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Lifestyle expands its retail footprint, unveils new store at Vega Circle, Siliguri!

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Lifestyle
Lifestyle

Lifestyle, the department store chain of Landmark Group, has opened a new store in Vega Circle, Siliguri, as revealed by a senior mall official on Monday.

Covering an impressive area of 50,000 sq. ft., this newest establishment marks Lifestyle’s 113th store across India.

Umang Mittal, CEO of Vega Circle Mall, expressed on LinkedIn, “It’s a complete circle moment with Lifestyle inaugurating its presence at Vega Circle! A decade ago, we eagerly awaited their debut store in Siliguri at Vega.” Mittal shared images of the store alongside the statement.

Mittal added, “The anticipation has been lengthy, but the outcome is truly rewarding! But wait, there’s more – we’re delighted to introduce our magnificent 50,000 sq. ft. public plaza. Come join us in commemorating this significant moment.”

Continue Exploring: Lifestyle brand Feier expands offerings with affordable activewear collection

Established in 1999, Lifestyle is a prominent retailer known for its expansive format, offering a wide array of products including footwear, handbags, fashion accessories, and beauty products all conveniently available under one roof.

Lifestyle stores boast an extensive collection, housing over 350 esteemed national and international brands, including Louis Philippe, Van Heusen, Arrow, Benetton, Nike, Adidas, Allen Solly, Levis, Tommy Hilfiger, Swatch, Tissot, and Tag Heuer.

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India’s QSR sector set to soar to USD 38.71 Billion by 2029, but non-compliance threatens growth trajectory

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qsr
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With India’s food industry experiencing remarkable growth, the Quick Service Restaurant (QSR) sector is expected to achieve a significant milestone, reaching USD 38.71 billion by 2029, driven by rapid national expansion in the years ahead. As QSR brands rapidly scale their operations to meet this surging demand, TeamLease Services Limited, a pioneer in transforming employment practices in India, highlights the pressing issue of non-compliance within this rapidly evolving sector. Urgent attention is needed from industry stakeholders, as non-compliance poses legal risks, damages reputations, and disrupts operations for QSR businesses.

The Food Safety and Standards Authority of India (FSSAI) actively tackles food safety concerns by educating stakeholders in the food services sector on regulatory adherence. It mandates restaurants to prominently exhibit food safety boards detailing hygiene, sanitation, good manufacturing practices (GMP), and other pertinent guidelines.

Furthermore, restaurants must appoint trained food safety supervisors onsite. FSSAI accelerates the registration process for Food Business Operators (FBOs) to ensure robust compliance with its standards. Presently, among the 2.5 million FBOs nationwide, only 0.5 million (20 percent) possess an FSSAI license.

To effectively manage the workforce within the fast-paced food service industry, it’s recommended that companies in the QSR sector prioritize compliance to safeguard their employees’ well-being, uphold customer trust, and ensure sustained success. Currently, the QSR sector grapples with notably high attrition rates, averaging between 10-40 percent turnover monthly. A significant portion, approximately 75 percent, of the workforce remains for less than 3 years, with 36 percent serving merely 1 to 2 years.

Continue Exploring: Food delivery app surge leaves QSRs struggling with revenue and margins amidst fragmented sales: BNP Paribas Report

Substandard compensation practices contribute significantly to this turnover. Alarmingly, 88 percent of employees earn salaries ranging from INR 15,000-20,000, with 12 percent receiving less than INR 15,000, falling below many state-mandated minimum wage thresholds. Moreover, around 64 percent of QSR workers do not benefit from any incentives, compounding concerns regarding retention and morale within the industry.

Alarmingly, 21 percent of QSRs are non-compliant with statutory benefits, failing to meet minimum wage requirements. Additionally, 30 percent of them neglect to provide statutory bonuses. In the absence of bonuses and incentives, employees may struggle to find the drive to perform at their best, impacting overall operational efficiency and customer service quality.

23 percent of QSRs fail to comply with the Employee’s State Insurance Corporation (ESIC) provision, which guarantees medical care for employees earning less than Rs.21,000. This failure compromises employee well-being and demonstrates a disregard for regulatory obligations.

Gratuity benefits within the sector are also worrisome. Although 58 percent of QSR chains offer gratuity benefits to employees with 5-year tenures, the proportion of eligible employees is notably low due to high attrition rates.

24 percent of the QSRs surveyed fail to offer any leave beyond standard weekly offs, which could potentially contribute to employee burnout and dissatisfaction.

Kartik Narayan, CEO of Staffing at TeamLease Services Limited, stated, “As a prominent staffing partner, we have directly observed the repercussions of non-compliance on both the workforce and business operations. Nearly 75 percent of QSR employees have tenures of less than 3 years, with over a third lasting just 1-2 years. This trend is exacerbated by factors such as inadequate pay, absence of incentives, and failure to provide statutory benefits. These discoveries should serve as a wake-up call for the QSR industry.”

He added, “A disengaged workforce results in elevated turnover rates, disruptions in operations, and diminished customer service, ultimately impacting overall profitability. Hence, the QSR sector should emphasize equitable labor practices, competitive compensation, and stringent compliance measures. Tackling these workforce obstacles isn’t solely an ethical obligation but also a strategic business imperative for the industry’s enduring sustainability and triumph.”

Balasubramanian A, Vice President & Business Head of TeamLease Services Limited, remarked, “Despite the rapid growth of the QSR industry, there’s a pressing need to maintain compliance standards. Alarming discrepancies include the failure to meet minimum wage requirements and the disregard for statutory bonuses. Moreover, approximately 24 percent of QSR establishments offer no leave beyond the standard weekly offs, totaling just four days a month. Only a minority prioritize employee satisfaction by permitting leave carry-forwards and accommodating extended absences for personal reasons. This oversight not only diminishes employee morale but also undermines customer trust. These practices largely contribute to the average age of employees in the QSR sector being in the early 20s. Many perceive this as merely an initial step rather than a viable short-term, let alone long-term, career option.”

Continue Exploring: Mixed sentiments in food industry as Interim Budget unveils plans for economic growth

By collaborating with seasoned staffing and compliance professionals and harnessing sophisticated tools, QSRs can adeptly navigate this intricate terrain while giving precedence to the welfare of their workforce.

For sustainable growth, it is essential to manage labour policies including pay, incentives, statutory benefits, as well as leave rights. To create a climate that supports fair labour practices & employee welfare, industry leaders, legislators, and regulators must work together to establish strict compliance procedures. Maintaining moral principles and fostering a happy workplace are two ways that QSR companies may develop a driven staff and guarantee sustained success.

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Reliance Retail’s Tira continues rapid expansion, unveils 12th store in Mumbai

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Tira
Tira

Tira, Reliance Retail’s omni-channel beauty retail platform, has launched its 12th store in Mumbai, as announced by a company official’s social media post. The new outlet is situated at Phoenix Marketcity Mall, Kurla.

Coinciding with Tira’s one-year anniversary milestone, the store opening marks a significant moment for the brand. Tira made its offline debut in April 2023 with its first retail store situated at Jio World Drive in Bandra Kurla Complex.

Nirant Khedkar, executive director of The Othr Lab, shared on LinkedIn, “The 12th Tira Beauty store at Phoenix Marketcity Kurla, Mumbai, is now open. This marks the 12th store launched by Tira within the span of 12 months.”

Continue Exploring: Deepika Padukone’s 82°E joins forces with Reliance Retail’s TIRA for nationwide retail expansion

The Othr Lab, headquartered in Dubai, specializes in retail consultancy services. They assist in the development, launch, and expansion of emerging and niche beauty, wellness, and lifestyle brands with a focus on the Middle East and the Indian Subcontinent.

The newly opened store showcases a curated selection of brands, encompassing makeup, skincare, fragrance, and bath products. It offers advanced features including artificial intelligence (AI) fragrance finders, smart mirrors, and personalized beauty and skincare consultations.

At present, Tira offers a diverse range of over 150 Indian and global brands across its stores.

In February 2023, Reliance Retail, the retail division of Reliance Industries Ltd (RIL), launched Tira as an e-commerce platform.

Continue Exploring: Reliance Retail ventures into beauty and personal care with Tira, targets 100 locations nationwide

Recently, the beauty platform expanded its offerings by venturing into the accessories segment with the introduction of its proprietary brand, Tira Tools. This brand offers a selection of makeup brushes, facial rollers, and beauty sponges.

Reliance Retail Ltd. (RRL) functions as a subsidiary of Reliance Retail Ventures Ltd. (RRVL), which serves as the holding company for all retail entities under RIL. With an extensive presence, the company manages an integrated omni-channel network comprising over 18,771 stores and digital commerce platforms. These encompass various sectors, including grocery, consumer electronics, fashion and lifestyle, and pharmaceutical consumption baskets.

Continue Exploring: Reliance Retail’s Tira brand steps into beauty accessories market with ‘Tira Tools’

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After pesticide controversy, MDH now under fire for salmonella contamination

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MDH Spices
MDH Spices

Nearly one-third of shipments from Mahashian Di Hatti Pvt Ltd (MDH) have allegedly been declined by the United States since October 2023 due to concerns over salmonella contamination, as reported by the Indian Express.

The report asserts that in 2022, US customs authorities refused entry to approximately 15 percent of MDH shipments, a figure that escalated to nearly 31 percent in 2023. Furthermore, in 2023, the US Food and Drug Administration (FDA) initiated a recall of Everest Food Products after a positive Salmonella test.

The report comes amidst actions taken by Singapore and Hong Kong authorities on Indian spice brands, including MDH and Everest, over the presence of the cancer-causing pesticide ethylene oxide in multiple spice mixes.

On April 5, The Centre For Food Safety of The Government of the Hong Kong Special Administrative Region revealed that several spices contained ethylene oxide in three spice blends from MDH Group – Madras Curry Powder, Sambhar Masala Powder, and Curry Powder.

Continue Exploring: Singapore recalls Everest’s Fish Curry Masala due to high pesticide levels

As part of its regular Food Surveillance Programme, the CFS obtained the aforementioned samples from three retail locations in Tsim Sha Tsui, respectively. The test results showed that ethylene oxide, a pesticide, was present in the samples. In a statement, the CFS stated that it had notified the affected suppliers of the abnormalities and given them instructions to cease sales and remove the impacted products from the shelves.

The report additionally notes that pesticide contamination was found in the Fish Curry Masala from Everest Group.

Last week, Singapore also initiated similar measures against Everest, asserting that the levels of ethylene oxide surpassed the permissible limits.

The International Agency for Research on Cancer has designated ethylene oxide as a Group 1 carcinogen. There are significant health hazards associated with this classification, one of which being an increased chance of breast cancer.

As per the US Food and Drug Administration (FDA), Salmonella comprises a group of bacteria responsible for causing gastrointestinal illness and fever, known as salmonellosis.

Continue Exploring: US FDA probes contamination allegations in Indian spices MDH and Everest

As stated by the Centers for Disease Control and Prevention (CDC), Salmonella naturally resides in the intestines of animals and can be present in their feces. If humans come into contact with salmonella-infected animals or items in their surroundings, the bacteria can spread to them.

According to the CDC, individuals infected with Salmonella may experience symptoms such as diarrhea, fever, and stomach cramps. Certain populations, including children under 5 years old, adults over 65 years old, and individuals with weakened immune systems, may face more severe illness, necessitating medical attention or hospitalization.

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Premiumization and cost cuts boost margins for HUL, Tata Consumer, and Nestle India in Q1

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retail
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Amidst the heightened regulatory scrutiny surrounding processed foods, Hindustan Unilever (HUL), Tata Consumer Products (TCPL), and Nestle India have released their March quarter results. Here’s what you need to know:

Although volume growth remained subdued to moderate across the three companies, there has been an expansion in gross margins. This increase in margins can be attributed to improved operational efficiency and productivity gains. Various strategies such as implementing price hikes, reducing advertising expenditures, and streamlining costs have been employed to achieve this margin expansion.

For TCPL, enhanced margins in international operations contributed to the overall margin expansion. HUL experienced an increase in gross margin thanks to reduced input costs and a more favorable product mix. Nestle India saw margin expansion driven by elevated realizations and decreased input costs.

Premium Segment Performance:

While overall growth remained subdued, HUL’s premium portfolio across various categories continued to perform strongly. Premium skincare products, in particular, witnessed robust double-digit growth.

Continue Exploring: Hindustan Unilever prioritizes beauty and digital capabilities in strategic restructuring for future growth

In TCPL’s domain, both premium and sub-premium segments excelled, surpassing the overall performance of the Indian beverages sector, constituting over two-thirds of total Indian tea sales. In FY24, the company introduced 18 new premium products compared to 6 in FY23. Value-added salts experienced a 34% growth in FY24, representing 9% of the Indian salt market. Nestle India revealed its venture into premium coffee with its Nespresso brand and remains committed to expanding its premium product offerings.

Continue Exploring: Nestle India’s Q4 net profit jumps 27% to INR 934 Crore amid strong sales growth

E-commerce Sales Growth:

In fiscal year 2024, HUL witnessed a remarkable 50% growth in ecommerce sales within its beauty and skincare category. TCPL, on the other hand, experienced a notable 35% increase in ecommerce channel sales. Ecommerce sales accounted for 6.8% of Nestle’s total revenue during the same period.

Continue Exploring: Tata Consumer Products Q4 net profit dips 19% to INR 217 Crore despite revenue growth

It utilized this platform to enhance the accessibility of its petcare products. Nestle’s rapid commerce expansion was supported by acquiring new users and employing targeted digital communication strategies.

Strategic Acquisitions and Diversification:

To stay ahead of the competition, the companies have adopted various strategies including price reductions, brand investments, launching new products, and acquiring direct-to-consumer (DTC) startups and significant regional players, notably in the spices segment. Tata Consumer successfully acquired Capital Foods and Organic India. Additionally, it ventured into the vending business, surpassing 1,000 machines in operation by FY24. Meanwhile, Nestle introduced the Nespresso brand of coffee and vending machines in India.

HUL experienced urban-led growth in the March quarter. The FMCG giant anticipates a gradual rebound in rural demand moving forward.

Both TCPL and Nestle have directed their efforts towards expanding into ‘rurban’ regions, which refer to rural areas situated on the outskirts of towns or cities. Nestle’s coverage extends to over 200,000 villages.

Fluctuations in commodity prices could potentially impact companies’ profits in the near future. The monsoon season also remains a crucial factor to monitor. Forecasts indicating an above-normal monsoon are promising, as a regular monsoon can contribute to boosting rural demand.

Continue Exploring: Tata Consumer Products seals INR 7,000 Crore dual acquisition, adding Capital Foods and Organic India to portfolio

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Men’s ethnic wedding wear demand surges: Sherwanis lead the trend as sales jump by 25%

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Wedding Accessories
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The men’s fashion scene is currently buzzing with the trio of ‘band, baja, and sherwani’. Over the past three years, sales of traditional wedding attire for men, particularly sherwanis, have surged by 25%. This escalating demand is fueling intense competition in the wedding wear sector, prompting established names like Aditya Birla Fashion, Vedant Fashions, and Raymond to ramp up their offerings significantly.

Ashish Mukul, brand head at Tasva, highlighted the significant rise of sherwanis, constituting over a quarter of total sales. “Tasva’s business has doubled in the past year, with the ‘angrakha’ silhouette gaining notable traction among customers, fueling this growth trend,” said Mukul. He attributed this success to extensive retail expansion nationwide and the introduction of diverse designs tailored to meet consumer preferences.

In the past two years, Aditya Birla Fashion, marketing Tasva, and Raymond’s Ethnix have collectively opened approximately 183 stores. Vedant Fashions, better known as Manyavar, accounted for about 94 of these stores. Projections from I-Sec indicate that these two brands are expected to add around 300 more stores over the next two years.

Continue Exploring: Ethnic wear brand Kalki charts course for global expansion & personalized tailoring

The listing success of Vedant Fashions has intensified competition in the wedding-wear segment among other branded players, as stated in the report. Aditya Birla Fashion launched Tasva in partnership with fashion designer Tarun Tahiliani in FY22, and Raymond introduced Ethnix in FY19, but began scaling up aggressively from FY22 onwards.

Vedant Modi, Chief Revenue Officer at Vedant Fashions, mirrors a comparable pattern. “Over the past three years, sales of men’s wedding attire, including sherwanis, have surged by around 20-25%, signifying a growing demand. This trend highlights the substantial impact weddings have on boosting sales of ethnic wear. The rise in sales remains consistent across all categories of wedding garments, demonstrating robust market performance and consumer enthusiasm for our products.”

“The upscale segment of wedding attire is witnessing significant expansion, propelled by the aspirational essence of weddings. Customers are gravitating towards top-tier products for memorable occasions, fueling strong growth in our luxury brand, Twamev.”

In FY2023, the Indian men’s apparel market was valued at over INR 2.2 lakh crore, exhibiting a nearly 10% compound annual growth rate (CAGR) from FY2015-2020. However, the pandemic led to a contraction of 3.6% from FY2020-2022. Nevertheless, a robust recovery is evident, with projections indicating a CAGR of 18% over the next four years, according to consulting firm Technopak. Ethnic wear constitutes approximately 6% of the total men’s wear market and is anticipated to experience a CAGR of nearly 20% over the next four years.

Continue Exploring: Ethnic menswear brand Tasva makes debut in Kolkata

The apparel market is experiencing significant growth due to factors such as the expanding middle class, increased discretionary spending, and evolving consumer demographics. Notably, the premium segment, particularly sherwanis, is seeing substantial expansion.

Industry experts note that customers are now more discerning and knowledgeable about Indian attire, placing a strong emphasis on meaningful designs and prioritizing comfort alongside luxury. As a result, brands have successfully tapped into this growing market by making high-quality designs more accessible to a broader audience.

Additionally, among ethnic apparel, kurtas and kurta sets rank as some of the most popular items. Factors such as bolstering the network and introducing new and competitive offerings contribute to this growth. Physical stores continue to dominate as the primary sales channel, accounting for roughly 90% of the market.

Continue Exploring: Bootstrapped ethnic fashion brand Libas surpasses INR 500 Crore revenue milestone in FY24; eyes 60-70% growth and seeks first round of funding

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Govt pushes for ONDC shopfronts on e-commerce giants Amazon and Flipkart

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ONDC
ONDC

The Centre has instructed Amazon and Flipkart to establish storefronts for the Open Network for Digital Commerce (ONDC) on their home pages, according to executives familiar with the matter. This directive aims to enhance the scalability of operations for the government-backed network and improve assistance in deliveries. They emphasized that the goal is to boost operational efficiency and address any glitches and delays on ONDC.

T. Koshy, the managing director of ONDC, stated that the network is “actively engaging in discussions with Amazon and Flipkart regarding phased participation, with anticipated results forthcoming soon.”

Queries directed to Amazon and Flipkart went unanswered.

This development holds significance as ONDC, initiated in January last year, was positioned as a strategic effort to challenge the dominance of Amazon and Flipkart.

Continue Exploring: Govt-backed ONDC sees rapid adoption, CEO T. Koshy expects tenfold merchant growth in coming year

In India, Amazon boasts a seller base exceeding 1.1 million, with over 50% hailing from tier 2 towns and cities.

In February of last year, Amazon revealed its initiative to integrate its logistics network, covering pickup to delivery, and SmartCommerce services with ONDC. SmartCommerce, Amazon’s software solution, empowers small and medium-sized businesses in India to expand their operations across digital platforms. Amazon stated that these small businesses would now have the capability to leverage it to join the ONDC network.

At that time, Flipkart’s logistics subsidiary Ekart was in the advanced stages of integration with ONDC. The logistics division of Flipkart had already become part of the network.

Sources had indicated at the time that Amazon wouldn’t fully integrate Amazon Transport Services, and only the last mile would be linked with ONDC. They had mentioned that there were no immediate plans to integrate Amazon India’s core marketplace with ONDC.

Should Amazon’s core marketplace become integrated with ONDC, users of the US e-commerce giant will gain access to product catalogues from over 105,000 non-mobility sellers currently active on the government-supported network. This integration facilitates the onboarding process for smaller players, eliminating the need for hefty commissions and individual onboarding procedures with Amazon.

ONDC is currently operational across various sectors, including grocery and fast-moving consumer goods, food and beverage, ride-hailing, agriculture products, fashion and apparel, health and wellness, beauty and personal care, electronics and appliances, home and kitchen, business-to-business transactions, exports, metro ticketing, and financial products. During the January-March period, the number of cities or districts, termed ‘countable cities’ by the network, generating over 100 orders per month increased to 622.

Food services executives mentioned that ONDC is engaged in discussions with the National Restaurants Association of India (NRAI), an organization representing over 500,000 restaurants. The aim is to establish seamless last-mile connectivity for food delivery, order tracking, and enhancing discoverability.

An executive closely involved with the organization mentioned that ONDC, in collaboration with NRAI, has established a Champion Council. This council includes notable representatives from casual and fine-dining chains, quick-service restaurants, cloud kitchens, cafes, and regional players. The objective is to facilitate sectoral growth and encourage broader and smoother participation.

Continue Exploring: ONDC surpasses 7.1 Million orders milestone in February since inception last year

The government-supported network, directly competing with independent food delivery aggregators Swiggy and Zomato, has incorporated end-to-end services for pioneer buyer and seller platforms like Magicpin and Paytm.

In the past 14 months, network participants have surged from 24 to 81. Initially launched with three domain categories, the network now operates across 13. Buyer apps driving significant order volumes include Paytm, Snapdeal, Magicpin, Pincode, Mystore, Rapidor, NoBrokerHood, Ola, and nStore.

“An issue is who drives traffic & stickiness towards restaurants, as ONDC has multiple options, unlike the dedicated food delivery apps,” a food services industry official stated. “The larger scale hasn’t yet been reached & will happen over time.”

Since its official launch in January last year, ONDC has facilitated over 49.79 million transactions. Mobility, spearheaded by ride-hailing apps like Namma Yatri, remains the predominant force, constituting over 50% of total monthly orders. Between February last year and March this year, mobility accounted for more than 32.2 million orders, while non-mobility contributed to over 17.5 million orders.

During the corresponding period, food and beverages accounted for over 5.78 million orders, while grocery orders surpassed 1.74 million. Fashion transactions exceeded 2.64 million, and home and kitchen items totaled more than 1.35 million orders.

The roster of onboarded companies and platforms includes Wow Momo, McDonald’s, and Domino’s Pizza in the food and beverage sector; Marico, P&G, and Hindustan Unilever in FMCG; and Namma Yatri, Kochi Open Mobility Network, and Ola in mobility.

In recent months, Barbeque Nation and cloud kitchen aggregator Rebel Foods, known for operating brands such as Behrouz Biryani, Oven Story Pizza, and Faasos, have joined ONDC.

In April 2022, ONDC initiated its alpha rollout across five cities, conducting live transactions with a select group of sellers and buyers for testing purposes.

Continue Exploring: Rebel Foods joins ONDC to expand D2C presence and enhance consumer reach

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Hindustan Unilever shifts focus to bigger brands in pursuit of volume growth

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Hindustan Unilever
Hindustan Unilever

FMCG giant Hindustan Unilever‘s managing director, Rohit Jawa, stated that he is neither satisfied with the company’s volume growth nor believes the company has lost its pricing power. This sentiment arises as the consumer trend leans heavily towards investing in larger and more premium brands.

“We aim for more than just a 2% volume growth; our focus is on seeing substantial expansion. We won’t wait for macroeconomic conditions to improve; instead, we’ll actively pursue growth opportunities wherever they arise,” Jawa emphasized. He also noted that tailwinds such as improving macroeconomic indicators and the agricultural economy will be advantageous for HUL.

“But in the meanwhile, we’re not going to wait; instead, we’re going to take action. That will only serve to strengthen us more as we are increasingly pursuing greater volume and variety by investing more money and personnel in high-growth spaces, channels, & formats.” HUL had a 6% decline in net profit for the March quarter, but revenue remained steady.

Continue Exploring: Hindustan Unilever rebrands Horlicks as ‘functional nutritional drink,’ drops ‘health’ label amid regulatory changes

According to the company, the recent quarter’s performance of no pricing growth is the result of price reduction in price-sensitive segments such as laundry and soap. “There are aspects of our business where we raise pricing for reasons other than inflation, such as increased desirability and higher quality. In other areas, we must reduce prices and match price points because consumers require a sweet spot for us to be viable. And we continue to make nice margins on it. As a result, it isn’t a lack of pricing power.”

Over the past four quarters, companies have been reducing prices in response to a noticeable consumer inclination towards more affordable products. However, this strategy has not succeeded in driving up volumes.

“Over the past two to three years, all consumer goods industries had to pass on a considerable amount of inflation, which primarily affected lower-income and rural households. But during that time, the premium end of the market held strong. The market is gradually getting back to normal. Now that volumes are returning, rural areas are progressively getting better. It will most likely occur in the medium term,” according to Jawa, but it’s still not where it was when rural areas were expanding more quickly than metropolitan markets.

The company is aiming to revamp its 90-year-old traditional business model to pursue and invest in high-growth sectors. For example, its primary focus is on nurturing 19 major brands, each generating annual sales exceeding INR 1,000 crore, collectively contributing 80% of total sales. Additionally, it is prioritizing market expansion and premiumization efforts, which together constitute a quarter of its business and have experienced double-digit growth rates.

Continue Exploring: Hindustan Unilever’s net profit dips 1.53% to INR 2,561 Crore in Q4 FY24

“With over two-thirds of our media budget and innovations going towards these categories, the investment will be disproportionate. Accordingly, we are mainly relying on following the money, the people, and the areas of growth. That will revolutionise the company to align with the direction of the new India and is crucial right now,” Jawa stated.

The consumer goods company noted that it perceives a limited correlation between consumption patterns and election cycles, emphasizing instead the significance of governmental actions in rural regions. Jawa highlighted the government’s influence on aspects such as employment, minimum support prices, and capital expenditure initiatives, which play a crucial role in fortifying Asia’s third-largest economy. He emphasized that such measures also contribute to making India an attractive business destination for global players, including HUL.

“The business-friendly policies in place are proving effective. Government investments are playing a pivotal role in propelling the country’s robust GDP growth. This favorable environment makes it an opportune time to establish and expand brands and businesses,” stated Jawa.

In recent quarters, there has been a resurgence of small brands, particularly in the beauty and skincare segment, with nearly 500 direct-to-consumer or digital-only brands emerging. “While we’re making gains in the beauty market, there’s still more to be done. Within our beauty business, the six major initiatives we’ve prioritized have already generated sales of INR 2,000 crore last year and are experiencing a 50% growth rate in ecommerce. In fact, a fraction of our total beauty business is already comparable in size to a successful direct-to-consumer company,” noted Jawa.

Continue Exploring: Hindustan Unilever evaluates options for ice cream business future amid global restructuring by parent company

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High-end fashion label Rare Rabbit set to secure $50 Million funding from A91 Partners

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Rare Rabbit
Rare Rabbit

Rare Rabbit, a high-end men’s fashion label, is set to secure around $50 million in funding from venture capital firm A91 Partners, valuing the nine-year-old brand at around $330 million, as reported by The Hindu Businessline.

The discussions, currently in advanced stages, involve the venture firm acquiring a 15% stake in the start-up.

Sources indicated that discussions have been ongoing since the start of the year. Around that time, the clothing brand was also in negotiations with Tata Capital for funding of a similar amount at a valuation of $300 million. However, the deal, which was in the due diligence stage, fell through. Additionally, sources mentioned that Reliance Retail showed interest in acquiring a significant stake in the brand but found the valuations to be too high.

Continue Exploring: Tata Capital eyes $300 Million stake in luxury fashion label Rare Rabbit

Tata Capital did not respond to an email seeking clarification. A spokesperson for Reliance Retail stated, “As per our policy, we refrain from commenting on media speculation and rumors.”

Manish Poddar and Akshika Poddar, the founders of Rare Rabbit, were unavailable for comments. Similarly, senior executives at A91 Partners did not respond to messages.

In 2015, Rare Rabbit was founded by the Poddars under the House of Rare umbrella, aiming to revolutionize formal wear for men. Departing from the conventional whites and greys of office attire, the brand encouraged men to embrace colors and styles. As stated on its website, Rare Rabbit celebrates the aspect of men who defy societal expectations. Over the years, the brand has expanded its offerings, ranging from shirts, t-shirts, suits, and blazers to jackets, trousers, and jeans.

Rare Rabbit initiated its retail journey with its first store in Bengaluru and now boasts over 100 outlets across India. Alongside, its women’s brand counterpart, ‘Rareism,’ operates under Radhamani Textiles. According to data from Tracxn, in the fiscal year 2022-23, the company reported a net profit of INR 32.2 crore, a notable increase of over 70% compared to the previous year. Additionally, revenue surged by 74% to reach INR 381 crore.

A91 Partners, typically stepping in during the scale-up phase, has recently provided funding for companies like Akshayakalpa, Blue Tokai, Kaar, Healthkart, and several others.

Continue Exploring: Mohit Gupta and Mukesh Bansal’s fashion startup Lyskraft raises $26 Million in seed funding

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MDH Group says its spice products safe for consumption, no communication received from Hong Kong or Singapore authorities

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MDH Spices
MDH Spices

Spices company MDH Group affirmed the safety of its products, stating that it abstains from using ethylene oxide (ETO) in any stage of spice storage, processing, or packaging. Additionally, the company emphasized that it has not received any communication from regulatory authorities in Hong Kong or Singapore concerning its products.

Earlier this month, the food safety regulator in Hong Kong suspended the sale of three spice products from the company due to alleged traces of ethylene oxide (ETO). Additionally, one product under the Everest brand was also suspended from sale. Subsequently, the Singaporean food regulator initiated a recall of one Everest product.

Continue Exploring: Singapore recalls Everest’s Fish Curry Masala due to high pesticide levels

MDH Group stated in a release that the allegations regarding the presence of ethylene oxide (ETO) in its products are “unfounded and lack substantial evidence.” The company reassured its customers that it does not utilize ethylene oxide at any point during the storage, processing, or packaging of its spices. Furthermore, MDH emphasized its 105-year legacy of delivering premium-quality spices, underscoring its commitment to upholding the trust of its clientele.

The company underscored its commitment to upholding health and safety standards, both domestically and internationally, assuring consumers of MDH’s adherence to quality. It further noted that MDH’s tagline “Asli Masale Sach Sach, MDH MDH” and “Real Spices of India” epitomize the company’s dedication to delivering authentic, premium-quality spices to its customers.

After Hong Kong and Singapore initiated recalls of certain spice products, the Food Safety and Standards Authority of India has initiated a sampling and testing campaign for spice products from major brands, including MDH and Everest, within India.

Continue Exploring: FSSAI launches quality checks on MDH and Everest spice mixes following reports of high ethylene oxide levels 

The Spices Board of India has requested technical information from authorities in Hong Kong and Singapore regarding the recall. Additionally, it has commenced compulsory testing for ethylene oxide (ETO) in spice shipments bound for Hong Kong, Singapore, and other nations. Such mandatory ETO testing for spices is already enforced for exports to the EU and the UK.

In the meantime, MDH asserted that neither the FSSAI nor the Spices Board of India has received any communication or test reports from Hong Kong and Singapore. The statement further emphasized that these facts reinforce the baseless and unsubstantiated nature of the allegations against MDH, which lack concrete evidence.

Earlier, Everest Food Products Pvt Ltd had also affirmed that its products are safe for consumption and undergo rigorous quality checks.

Continue Exploring: MDH Spices to invest INR 150 Crore in new Ujjain facility, eyes INR 2,000 Crore expansion nationwide

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