STP). Up to this point, approximately 10 to 15 percent of these establishments have received notices.

Notably, Kochi includes some that have STPs in place but are not operating them correctly, leading to the direct discharge of wastewater, along with food waste, into the city’s drains and canals. Health officials from the municipal corporation have been conducting visits to these venues and issuing notifications based on the provisions outlined in Sections 337 and 340 (A) of the Kerala Municipalities Act, specifically targeting those that have not appropriately implemented STP systems.

restaurant

Meanwhile, the Kerala Hotel and Restaurant Association (KHRA) convened an urgent meeting on Tuesday. During this gathering, it was resolved to schedule discussions with municipal officials on Wednesday.

Kochi News: The issue has garnered increased attention, especially following the Kerala High Court’s recent concern regarding the frequent instances of flooding in key areas of the city. Municipality representatives attributed the drain blockages, despite their prior cleaning efforts, to the accumulation of silt and the unregulated disposal of waste from hotels.

“It is a serious concern as many of the small and medium restaurants will face closing if these rules are implemented,” said KHRA district president T J Manoharan.

“To set up a STP you need an adequate area (which most restaurants lack) and the cost. This will not be viable for many restaurants which serve food to people at an affordable price. Also, restaurants that have installed STP have been asked to not release the treated water into the drains. Then where will we release the water?” said KHRA vice-president Azees Moosa.

Check more news: Ahead of IPO, Mamaearth drops most expensive acquisition Momspresso

“We are in talks with Kochi corporation to reach an amicable solution”, added Moosa.

Meanwhile, corporation’s health standing committee chairman T K Ashraf said they are acting as per the instructions of the high court. “It is mandatory for all hotels and restaurants to have STPs”, Ashraf added.

Advertisement

Long-Term Connection: Keeping Users Engaged in the Post-Purchase Phase

By
SnackTeam
-
0
Post-Purchase

The journey doesn’t end with the click of the “Buy Now” button in the dynamic world of e-commerce. Actually, here’s where the real fun starts for companies trying to establish enduring bonds with their clients. A plethora of opportunities exist in the post-purchase phase to engage, nurture, and retain users, fostering long-lasting brand loyalty. This piece will discuss the value of post-purchase interaction and offer suggestions on how companies can maintain customer relationships over time.

The Post-Purchase Phase: An Untapped Opportunity

While customer acquisition gets a lot of attention, the post-purchase phase often remains an underutilized asset. Yet, it’s a goldmine of potential. Here’s why it matters:

1. Retention and Loyalty: Post-purchase engagement is essential for customer retention. Engaged customers are more likely to come back for more, fostering loyalty to your brand.

2. Brand Advocacy: Satisfied customers often turn into brand advocates. They can become your most effective marketing tool, sharing their positive experiences with friends and family.

Post-Purchase Relationships with Consumers

3. Upselling and Cross-selling: It’s easier to sell to an existing customer than to acquire a new one. Post-purchase interactions offer a perfect opportunity to suggest complementary products, increasing your revenue.

4. User-Generated Content: Engaged customers are more likely to leave reviews and testimonials, generating user-generated content that not only builds trust but can also boost your online presence.

Strategies for Effective Post-Purchase Phase:

Now, let’s delve into strategies that businesses can employ to maximize the potential of the post-purchase phase:

1. Personalized Thank-You Notes: Send personalized thank-you emails or messages to express your appreciation for the customer’s purchase. Personalization shows you care.

2. Educational Content: Provide valuable content related to the purchase, such as how-to guides, product tips, or informative blog posts. This keeps customers engaged and positions your brand as a source of knowledge.

3. Exclusive Offers: Reward your customers with exclusive offers, discounts, or early access to new products. This sense of exclusivity can encourage repeat business.

4. Loyalty Programs: Implement loyalty programs that encourage customers to return for more. This is a tried-and-true method for building long-term connections.

New Stories: Jubilant Foodworks: Q2 Net Profit Drops 26%, Revenue Grows Amid Expansion

5. Encourage Reviews and Feedback: Request user reviews and feedback through surveys or review requests. Positive reviews and constructive feedback can help you improve and show customers you value their opinions.

The Bottom Line

The post-purchase phase is an untapped opportunity for businesses to create long-term connections with their customers. By implementing post-purchase engagement strategies that align with SEO best practices, you can not only secure customer loyalty but also improve your online visibility and search engine rankings. It’s not just about making a sale; it’s about fostering relationships that can lead to sustained success in the ever-competitive world of e-commerce. So, start engaging with your customers post-purchase, and watch your brand loyalty flourish.

Advertisement

Visual Storytelling: Creating a Compelling Brand Image that Captivates Audiences

By
SnackTeam
-
0
Visual Storytelling

Visual storytelling is the practice of conveying a narrative or message through visual content, such as images, graphics, and videos. It goes beyond words and speaks directly to our emotions, making it an influential tool for building and reinforcing a brand’s identity.

Why Visual Storytelling Matters

  • Memorability: Humans are wired to remember visual content better than text. A well-crafted visual story is more likely to stick in the minds of your audience.
  • Emotional Connection: Visual stories evoke emotions, allowing consumers to connect with your brand on a deeper level. This connection can lead to brand loyalty.
  • Universal Language: Visuals are a universal language that transcends cultural and language barriers. They can convey messages to a global audience.
  • Differentiation: Visual storytelling allows your brand to stand out in a crowded marketplace. It gives your audience a reason to choose you over your competitors.

Creating a Compelling Visual Brand Image

Understand your target audience’s values, interests, and preferences. This knowledge will guide your visual storytelling.  Maintain consistency in your visual branding elements, such as colors, fonts, and imagery. This consistency helps create a memorable and recognizable brand image. Every brand has a story. Share your journey, values, and mission through visual content that resonates with your audience.

Brand communication

Apart from that the content should encourage your customers to create and share content related to your brand. This not only builds trust but also provides authentic visual stories by utilizing platforms like Instagram, Pinterest, and YouTube, which are inherently visual, to share your visual stories effectively.

Case Study: Airbnb’s “Belong Anywhere” Campaign

Airbnb’s “Belong Anywhere” campaign is a prime example of compelling visual storytelling. The company uses stunning images of unique accommodations around the world to convey the idea that no matter where you are, you can “belong” in an Airbnb. This campaign appeals to the wanderlust and sense of adventure in its target audience.

Measuring the Impact of Visual Storytelling

To determine the effectiveness of your visual storytelling efforts, consider these metrics:

  • Engagement: Track the level of engagement your visual content receives, including likes, shares, comments, and views.
  • Conversion Rates: Measure how visual storytelling impacts conversion rates on your website or e-commerce platform.
  • Brand Recall: Conduct surveys to assess how well your audience remembers your brand after engaging with your visual stories.
  • Customer Feedback: Pay attention to customer reviews and feedback, as they can provide insights into the impact of your visual storytelling efforts.

Check more news: Mokobara Secures $3.6M Investment for Expansion from Current Investors!

Visual storytelling is a powerful tool for creating a brand image that captures the hearts and minds of your audience. It allows you to convey your brand’s essence, values, and mission in a way that resonates with consumers on a deeper level. In a world saturated with information, compelling visual stories are a way to cut through the noise and leave a lasting impression. So, embrace the art of visual storytelling to captivate your audiences and establish a brand image that stands the test of time.

Advertisement

Profit with Purpose: Turning Sustainable Brands into Consumer Conversions

By
SnackTeam
-
0
Sustainable Brands

Businesses that adopt sustainable brands are not only improving the globe but also profiting greatly in this era of heightened environmental awareness and social responsibility. This essay explores the ways in which firms with a purpose can use their dedication to sustainability to increase customer conversions and contribute significantly.

Consumers today are more informed and discerning than ever before. They are not only interested in the products and services they buy but also in the values and ethics of the companies they support. Sustainable and socially responsible practices resonate strongly with this growing segment of conscious consumers.

Defining Profit with Purpose

The concept of “Profit with Purpose” centers on a business model that integrates profit-making with a commitment to social and environmental causes. By pursuing a clear and impactful mission, companies can not only enhance their brand image but also drive higher consumer conversions.

The Business Case for Sustainable Brands

  • Positive Brand Image: Embracing sustainability initiatives and supporting social causes enhances a brand’s image and reputation. Consumers are more likely to choose products or services from a company that aligns with their values.
  • Competitive Advantage: Sustainable practices can set a business apart from competitors. A focus on eco-friendly manufacturing, ethical sourcing, and carbon neutrality can be powerful selling points.
Sustainable Brands News
Sustainable Brands News (Representative Image)
  • Customer Loyalty: Consumers who align with a company’s purpose are more likely to become loyal customers. They make repeat purchases and advocate for the brand, contributing to long-term profitability.
  • Regulatory Compliance: Many regions are introducing regulations that require businesses to meet certain sustainability standards. By embracing sustainable practices proactively, companies can avoid potential penalties and disruptions to their operations.

Leveraging Sustainable Brands for Conversions

  1. Transparent Communication: Be transparent about your sustainability initiatives. Share your progress, challenges, and achievements with your audience. Authenticity is key to building trust.
  2. Engage with the Community: Involve your customers in your sustainability journey. Encourage them to participate in initiatives or provide feedback on your efforts.
  3. Storytelling: Use storytelling to communicate the positive impact of your sustainable initiatives. Share stories of real people who have benefited from your mission.
  4. Certifications and Badges: Display relevant certifications and badges that demonstrate your commitment to sustainability. This can provide immediate credibility and assurance to consumers.
  5. Sustainable Product Lines: Develop sustainable product lines that directly appeal to eco-conscious consumers. Highlight the eco-friendly aspects of these products in your marketing.

Patagonia’s “Don’t Buy This Jacket” Campaign

Outdoor clothing brand Patagonia made waves with its “Don’t Buy This Jacket” campaign. The ad encouraged customers to think twice about their consumption and opt for durable, long-lasting products, aligning with the company’s commitment to environmental responsibility. This unconventional approach boosted brand awareness and loyalty.

Measuring the Impact

To gauge the impact of your sustainability initiatives on consumer conversions, consider the following metrics:

  • Conversion Rates: Measure the percentage of website visitors who take a desired action, such as making a purchase or signing up for a newsletter.
  • Customer Surveys: Collect feedback from customers to understand how your sustainability efforts influence their purchasing decisions.
  • Social Media Engagement: Analyze the level of engagement and interaction with your sustainability-related content on social media platforms.

New Trends to Follow: Taste on Tap: Maximizing Mobile Engagement for Food Brand Growth

  • Sales Trends: Track sales trends over time, looking for correlations with sustainability-focused marketing campaigns or product launches.

In the age of conscious consumerism, businesses that embrace sustainability and purpose-driven initiatives are not just doing good for the planet and society; they are reaping the rewards of increased consumer conversions. By aligning their values with the values of their customers, companies can create lasting relationships that benefit both the bottom line and the greater good. Profit with purpose is a win-win strategy that points the way to a more sustainable and prosperous future.

Advertisement
1...836837838...1,398Page 837 of 1,398