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Latest news
Downtrading intensifies in FMCG sector due to rising inflation and rainfall deficiency
The effects of the August drought are making their presence known on corporate financial statements.Downtrading, the trend in which consumers transition from larger product...
Tata Consumer Products launches ‘Say Never Energy Drink’, set to compete with top brands
Tata Consumer Products (TCP), a consumer goods company under the Tata Group, is making a significant move into the rapidly expanding "Energy Drink" sector...
Abu Dhabi Investment Authority set to invest $600 Million in Reliance Retail, further boosting valuation
After Qatar, yet another oil-rich Gulf sovereign fund, the Abu Dhabi Investment Authority (ADIA), is now following suit in its quest to secure a...
Haryana Govt announces statewide ban on hookahs in commercial establishments
In April of this year, there were reports of raids on 17 pubs located in Sector 29 of Gurgaon. These raids aimed to uncover...
Harnessing User Creativity: A Guide to Building Authentic Content from Your Community
Harnessing the creative force of your user base may be a game changer for your business in the age of social media and online...
From Transaction to Interaction: Nurturing User Engagement After the Sale
The journey with your consumers does not end with a successful transaction in today's competitive business world; it is only the beginning. After-sale customer...
Mobile Gastronomy: How to Develop a Winning Digital Strategy for Food Businesses
The food sector is seeing a tremendous change towards mobile gastronomy in the age of smartphones and on-the-go lives. Whether you own a restaurant,...
The Art of Branding: Strategies to Cultivate the Ideal Brand Image
When it comes to business, your brand is more than simply a logo or a phrase; it is the impression, emotion, and connection that...
From Awareness to Action: Converting Consumers Through Eco-Friendly Marketing
Consumers in today's environmentally conscious world are increasingly looking for products and services that connect with their beliefs and promote a sustainable future. As...
The Yellow Straw records exponential sales growth, poised for expansion across India
The Yellow Straw, a leading juice and salad bar chain in Eastern India, is flourishing and attaining remarkable achievements in the health food sector....
Despite easing, UK’s grocery inflation still a challenge for households
UK grocery inflation, while showing signs of easing, is still impacting many Britons who are grappling with a cost-of-living crisis entering its second year,...
Clear Premium Water diversifies portfolio with the launch of ‘NUbyClear’ in India
Clear Premium Water has made a significant announcement, revealing its plan to introduce the 'NUbyClear' natural mineral water brand in India.Positioned as a premium...

