In a strategic move to meet the growing demand for dairy-free alternatives among lactose-intolerant individuals and those embracing a vegan lifestyle, Oxbow Brands is launching its new brand, Vegan Drink Company (VDC).͏͏ This͏͏ step͏͏ will͏͏ allow͏͏ Oxbow͏͏ Brands͏͏ to͏͏ expand͏͏ its͏͏ presence͏͏ in͏͏ offline͏͏ channels,͏͏ including͏͏ modern͏͏ and͏͏ general͏͏ retail,͏͏ as͏͏ well͏͏ as͏͏ the͏͏ food͏͏ service͏͏ industry͏͏ across͏͏ India.
The festive and wedding seasons, along with a growing preference for fast fashion, are expected to drive the organised retail apparel sector to achieve revenue growth of 8-10% this financial year, according͏͏ to͏͏ a͏͏ report.
Quick commerce has become a key growth driver in grocery shopping, with 31% of Indian shoppers depending on it for their essential grocery needs͏͏ and͏͏ 39%͏͏ using͏͏ these͏͏ platforms͏͏ for͏͏ top-up͏͏ purchases,͏͏ according͏͏ to͏͏ a͏͏ NielsenIQ Shopper Trends 2024 report.
Reliance Industries Limited (RIL) has established an R&D centre to develop and test products in its consumer goods division, focusing͏͏ on͏͏ the͏͏ food,͏͏ home,͏͏ and͏͏ personal͏͏ care͏͏ categories.͏͏ The͏͏ company͏͏ is͏͏ also͏͏ experimenting͏͏ with͏͏ nano͏͏ factories͏͏ to͏͏ produce͏͏ and͏͏ package͏͏ small͏͏ batches͏͏ for͏͏ trial͏͏ launches.
French retailer Carrefour, which recently announced a strategic partnership with Apparel Group to enter India, plans to open 50 stores in northern India over the next five years, according to Patrick Lasfargues,͏͏ executive͏͏ director͏͏ of͏͏ international͏͏ partnerships͏͏ at͏͏ Carrefour.
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