Thursday, December 25, 2025
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Shark Tank’s Namita Thapar Dives Into D2C: Launches ARTH by Emcure with Sleep Gummies, Intimate Creams & More

Shark Tank India judge and Emcure Pharmaceuticals Executive Director, Namita Thapar, has launched a new direct-to-consumer (D2C) wellness brand called ARTH. The inspiration, she...

GST Crackdown Reportedly Triggers UPI Exodus in Bengaluru: Vendors Say ‘No More Digital Payments’

Once hailed as the poster city for India’s digital payments revolution, Bengaluru is witnessing an unexpected turn—small vendors are ditching UPI and going back...

The Social Commerce Tsunami: How Instagram, TikTok, and Live Streams Are Making Bharat Checkout-Crazy

When Instagram and TikTok go far beyond just scroll-and-chill apps and introduce a checkout button—change is coming (welcome to India’s social commerce explosion). The shoppers...