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Patanjali Foods is targeting INR 1,000 crore in sales within the masala business, viewing this category as the next frontier for growth.Baba Ramdev, serving...

The Leela Palaces, Hotels and Resorts, a prominent luxury hotel brand in India, has recently announced the signing of a management agreement for a...

Roxie, the renowned eatery and bar situated in Bangalore, is delighted to introduce the most extensive gourmet pizza menu in the country. This remarkable...

In November, orders placed with fast-moving consumer goods companies by kiranas or local neighborhood stores, which account for over 85% of their sales, experienced...

Fireside Ventures, an early backer of the D2C unicorn Mamaearth, sold 60.89 lakh shares in the company, representing a 1.89% stake, in a bulk...

Digivriddhi Technologies (DGV), a dairy fintech firm, recently completed its Series A fundraising round, raising INR 50 crores ($6 million). The round was spearheaded...

The Sleep Company, a direct-to-consumer mattress brand, has secured INR 184 crore ($22.1 million) in its Series C funding round, with participation from current...

The art of lead generation in the food industry has evolved into a delicate blend of authenticity and digital finesse. In this post we...

The secret sauce lies in crafting a sales process that aligns seamlessly with the unique attributes of your product. This post delves into the...

The traditional methods of disseminating product knowledge are giving way to a dynamic and immersive experience facilitated by interactive learning platforms. Beyond static lectures...

The concept of identifying and understanding your ideal customer has transcended intuition, evolving into a strategic dance with analytics. In the realm of data-driven...

Niche marketing, particularly in the realm of personalized palates, is the key to forging authentic connections that resonate beyond mere transactions. Let's delve into...