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WayCool Foods implements second wave of layoffs, 70 employees affected

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WayCool Foods
Karthik Jayaraman and Sanjay Dasari, Co-Founders, WayCool Foods

Chennai-based WayCool Foods has reportedly let go of at least 70 employees over the past month, marking the second round of layoffs at the agritech startup within a year, according to sources.

According to sources, the recent round of layoffs affected employees across various departments, including sales, research, marketing, and technology.

They added that the startup, which includes subsidiaries like WayCool Censa and WayCool BrandNext, also closed down its warehouses over the last month.

The sources attributed the restructuring exercise to the startup’s inability to secure new funding rounds over the past two years.

In response to inquiries regarding the matter, a spokesperson from WayCool confirmed the layoffs but refrained from disclosing the number of employees affected by the restructuring.

“Over the past one year, WayCool foods has focused its investment behind its own brands, to capture the benefit of its efficient supply chain to the fullest. Our brands have achieved a significant scale. This enables us to build a direct, warehouse free supply chain from source to market. Hence, we have rationalised the warehouse footprint, resulting in some redundancies,” the spokesperson said in a statement.

Continue Exploring: Meat retailer Licious lays off 80 employees in bid for enhanced efficiency

The spokesperson asserted that this transition has enabled the startup to decrease its EBITDA loss by more than 80%, positioning it to potentially achieve EBITDA profitability in Q1 FY25.

“Indeed, several of our business units are already EBITDA positive for several months . We are, as we speak, wrapping up another round of funding and will continue to raise capital as required by the business,” the statement added.

Last year, WayCool launched its FMCG entity BrandsNext, featuring brands like Madhuram, KITCHENji, DeziFresh, and Freshey’s.

Continue Exploring: Agri-tech firm WayCool sets up FMCG arm ‘BrandsNext’, names BP Ravindran as CEO

It’s noteworthy that WayCool implemented a restructuring exercise in July of last year, resulting in the layoff of approximately 300 employees as part of its effort to achieve profitability. While some employees chose to resign, others were requested to tender their resignations.

Last year, reports surfaced indicating that the agritech startup was negotiating to raise approximately $50 million to $70 million, valuing the company at around $900 million. However, it was unable to finalize this funding round due to the prevailing funding challenges. Consequently, WayCool had to reduce its expenses to prolong its operational runway.

WayCool has yet to submit its financial statements for FY23 to the Ministry of Corporate Affairs (MCA). According to reports, the company has reportedly slashed its expenses by 60% since October 2022 and aimed to conclude FY23 with a revenue of INR 1,700 crore.

In FY22, the startup experienced a staggering 142% year-on-year (YoY) increase in its net loss, reaching INR 360.5 crore. Meanwhile, operating revenue surged 2.4 times to INR 926.9 crore from INR 382.3 crore in FY21.

To date, WayCool has secured approximately $300 million in total funding, with support from investors including Lightrock, Lightbox, Lightsmith, 57 Stars, and FMO.

Continue Exploring: WayCool keeps supply chain focus as SunnyBee Market joins Fresh2Day

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Kerala’s bar hotel count skyrockets by over 2,600% in 8 years

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Bar Hotel

In 2016, Kerala had one of the lowest counts of bar hotels. However, currently, the state boasts 801 operational bar hotels, marking an astounding growth rate of 2,662% over the past eight years.

Following the liberalization of the excise policy by the LDF government, the number of bar hotels in the state has surged to 801 from just 29 in 2016. Under the leadership of Pinarayi Vijayan during the second LDF government, a total of 97 new licenses have been issued thus far. Notably, the districts of Thiruvananthapuram, Ernakulam, and Thrissur collectively account for 53% of these bar hotels.

Under the previous LDF government led by Vijayan, 200 new bar licenses were issued, bringing the total number of bar hotels to 671 by the end of the first LDF government’s tenure, including the renewal of expired licenses.

The current count has climbed to 801, with over a dozen in various stages of processing.

“Govt is following transparent rules for granting licences without discrimination. If an applicant me- ets all conditions as per law, the licence will be issued,” said local self-govt and excise minister M B Rajesh.

Continue Exploring: Hotel association calls for GST reform, seeks 5% rate for in-house restaurants

Although Thiruvananthapuram and Ernakulam have seen numerous applicants, districts like Wayanad and Idukki, renowned for tourism, have relatively few takers for bar hotels. Notably, no fresh licenses were issued in Kasaragod and Pathanamthitta. Additionally, over the past two-and-a-half years, the number of newly established bar hotels has been minimal in districts such as Idukki (2), Malappuram (2), Kannur (4), Wayanad (5), and Kozhikode (5).

The low uptake in Wayanad and Idukki is attributed to reduced business activity on weekdays. “For survival of bar hotels, a steady and regular business is required. They will not survive with just weekend business, which is the trend in resorts in Idukki or Wayanad,” said general secretary of Federation of Kerala Hotels’ Association K B Padmadas.

According to the association’s evaluation, the average daily sales in a bar hotel in the state range from INR 1 to 1.5 lakh. However, for bar hotels to become profitable, they require a minimum daily sales of INR 2 lakh. The government has been steadily increasing license fees and liquor prices.

Moreover, stiff competition from Bevco outlets is compelling the bars to adhere to a restricted pricing structure.

“The business has become unaffordable for bar hotel owners. Most owners have availed huge loans to set up the hotels. Also, every five years, the star classification has to be conducted. According to our estimation, some of these may shut down because of a non-profitable business in the coming years,” said Padmadas.

Despite its 272 outlets, Bevco has recently managed to draw in a larger customer base.

“Bevco has focussed on improving services offered to customers. The supermarket system where customers need not wait in long queues, automated billing, online payment facilities, etc, have made Bevco a place where any citizen, irrespective of male or female, can visit without hassles,” said Yogesh Gupta, chairman and managing director of Bevco.

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Tech adoption imperative for food businesses, says Riyaaz Amlani of Impresario

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Riyaaz Amlani
Impresario Founder Riyaaz Amlani

Sharing an insightful narrative on the evolution of India’s food services industry, Riyaaz Amlani, Founder and MD of Impresario Entertainment and Hospitality, emphasized the indispensable role of technology in shaping the industry’s future.

“Restaurateurs have been traditionally very slow to adopt technology as it is a person-to-person business. But it’s becoming inevitable. Every company needs a CTO now more than ever,” said Amlani in a candid conversation at the Great India Retail Summit 2024, held in Mumbai earlier this month.

He further expressed his opinion that companies failing to adopt technology, both to streamline processes and as a means of storytelling, will quickly become disconnected from their audience.

Continue Exploring: Nestlé India collaborates with SOCIAL and BOSS Burger to debut MAGGI’s plant-based menu across major cities

Acknowledging the influence of India’s tech ecosystem, especially the swift integration of digital payment solutions such as UPI, he highlighted that food enterprises now facilitate approximately 40 percent of transactions through UPI, surpassing cards and cash. This marks a significant shift from seven years ago when cash transactions dominated, comprising nearly 70 percent of the total.

“The aggregators have become very dominant in the market. The India tech stack has been incredible. 40% of transactions today come from UPI.”

Furthermore, he emphasized the transition towards QR code menus and digital storytelling, acknowledging the contemporary consumer’s demand for readily accessible information.

Established in 2001, Impresario stands as the parent organization of well-known eateries and cafes like Social, Smoke House Deli, Mocha, and Slink & Bardot.

Continue Exploring: SOCIAL breaks ground in Hyderabad with first outlet at Mindspace IT Park

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IGP unveils its first retail outlet in Mumbai, eyes expansion across India

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IGP
IGP

IGP, the multi-category gifting platform, has unveiled its first retail outlet in Mumbai, situated in Bandra West. Additionally, it intends to open two more stores in Breach Candy and Vashi, Navi Mumbai, within the coming month.

The store exhibits IGP’s diverse offerings, ranging from fresh flowers and gourmet foods to personalized gift hampers, among other items.

“Launching our first experiential retail store in Mumbai marks a pivotal moment for IGP. We’re excited to provide our customers with a space where they can physically discover our diverse range of offerings. This milestone reflects our commitment to innovation and elevating the user’s gifting experience,” said Tarun Joshi, Founder of IGP.

Continue Exploring: IGP takes gifting to new heights with 30-minute instant delivery service

The gifting retailer will soon expand its retail presence across the country with upcoming store launches.

Based in Mumbai, IGP boasts an extensive delivery network comprising three mother warehouses and more than 50 dark stores.

With customers in over 100 countries worldwide and serving more than 1000 cities in India, the brand has established a global presence. Its team of over 1100 employees operates from offices in Mumbai, Delhi, Bengaluru, Hyderabad, Kolkata, Lucknow, Jaipur, Pune, Singapore, Dubai, and California.

Continue Exploring: Online gifting giant IGP enters Dubai, aims at $10 Million revenue in 1.5 years

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Snapdeal expands lifestyle portfolio with 1,200+ new brands, prioritizing affordability and quality

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Snapdeal
Snapdeal

Snapdeal, the Gurugram-based e-commerce platform, announced on Monday the expansion of its lifestyle product portfolio by onboarding multiple brands.

In the past three months, the AceVector Ltd. value fashion marketplace has successfully brought on board more than 1,200 brands onto its platform.

Snapdeal’s latest fashion collection showcases a variety of renowned brands such as Jockey, Rosaline by Zivame, Varanga, House of Ramraj Cotton, John Players, Clovia, Red Tape, Janasya, Aurelia, Nauti Natti, and the newly introduced Ketch, among others. With prices ranging from INR 249 to INR 999, these brands guarantee accessibility without sacrificing style or quality.

Continue Exploring: Cash-on-Delivery remains top choice for Indian online shoppers, IIM-A survey finds

Within the footwear section, Snapdeal presents a selection of brands such as Carlton London, Sparx, Campus, and Action, with prices beginning at INR 599. Moreover, Snapdeal’s accessory collection showcases a diverse array from acclaimed brands like Baggit, Daniel Klein, and more, providing the ideal complement to any ensemble.

Himanshu Chakrawarti, CEO of Snapdeal, commented, “As Snapdeal enters a phase of substantial growth, this reflects our progressive stance in evolving into a holistic fashion destination for consumers who prioritise quality living at affordable prices. We plan to consistently add new brands to the portfolio and provide a lifestyle that is both stylish and values-driven.”

Currently, 86% of Snapdeal’s orders are sourced from non-metro areas, with more than 72% of purchasers coming from smaller towns and cities. Nearly 95% of the products offered on Snapdeal are priced below INR 1000. Founded in 2010, the company is assessed to be valued at $4 billion and is projected to experience a growth rate of 26% CAGR, aiming to achieve a valuation of $40 billion by 2030, according to its LinkedIn profile.

Continue Exploring: Snapdeal CEO anticipates a positive year ahead for retail and e-commerce industries

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Bevzilla debuts Beauty Coffee packed with Marine Collagen & Biotin for ultimate wellness

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Bevzilla
The Beauty Coffee

Bevzilla, a prominent direct-to-consumer caffeine beverage brand, has introduced its latest product: The Beauty Coffee, infused with Marine Collagen, Biotin, and Vitamin E.

Traditionally, beauty and skincare have revolved around topical products and nutritious superfoods in one’s diet. However, Bevzilla’s Beauty Coffee offers a contemporary twist by bringing skincare benefits into your daily coffee cup. This luxurious addition to your routine seamlessly blends indulgence with beauty priorities, enhancing your daily rituals with ease and elegance.

Amidst the prevailing coffee culture, Bevzilla offers a refreshing newcomer — a promising consumer-centric beverage inclusive of ingredients like Marine Collagen and Biotin that are focused on enhancing skin elasticity and strengthening hair and nails. It seamlessly blends into the busy lifestyle, offering a taste experience that remains uncompromised, given the rich flavors of Arabica beans and the beauty benefits. A distinctive fusion of Arabica beans, Marine Collagen, Biotin, and Vitamin E in the coffee powder results in radiant skin and stronger hair, which further sets this product apart from conventional beauty products in the market. The Beauty Coffee package comes with 30 sachets.

Continue Exploring: Bevzilla unveils Green Coffee Powder, merging health benefits and flavor in a unique brew

Divisha Chaudhary, Co-Founder of Bevzilla commented, “The Beauty Coffee caters to those passionate about wellness and skincare. Crafted for individuals who prioritize self-care, our product offers an easy and gratifying means to effortlessly enhance natural beauty. We believe in helping you elevate your daily routine with Beauty Coffee—a near-perfect balance of indulgence and skincare, ensuring each sip is a step towards radiant well-being.”

Sanchit Garg, Co-Founder of Bevzilla added, “When formulating Beauty Coffee, we envisioned something more grandiose than just a beverage. We put together a luxurious and indulgent beauty ritual into each sip. We believe that by seamlessly integrating our coffee into your daily routine, consumers can effortlessly elevate their self-care practices with the sufficiency of biotin and collagen. With no compromise on taste, ‘Beauty Coffee retains the richness of arabica beans and the inherent beauty benefits of its ingredients. This coffee is your hack to a flavourful skincare practice!”

Continue Exploring: Third Wave Coffee and Ironhill India collaborate to redefine tastes with innovative coffee-beer fusion

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Madras Mandi ramps up presence in Chennai, aims for 20 new stores in 2024

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Madras Mandi
Madras Mandi

Madras Mandi, a prominent fresh produce brand, is taking a significant step to solidify its presence in the Chennai market. With a keen awareness of the market’s demands for quality, affordability, and convenience, the brand is embarking on a substantial offline expansion throughout the city. By the end of 2024, Madras Mandi aims to inaugurate 20 new stores in Chennai.

This strategic expansion reflects the brand’s dedication to providing tailored shopping experiences that resonate with the distinct preferences of Chennai’s diverse neighborhoods. Moreover, this initiative forms part of a broader strategy to improve access to farm-fresh products and foster deeper connections within local communities.

“Our expansion in Chennai is not just about opening new stores; it’s about embedding ourselves in the fabric of each locality, offering a tailored experience that meets the specific needs of our customers,” said Prashanth Vasan, CEO of Madras Mandi.

“We’re here to build lasting relationships with the Chennai community, providing them with fresh, quality produce that enriches their daily lives.”

Continue Exploring: Madras Mandi expands its reach in Chennai, opens new store in Neelankarai

Madras Mandi sets itself apart from competitors through unique farm experiences and community-focused events like “Kootanchoru,” with the aim of building stronger connections with its customers. These initiatives, combined with a commitment to fresh, quality produce, position Madras Mandi as a frontrunner in the Chennai market. The “Kootanchoru” event, a curated pop-up dinner celebrating communal dining and local cuisine, showcases Madras Mandi’s dedication to bringing people together over shared meals and premium ingredients.

With a user base surpassing 500,000 and more than 500,000 orders fulfilled to date, Madras Mandi’s expansion showcases its robust market presence and earned customer confidence. Looking ahead, the brand’s five-year vision entails prioritizing quality, sustainability, and waste reduction, reaffirming its steadfast commitment to delivering top-notch products to its clientele.

Madras Mandi’s foray into Chennai is integral to its overarching growth strategy, reflecting its ambition to become a household name in fresh produce retailing. As Madras Mandi continues to expand, it remains steadfast in its mission to deliver uncompromised quality vegetables, aiming for a presence in every neighborhood and eventually branching out to Tier 2 cities in the south.

Continue Exploring: B2B marketplace MyMandi secures INR 10 Crore funding for expansion and innovation

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Beautywise raises INR 6.5 Crore in funding to expand product line and global presence

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Beautywise
Anousha Chauhan and Shreyansh Chauhan, Co-Founders, Beautywise

Beautywise, a startup specializing in beauty supplements, has secured INR 6.5 crore in funding. The investment was spearheaded by AC Ventures and co-led by Fluid Ventures, Real Time Angel Fund (RTAF), and GSF. Additionally, LetsVenture Angel Fund participated in the round.

Other investors participating in the funding round are Dinesh Agarwal, Murugavel Janakiraman, Akshay Ghulati, Chakradhar Gade, Agam Khare, Arjun Vaidya, Sandeep Kohli, Bharat Kalia, Nitin Gupta, Siddhartha Pahwa, Agastya Dalmia, and Aman Arora.

The newly acquired funds will be used to introduce new products in the beauty and wellness segment, expand the team, and broaden Beautywise’s presence in the global market.

Continue Exploring: HyugaLife’s parent Pratech Brands secures INR 52 Crore in seed funding round

Established by Anousha Chauhan and Shreyansh Chauhan, Beautywise provides scientifically backed and dermatologist-recommended solutions. Its range encompasses collagen, glutathione, keratin, and ceramides, available through aesthetic clinic chains, retail outlets, and online platforms.

Anousha Chauhan, Founder of Beautywise, expressed her excitement, stating, “This fundraise represents a pivotal step towards realizing our vision of empowering individuals to achieve their authentic beauty and wellness through our dermatology-led, results-driven formulations.”

Shreyansh Chauhan, Founder and CEO of Beautywise, emphasized the brand’s philosophy, saying, “This funding will enable us to continue developing revolutionary products and to expand our team and retail presence. It will also be used to conduct market research, establish distribution networks, and implement promotional activities to effectively reach a wider audience.”

Shreyansh Chauhan added, “This funding will allow Beautywise to move forward in a retail marketing strategy aligned with the anticipated growth in Beauty Retail, Aesthetic Dermatology Clinics, and premium salons. The company plans to explore the development of a Business-to-Direct-to-Consumer (B2D2C) platform, facilitating the onboarding of dermatologists, nutritionists, and beauty professionals.”

The startup asserts its presence in retail outlets, including Apollo Pharmacies, Guardian GNC, Apnachemist, and Modern Bazaar. Moreover, it has secured a significant online presence on platforms such as Nykaa and Amazon, as well as various other online portals.

Continue Exploring: Dietary supplement innovator Setu Nutrition secures funding from notable HNIs and celebrities

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Biggies Burger secures pre-series A funding, valuation soars to INR 210 Crore, fueling rapid expansion plans

Biggies Burger
Biraja Rout, Founder of Biggies Burger

Biggies Burger, the indigenous burger chain of India, has secured pre-Series A funding, valuing the company at INR 210 crore. This investment marks a significant milestone in the brand’s rapid growth and fuels its ambitious expansion plans.

The funds will mainly go towards strengthening Biggies Burger’s team and expanding its marketing initiatives. With 130 stores currently open and another 160 stores already in the pipeline, the brand is on a rapid growth path. In just 26 months, Biggies Burger has increased its store count from 37 in October 2021 to 130 in December 2023, achieving an impressive annual revenue run rate of INR 103 crore.

Biraja Rout, Founder of Biggies Burger, said, “We are incredibly excited to leverage these resources to further strengthen our brand, build an even more compelling customer experience and accelerate our expansion plans. Our vision is to be the go-to burger destination for every Indian and this pre-series A round brings us one step closer to achieving that dream.”

Continue Exploring: From humble kiosk to INR 100 Cr QSR success: The inspiring story of Biraja Rout and Biggies Burger

Established in 2011 in Bengaluru, Biggies Burger introduced Indian consumers to grilled burgers. It emerged as India’s pioneering homegrown chain to rival American counterparts, introducing authentic grilled burgers to the Indian market. Renowned for its ongoing innovation, Biggies Burger later pioneered the concept of localized menus as it expanded nationwide, becoming a favored model in Quick Service Restaurant (QSR) franchising. This approach not only appealed to QSR enthusiasts in tier-I cities but also facilitated entry into tier II and III cities. Recently, Biggies Burger secured seed round funding to fuel its expansion into tier II and III cities further.

Continue Exploring: Biggies Burger expands its reach to Bengaluru with the launch of its newest store

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Preparations for World Food India 2024 gain momentum with industry leaders’ roundtable

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World Food India 2024

Anita Praveen, the Secretary of the Ministry of Food Processing Industries (FPI), led a roundtable discussion with industry leaders at Invest India. The main agenda of the gathering was to provide insights into the upcoming World Food India 2024, scheduled from September 19th to 22nd, 2024. The discussion revolved around engaging the industry in the event and outlining expectations. This session marked a continuation of ongoing dialogues aimed at informing stakeholders about the Ministry’s plans for World Food India 2024 and fostering potential collaborations. Notably, senior representatives from prominent agri-food companies actively participated in the discussion.

During her keynote speech, the Secretary of MoFPI highlighted the growth and extensive opportunities within the food-processing sector. Emphasizing the ministry’s efforts, she announced the upcoming 3rd edition of the eagerly awaited World Food India event, anticipated to be larger in scale than the previous 2023 edition. Extending a warm invitation, she urged all companies to participate enthusiastically in the Mega Food Event, slated to occur from September 19th to 22nd, 2024, in New Delhi.

Continue Exploring: New Delhi to host second edition of World Food India 2023 in November

Furthermore, the participating companies eagerly voiced their interest in participating in World Food India 2024, showcasing their preparedness to showcase their products and technologies in allocated stall spaces. Additionally, they showed keen interest in partnering with the Ministry of Food Processing Industries for the scheduled event sessions. Valuable suggestions and feedback were exchanged and deliberated upon during the discussions.

Concluding her address, the Secretary of Food Processing Industries (FPI) urged all stakeholders to unite and collaborate for the success of the event. She stressed the importance of leveraging individual strengths and offering additional support to cultivate strong partnerships and engagement across a diverse spectrum of stakeholders.

Moreover, the Investment Facilitation Cell (Invest India) was tasked with maintaining communication with the companies to finalize the particulars of their participation.

Continue Exploring: India gears up for World Food India 2023, foresees INR 75,000 Crore in investments

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