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Data isn't just a term in today's fast-paced corporate scene; it's the driving force behind personalized marketing success. The capacity to translate data into...

Personalization has progressed from a creative approach to a marketing need in the fast-paced world of modern business. While fundamental personalisation strategies have created...

In the ever-evolving world of business, the adage "one size fits all" no longer holds true, especially in marketing. Today, successful businesses understand the...

In the fast-paced realm of contemporary business, marketing isn't just about delivering a message; it's about fostering meaningful connections. Enter personalization—a game-changing strategy that...

Barista, a renowned name in India's coffee scene, made a bold move in August 2023 by unveiling the launch of nine new stores. This...

After Zomato reported its first profitable quarter in Q1 FY24, brokerage firm Bernstein has indicated that the foodtech leader is setting higher standards for...

In India, tea is not just a drink; it is an inseparable part of our lives and a cultural phenomenon. From the brisk morning...

Shree Renuka Sugars, the largest refinery in India, primarily owned by Singapore's Wilmar Sugar Holdings with a majority stake of over 62%, is on...

Nestlé India is embracing millets as a key ingredient to offer consumers a wider array of food choices. In alignment with the government's emphasis...

Coffee Day Enterprises is poised to commence negotiations for a settlement with IDBI Trusteeship, who have initiated bankruptcy proceedings against the troubled beverage chain...

Beyond Snack, the pioneering Indian brand known for its Kerala banana chips, is embarking on a mission to revolutionize the world of retail snacking...

Bacardi has completed its acquisition of the mezcal brand Ilegal, marking the culmination of a six-year journey since the spirits giant initially invested in...